311 Outbounding by Skip Miller
The Marketing Book Podcast25 Dec 2020

311 Outbounding by Skip Miller

Outbounding: Win New Customers with Outbound Sales and End Your Dependence on Inbound Leads by Skip Miller

Too many companies have let their salespeople devolve into an order-taking, customer "farming" team where the focus is on following up on inbound leads or just trying to upsell current customers. Outbounding shows them how to power up the sales function with proven strategies that deliver breakthrough results.

Many sales organizations have fallen into an overreliance on inbound lead generation.

However, when the early and easy inbound leads dry up and marketing and social media efforts stop yielding the results enjoyed previously, the need for outbound activity becomes more crucial than ever.

This is the critical time in the life of a business when organizations with a top-notch team trained to sell outbound successfully will rise head and shoulders above the rest.

There are no two ways about it, outbound selling can be intimidating even to the most senior rep. Yet that same intimidation around cold calling and outbound sales can be transformed into confident success … if you have the right tools at your disposal.

This book equips salespeople with the knowledge, training, and road-tested sales tactics to raise the success rate (and even the enjoyment level) of their outbound sales.

Outbounding provides sales teams with everything they need to:

  • Have the right tools to outbound and not to just harass
  • Learn how to outbound to the C-Suite as well as the manager level
  • See prospect meetings less as win-lose battles and more as opportunities to use problem-solving skills
  • Utilize templates and ideas that really work and can be adapted to one's own style

Click here for this episode's website page with the links mentioned during the interview...

https://www.salesartillery.com/marketing-book-podcast/outbounding-skip-miller

Avsnitt(579)

034 Twitter Power 3.0 by Joel Comm and Dave Taylor

034 Twitter Power 3.0 by Joel Comm and Dave Taylor

"Twitter Power 3.0: How to Dominate Your Market One Tweet at a Time" by Joel Comm and Dave Taylor https://www.salesartillery.com/marketing-book-podcast/twitter-power-3.0-joel-comm-dave-taylor

4 Sep 201531min

033 The Sales Acceleration Formula by Mark Roberge

033 The Sales Acceleration Formula by Mark Roberge

"The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million" by Mark Roberge https://www.salesartillery.com/marketing-book-podcast/the-sales-acceleration-formula-mark-roberge

28 Aug 201529min

032 Hacking Sales by Max Altschuler

032 Hacking Sales by Max Altschuler

"Hacking Sales: The Playbook for Building a High Velocity Sales Machine" by Max Altschuler https://www.salesartillery.com/marketing-book-podcast/hacking-sales-max-altschuler

21 Aug 201532min

031 Web Marketing That Works by Adam Franklin and Toby Jenkins

031 Web Marketing That Works by Adam Franklin and Toby Jenkins

"Web Marketing That Works: Confessions from the Marketing Trenches" by Adam Franklin and Toby Jenkins https://www.salesartillery.com/marketing-book-podcast/web-marketing-that-works-adam-franklin-toby-jenkins

14 Aug 201536min

030 Fizz by Ted Wright

030 Fizz by Ted Wright

"Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth" by Ted Wright https://www.salesartillery.com/marketing-book-podcast/fizz-ted-wright

7 Aug 201530min

029 Marketing Lessons from the Grateful Dead by David Meerman Scott

029 Marketing Lessons from the Grateful Dead by David Meerman Scott

Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History by David Meerman Scott and Brian Halligan https://www.salesartillery.com/marketing-book-podcast/marketing-lessons-from-the-grateful-dead-david-meerman-scott-brian-halligan Recorded 7/22/2015

31 Juli 201527min

028 Welcome to the Funnel by Jason Miller

028 Welcome to the Funnel by Jason Miller

"Welcome to the Funnel: Proven Tactics to Turn Your Social Media and Content Marketing up to 11" by Jason Miller https://www.salesartillery.com/marketing-book-podcast/welcome-to-the-funnel-jason-miller

24 Juli 201531min

027 The Big Data-Driven Business by Russell Glass and Sean Callahan

027 The Big Data-Driven Business by Russell Glass and Sean Callahan

"The Big Data-Driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits" by Russell Glass and Sean Callahan https://www.salesartillery.com/marketing-book-podcast/the-big-data-driven-business-russell-glass-sean-callahan

17 Juli 201526min

Populärt inom Business & ekonomi

badfluence
framgangspodden
varvet
uppgang-och-fall
rss-borsens-finest
svd-ledarredaktionen
avanzapodden
lastbilspodden
rss-svart-marknad
24fragor
rss-dagen-med-di
fill-or-kill
rss-kort-lang-analyspodden-fran-di
rss-inga-dumma-fragor-om-pengar
borsmorgon
kapitalet-en-podd-om-ekonomi
rss-en-rik-historia
affarsvarlden
dynastin
bathina-en-podcast