The Power of Crafting a "Creation Story" for your Brand or Business

If I hadn't lived it I wouldn't have believed it!On this episode of Nemo Radio, I unpack the craziest sales call I've ever been on - and the key sales and lead generation insights you'll take away as a result!(Note: You can also watch this episode on YouTube! 📺)What You'll Discover:🧠 00:52 - Sales Funnel Secrets: Unpack the intricacies of a sales funnel that filters out the duds and attracts the diamonds.🤝 01:11 - Content as Connection: Explore how content can build trust and demonstrate expertise before the first handshake.⏳ 04:34 - Valuing Your Time: Strategies to prioritize your time and why saying 'no' can be your best decision.🎯 12:04 - Client Selection: The art of choosing the right clients and how it can make (or break!) your business.💰 14:02 - Understanding the relationship between pricing, perceived value, and client satisfaction.📈 16:22 - The scalability of personalized service - balancing personal involvement with business growth.🚫 18:28 - Setting Boundaries: Learn how to professionally disengage with prospects that don't align with your values.Be ready for an episode filled with real-life wisdom, sprinkled with a dash of humor and a ton of actionable strategies.Tune in to transform your approach to client interactions and lead generation!WHERE YOU CAN FIND JOHN NEMO📝 Sign Up for the "LinkedIn Lead Generation Tips" Newsletter🤝 Connect with John Nemo on LinkedIn!🎯 "Done For You" LinkedIn Lead Generation Services🎁 Free Tips, Trainings & ResourcesFREE BOOKS FROM JOHN NEMO📚 Content Marketing Made Easy!📚 How To Use LinkedIn for Business, Sales & Marketing📚 LinkedIn Lead Generation for Business Coaches & Consultants📚 LinkedIn Lead Generation for Franchise Consultants📚 The Ultimate LinkedIn Profile Template

30 Jan 202424min

Forget everything you thought you knew about LinkedIn strategy – because this episode is all about unearthing the secrets that truly drive lead generation on the platform.When it comes to generating quality leads on LinkedIn, it's not about the likes, comments, or even your content going viral.It's something much more straightforward and far more effective.What You'll Discover:🧩 01:14 - Decoding the LinkedIn Algorithm: Uncover the mystery behind status updates and newsfeed visibility.💡 07:47 - What REALLY Works: Discover why this strategy beats viral content for generating leads on LinkedIn.🔍 09:49 - Profile Perfection: Learn how to craft a client-facing LinkedIn profile that attracts the right audience.🎯 10:12 - Targeted Prospecting: Strategies for using LinkedIn's search tools to build your ideal prospect list.💌 13:18 - Mastering Messaging: The art of crafting concise, permission-based 1-on-1 messages that actually get responses.📈 19:30 - Personalization Power: Tips for tailoring your follow-ups to foster genuine connections and engagement.🤝 23:35 - Networking Nuances: How to leverage your profile and content for building trust and credibility on LinkedIn.If you're serious about generating leads on LinkedIn in 2024, this is the episode for you!WHERE YOU CAN FIND JOHN NEMO📝 Sign Up for the "LinkedIn Lead Generation Tips" Newsletter🤝 Connect with John Nemo on LinkedIn!🎯 "Done For You" LinkedIn Lead Generation Services🎁 Free Tips, Trainings & ResourcesFREE BOOKS FROM JOHN NEMO📚 Content Marketing Made Easy!📚 How To Use LinkedIn for Business, Sales & Marketing📚 LinkedIn Lead Generation for Business Coaches & Consultants📚 LinkedIn Lead Generation for Franchise Consultants📚 The Ultimate LinkedIn Profile Template

