#401: Using Stories to Market Your Business with Amy Porterfield
If your marketing strategy is all about showing off the features of your product or service, you might want to rethink it! Online marketing expert Amy Porterfield unpacks what makes businesses succeed at marketing—good storytelling. From posting on social media to starting an email list to building a lead magnet, Amy will show you how to nurture your customers over the invisible bridge. These tips will make your customers excited to pull out their wallets and buy your product or service—no matter what business you’re in. entreleadership.com/podcast Amy Porterfield's website StoryBrand's website They Ask You Answer by Marcus Sheridan Online Marketing Made Easy with Amy Porterfield podcast The EntreLeader's Guide to Delegation Review this episode for a chance to win a $25 Amazon gift card Want expert help with your business question? Call 844-944-1070 and leave a message or send an email to podcast@entreleadership.com. You could be featured on a future podcast episode! Learn more about your ad choices. Visit megaphone.fm/adchoices
16 Nov 20201h 4min
#400: How to Deal With Anxiety with Dr. John Delony
It’s been an unimaginable year: a pandemic, hurricanes, tornadoes, economic implosion, deaths, loss and lots of “new normals” to navigate. Especially for business owners. If you’ve felt anxious—or feel anxious just reading about the chaos—it just means you’re normal. Yep, you read that right. Dr. John Delony, mental health expert and Ramsey Personality, breaks down what anxiety really is, what it’s trying to tell us, and why we need to pay attention to it. In this episode, Dr. Delony gives leaders practical tips for taking care of their mental health so they can show up and lead people well—even in the midst of stress and uncertainty. entreleadership.com/podcast Dr. John Delony's website The Dr. John Delony Show podcast The Dr. John Delony Show on YouTube Fear Gone Wild by Kayla Stoecklein Redefining Anxiety by Dr. John Delony Communication Field Guide Review this episode for a chance to win a $25 Amazon gift card Want expert help with your business question? Call 844-944-1070 and leave a message or send an email to podcast@entreleadership.com. You could be featured on a future podcast episode! Learn more about your ad choices. Visit megaphone.fm/adchoices
9 Nov 20201h 28min
#399: The Practice of Shipping Creative Work with Seth Godin
Most people wouldn’t consider HVAC companies, occupational therapists or construction contractors to be creatives. Seth Godin, bestselling author of leadership staples like Linchpin and Tribes, disagrees. He joins EntreLeadership to talk about the essential practice of shipping creative work and inventing the future—even if you aren’t conventionally “creative” and there are no guarantees the idea will work. entreleadership.com/podcast Seth Godin's website The Practice: Shipping Creative Work by Seth Godin The E-Myth Revisited by Michael E. Gerber Good to Great by Jim Collins Akimbo: A Podcast from Seth Godin Seth's Blog on The Practice Seth Godin's altMBA Seth Godin's blog The New York Times Bestseller List Seth Godin's Akimbo episode The New York Times Bestseller List EntreLeadership Reading Guide Schedule a FREE 20-minute consultation with BELAY Review this episode for a chance to win a $25 Amazon gift card Want expert help with your business question? Call 844-944-1070 and leave a message or send an email to podcast@entreleadership.com. You could be featured on a future podcast episode! Learn more about your ad choices. Visit megaphone.fm/adchoices
2 Nov 20201h 12min
#398: How to Build a Brand with Tim Newton
How do you create a brand people rave about? Turns out, there’s more to it than just fancy fonts and packaging. Tim Newton, senior creative officer at Ramsey Solutions, argues that truly amazing brands dig deeper. They use what they value to influence every touchpoint they have with customers. Does it really make a difference? Yes. Because over 53% of people say they connect emotionally to a brand because of shared values and beliefs.1 So, in this episode, Tim will teach you how to build a brand that creates lasting connections with your customers and sets your business apart. entreleadership.com/podcast The Physics of Brand by Aaron Keller, Renee Marino and Dan Wallace #395: Pitfalls to Avoid in Your Leadership with Dr. Chip Dodd StoryBrand website #335: Why Self-Knowledge Matters with Ian Morgan Cron Branding Guide from Tim Newton Review this episode for a chance to win a $25 Amazon gift card Want expert help with your business question? Call 844-944-1070 and leave a message or send an email to podcast@entreleadership.com. You could be featured on a future podcast episode! Learn more about your ad choices. Visit megaphone.fm/adchoices
