The Marketing Genius Behind Nike: Greg Hoffman

The Marketing Genius Behind Nike: Greg Hoffman

Greg Hoffman is the former Chief Marketing Officer at Nike, and the author of Emotion By Design, a book about how to find emotional ways to tell business stories and connect your ideas through creative storytelling. Joining Nike when he was just in his early 20s, to becoming one of the most senior people of colour in corporate America, his life story is like no other. Here he tells us not just how to find new ways to get your story across, but delves into his own story as he tells us how he met his real family for the first time only a couple of years ago, and how that felt for him. Greg is an entirely new voice on how to be a caring leader and deal with the stresses of high-level executive roles. Because when it’s your job to find ways to connect ideas with other people, you first have to connect those ideas to yourself. Follow Greg: Instagram - https://www.instagram.com/ghoff70 Greg’s book - https://www.amazon.co.uk/Emotion-Design-Creative-Leadership-Lifetime/ Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

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Simon Sinek: You're Being Lied To About AI's Real Purpose And We're Teaching Our Kids To Not Be Human!

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Most Replayed Moment: How to Know If You're Being Gaslit by a Narcissist And What to Do About It: Dr Ramani Durvasula

Dr. Ramani Durvasula explains the toxic and insidious nature of narcissistic abuse and gaslighting. In this powerful conversation, learn the psychological tactics narcissists use, from denying your re...

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How Alcohol Rewires Your Brain and Increases Cancer Risk by 40%! The Alcohol Doctor, Dr. Sarah Wakeman

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CEO Diaries: LinkedIn Founder Reid Hoffman: The Truth About Elon, Zuck, & Building Great Companies!

CEO Diaries: LinkedIn Founder Reid Hoffman: The Truth About Elon, Zuck, & Building Great Companies!

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We Can Now Reverse Stage 4 Cancer & These Foods Are Spreading It! Dr. William Li (Chronic Disease Expert)

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Most Replayed Moment: Mo Gawdat - This Is The Only Thing That Will Survive AI, We Must Act Now!

As AI rapidly advances, Mo Gawdat shares a candid and thoughtful exploration of what the future holds for humanity. From AI’s growing intelligence and its impact on creativity to the looming disruptio...

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The Truth About Creatine, Belly Fat, and Getting Shredded! Jeff Cavaliere (The Muscle Expert)

The Truth About Creatine, Belly Fat, and Getting Shredded! Jeff Cavaliere (The Muscle Expert)

He created YouTube’s first-ever fitness channel and spent decades training pro athletes, now Jeff Cavaliere reveals the truth about creatine, fat loss, and real muscle growth. Jeff Cavaliere is a r...

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AI AGENTS EMERGENCY DEBATE: These Jobs Won't Exist In 24 Months! Containment Has Failed, We Must Prepare For What's Coming!

AI AGENTS EMERGENCY DEBATE: These Jobs Won't Exist In 24 Months! Containment Has Failed, We Must Prepare For What's Coming!

Will AI replace God, steal your job, and change your future? Amjad Masad, Bret Weinstein, and Daniel Priestley debate the terrifying warning signs, and why you need to understand them now.  Amjad M...

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