23 Jan 202424min

Ever wondered what it takes to sell a business successfully?On this episode of Nemo Radio, you’ll discover the art and science of selling your business with Anil Chandy, a business broker based in Houston, Texas. Dive into Anil's unique journey from a cautious, risk-averse kid in an immigrant family to a leading business broker, M&A advisor, and commercial real estate broker. What You'll Discover:🚀 How Anil transitioned from the banking industry to become a prominent figure in business brokerage.📈 Key insights on how to know if (and when) your business is ready to sell.🔧 The intricacies of a business sale - the process, the challenges, and the rewards.💼 The initial steps Anil takes with clients to begin the business selling process.🛠️ Key strategies for preparing financial documents before a sale.Consider this a masterclass on how to prepare your business for a profitable exit!EPISODE LINKS🤝 Connect with Anil Chandy on LinkedInWHERE YOU CAN FIND JOHN NEMO📝 Sign Up for the "LinkedIn Lead Generation Tips" Newsletter🤝 Connect with John Nemo on LinkedIn!🎯 "Done For You" LinkedIn Lead Generation Services🎁 Free Tips, Trainings & ResourcesFREE BOOKS FROM JOHN NEMO📚 Content Marketing Made Easy!📚 How To Use LinkedIn for Business, Sales & Marketing📚 LinkedIn Lead Generation for Business Coaches & Consultants📚 LinkedIn Lead Generation for Franchise Consultants📚 The Ultimate LinkedIn Profile Template

14 Nov 202343min

On this episode of Nemo Radio, we dive deep into the deceptively simple principle that could make or break your business: client selection.It's not just about who you work with; it's about defining the value you deliver and the prices you command so that you can put yourself in a "Category of One" and eliminate prospects trying to "price shop" your services.What You'll Discover:⏱️ (00:24) The "timeless truth" about client selection and its impact on your win-loss record in business.🤝 (01:16) Why higher-paying clients tend to cause fewer headaches, and how to attract them.💡 (01:41) The struggle of pricing services and products + avoiding the "scarcity mindset" that undervalues your work.🚀 (02:09) Real-life case study: A tale of success and dissatisfaction, and what it teaches us about value perception.🛠️ (05:10) Strategies to make your business incomparable and irreplaceable in your industry.🎤 (06:12) My unique approach to content creation that amplifies authenticity and engagement.🏅 (07:15) How hiring top talent can justify higher prices and lead to better client outcomes.📚 (10:11) Leveraging authority markers like book publishing and media features to bolster your brand's prestige.🤖 (12:48) The irony of a successful campaign overshadowed by cost comparisons and what it illustrates about client expectations.This episode is not just another business podcast; it's a turning point for your entrepreneurial journey. If you've ever questioned your pricing, felt trapped by the fear of scarcity, or struggled with client relationships, this is the episode for you!WHERE YOU CAN FIND JOHN NEMO📝 Sign Up for the "LinkedIn Lead Generation Tips" Newsletter🤝 Connect with John Nemo on LinkedIn!🎯 "Done For You" LinkedIn Lead Generation Services🎁 Free Tips, Trainings & ResourcesFREE BOOKS FROM JOHN NEMO📚 Content Marketing Made Easy!📚 How To Use LinkedIn for Business, Sales & Marketing📚 LinkedIn Lead Generation for Business Coaches & Consultants📚 LinkedIn Lead Generation for Franchise Consultants📚 The Ultimate LinkedIn Profile Template