26 Okt 20201h 10min
#397: Why All Leaders Need an Assistant with Tricia Sciortino
Time is a limited resource. And somehow it seems to be extra precious to come by when you’re running a business. It’s actually one of your most valuable assets as a leader and should be protected. But how? Tricia Sciortino, CEO of Belay, shows us how finding a passionate, high-performing assistant (who thinks like a leader) can help business owners take back their time and focus on the bigger picture—aka, growing and scaling their businesses. entreleadership.com/podcast BELAY's website The EntreLeader's Guide to Delegation Schedule a FREE 20-minute consultation with BELAY Review this episode for a chance to win a $25 Amazon gift card Want expert help with your business question? Call 844-944-1070 and leave a message or send an email to podcast@entreleadership.com. You could be featured on a future podcast episode! Learn more about your ad choices. Visit megaphone.fm/adchoices
19 Okt 202055min
#396: How to Find Meaningful Work with Shawn Askinosie
Once a successful attorney, Shawn Askinosie had it all—security, a winning track record, and good money. So why did he find himself struck by a panic attack as he left the courtroom one day? Shawn took a hard look in the mirror and discovered he was completely unfulfilled by his job and his life. And so, his search for meaningful work began, leading him from the courtroom to cocoa beans, and eventually, to Askinosie Chocolate. The community-changing chocolatier joins the EntreLeadership team to share his incredible story of self-discovery and how small businesses have the opportunity to create meaningful work and make a real difference in the world, one person at a time. entreleadership.com/podcast Askinosie Chocolate website Meaningful Work by Shawn Askinosie and Lawren Askinosie Tuesdays with Morrie by Mitch Albom How to Create Core Values Review this episode for a chance to win a $25 Amazon gift card Want expert help with your business question? Call 844-944-1070 and leave a message or send an email to podcast@entreleadership.com. You could be featured on a future podcast episode! Learn more about your ad choices. Visit megaphone.fm/adchoices
12 Okt 20201h 2min
#395: Pitfalls to Avoid in Your Leadership with Dr. Chip Dodd
Fear, anger and shame are generally NOT the emotions we get excited about using in our leadership toolkits (or in life). In fact, leaders are trained to leave emotions at the door or to believe that emotions are a sign of weakness. But Dr. Chip Dodd, author of The Voice of the Heart, says these “weaknesses” are actually tools for strength in business and in life. Tune in as he shares the true value of human emotions, the pitfalls of leadership, and why he’ll never get on an airplane with a fearless pilot. entreleadership.com/podcast Dr. Chip Dodd's website The Voice of the Heart by Dr. Chip Dodd Learn more about EntreLeadership Advisory Groups How to Live podcast from Dr. Chip Dodd Leadership Growth Assessment EntreLeadership Toolkit Review this episode for a chance to win a $25 Amazon gift card Want expert help with your business question? Call 844-944-1070 and leave a message or send an email to podcast@entreleadership.com. You could be featured on a future podcast episode! Learn more about your ad choices. Visit megaphone.fm/adchoices
5 Okt 20201h 16min
#394: Defining Purpose, Vision and Mission with Ken Coleman
Have you ever been confused by the difference between purpose, vision and mission? A lot of business owners use these words interchangeably. But while they’re highly interconnected, they’re actually not the same. Ramsey Personality Ken Coleman clarifies the purpose of these three important concepts and how they work together to keep you and your company charging ahead, even in times of crisis. Plus, Ken breaks down three key components to help you discover your leadership sweet spot. entreleadership.com/podcast Ken Coleman’s website The Ken Coleman Show Documentary about climbing Mt. Everest on Amazon Join us for EntreLeadership Master Series Livestream Ken Coleman's Clarity Guide Mission Statement Mapper EntreLeadership Toolkit Review this episode for a chance to win a $25 Amazon gift card “If a man is called to be a street sweeper, he should sweep streets even as Michelangelo painted, or Beethoven composed music, or Shakespeare wrote poetry. He should sweep streets so well that all the hosts of heaven and earth will pause to say, here lived a great street sweeper who did his job well.” - Dr. Martin Luther King Jr. Want expert help with your business question? Call 844-944-1070 and leave a message or send an email to podcast@entreleadership.com. You could be featured on a future podcast episode! Learn more about your ad choices. Visit megaphone.fm/adchoices
28 Sep 20201h 6min
