#380: Engaging With the Marketplace with Chris Ruder
EntreLeadership22 Juni 2020

#380: Engaging With the Marketplace with Chris Ruder

In 2008, Spikeball founder and CEO Chris Ruder set out to create the next great American sport. But unfortunately, after a sizeable ad spend, Chris discovered that his number one target market—volleyball players—didn’t exactly share his passion for the game. Useful information for sure, but you know what was even more valuable? The way he learned it. Tune in to find out why talking to real live people changed everything and enabled Chris to turn Spikeball into a $21 million company—while expanding globally and creating a rock-solid culture along the way. entreleadership.com/podcast Spikeball website Young Life website Unleashing the Ideavirus by Seth Godin How to Create Core Values Review this episode for a chance to win a $25 Amazon gift card As an Amazon Associate EntreLeadership earns from qualifying purchases. Want expert help with your business question? Call 844-944-1070 and leave a message or send an email to podcast@entreleadership.com. You could be featured on a future podcast episode! Learn more about your ad choices. Visit megaphone.fm/adchoices

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#144: Gary Vaynerchuk—Secrets of Growth

#144: Gary Vaynerchuk—Secrets of Growth

Social media expert, digital advertising agency CEO and best-selling author Gary Vaynerchuk returns for a fun conversation on business, leadership, social media and his tried-and-true methods for succ...

25 Apr 201653min

#143: Being Brilliant at a Moment’s Notice

#143: Being Brilliant at a Moment’s Notice

Is there a way to generate amazing ideas or solve problems on demand? In our first feature interview, Todd Henry, author and expert on creativity, leadership and passion for work, shares his step-by-s...

18 Apr 201648min

#142: Jesse Itzler—Breaking the Routine to Get Better

#142: Jesse Itzler—Breaking the Routine to Get Better

Serial entrepreneur and Atlanta Hawks owner Jesse Itzler joins us to share his story of getting out of a rut and why every business owner needs to do the same. Warning, though: Itzler took it to the e...

11 Apr 201648min

#141: Kansas City Royals—Building a Championship Culture

#141: Kansas City Royals—Building a Championship Culture

We’re talking baseball, business and so much more with two incredible guests this week. First up is Chicago Cubs second baseman Ben Zobrist. This consummate professional became a superstar with the Ka...

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#140: Gary Kelly—How Southwest Airlines Cultivates Amazing Company Culture

#140: Gary Kelly—How Southwest Airlines Cultivates Amazing Company Culture

Is it possible to keep your company’s culture intact and offer unbelievable customer service—even when your business is growing fast? Gary Kelly, CEO of Southwest Airlines, believes you can. Even tho...

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#139: Donald Miller—Branding Your Story Part 2

#139: Donald Miller—Branding Your Story Part 2

Best-selling author Donald Miller returns to share more about what it means for you to tell your story the right way for your brand. He’s getting tactical, so grab a pen and notebook before joining us...

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#138: How to Market Without Everyone Hating You

#138: How to Market Without Everyone Hating You

EntreLeader Ryan Deiss, CEO of Digital Marketer, joins us for an in-depth conversation on small-business marketing. Ryan discusses how to avoid the trap of wearing out your customers and the balance b...

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#137: Seth Godin—Dealing With Change

#137: Seth Godin—Dealing With Change

Join marketing guru and best-selling author Seth Godin and Dave for an unprecedented conversation on making a difference in the marketplace, the new economy, and why you need to connect with your cust...

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