6 Nov 202315min

Have you ever wondered about the truth behind the seemingly "successful" influencers on LinkedIn or the offers that sound just too good to be true?On this episode of Nemo Radio, we go behind the curtain, exposing some serious marketing "sleight of hand" tactics while sharing the REAL strategies that drive engagement and generate qualified leads.(Note: You can also Watch this Episode on YouTube 📺)What You'll Discover:💌 00:32 - The cold LinkedIn message that triggered a deep dive into online authenticity and the world of empty promises.📚 01:21 - Why not doing your research on your target can make your efforts backfire spectacularly.🤫 02:47 - The secret to becoming a "bestseller" on Amazon that nobody will tell you.📺 05:27 - That "As Featured On" badge on LinkedIn? We're spilling the beans on what it really means.📰 07:54 - The unexpected truth about being featured in The New York Times and the shocking marketing metrics behind it.🛠 11:23 - The reason why "marketing secrets" don't matter in the age of the internet.📑 16:46 - The magical formula for creating content that resonates and converts.🎤 18:29 - The key ingredient in online content & communication that most overlook.We're demystifying the internet, one LinkedIn message at a time. 😆 If you've ever wanted a no-nonsense take on online marketing, this episode is a can't-miss. WHERE YOU CAN FIND JOHN NEMO📝 Sign Up for the "LinkedIn Lead Generation Tips" Newsletter🤝 Connect with John Nemo on LinkedIn!🎯 "Done For You" LinkedIn Lead Generation Services🎁 Free Tips, Trainings & ResourcesFREE BOOKS FROM JOHN NEMO📚 Content Marketing Made Easy!📚 How To Use LinkedIn for Business, Sales & Marketing📚 LinkedIn Lead Generation for Business Coaches & Consultants📚 LinkedIn Lead Generation for Franchise Consultants📚 The Ultimate LinkedIn Profile Template

18 Okt 202320min

Wes Barefoot went from being your favorite social media intern of 2009 to a master of entrepreneurship, owning multiple businesses and advising others on how to do the same.On this episode of Nemo Radio, we'll unpack Wes' incredible journey, from starting his career at the height of a global recession to finding his way into the franchising space as a top consultant and franchise owner.What You'll Discover:🚗 Why working for Enterprise Rent-A-Car taught Wes everything he needed to know about running a successful business🏝️ The "Path To Freedom" Wes saw for himself - and now shows to his clients😮 The surprising franchises you'd never guess existed - including crime scene cleanup(!) and more 🤯 Why pursuing a franchise that aligns with your personal passions might be the WORST thing you can do🚧 The biggest drawbacks to franchise ownership that no one talks about - and how to navigate them🛑 Warning signs to watch out for when considering a franchise opportunityThis episode is a masterclass on multiple topics - from entrepreneurship to franchise ownership to mindset and much more.Make sure you're ready to take notes!EPISODE LINKS🔗 Connect with Wes on LinkedIn🌐 Visit Wes' Website - Path To Freedom🎧 Listen To Wes' PodcastWHERE YOU CAN FIND JOHN NEMO📝 Sign Up for the "LinkedIn Lead Generation Tips" Newsletter🤝 Connect with John Nemo on LinkedIn!🎯 "Done For You" LinkedIn Lead Generation Services🎁 Free Tips, Trainings & Resources

10 Okt 202348min

It started with hearing a simple phrase I never forgot - one that's proven to be timeless when it comes to effective lead generation - especially on LinkedIn!Discover what it is, and how to immediately implement this unique LinkedIn lead generation strategy during this episode of Nemo Radio!What You'll Discover:🤷‍♂️ (1:11) - The striking line my brother-in-law once said that changed my LinkedIn game forever.👀 (1:43) - The little-known power of LinkedIn profiles and how to leverage them like a pro. 🎯 (4:01) - The 2-step process that separates the wheat from the chaff when prospecting on LinkedIn. 🔍 (5:06) - How to build a hyper-personalized list to connect deeply and effectively with your prospects. 📚 (8:16) - Why e-books are the red-hot thing now and how to craft yours to attract your ideal clients. 🤔 (9:36) - The "Ask First, Personalize Second" method that ensures you're always on the right track. 🍎 (14:06) - How even giant companies like Apple manage to create personal connections with their customers.WHERE YOU CAN FIND JOHN NEMO📝 Sign Up for the "LinkedIn Lead Generation Tips" Newsletter🤝 Connect with John Nemo on LinkedIn!🎯 "Done For You" LinkedIn Lead Generation Services🎁 Free Tips, Trainings & ResourcesFREE BOOKS FROM JOHN NEMO📚 Content Marketing Made Easy!📚 How To Use LinkedIn for Business, Sales & Marketing📚 LinkedIn Lead Generation for Business Coaches & Consultants📚 LinkedIn Lead Generation for Franchise Consultants📚 The Ultimate LinkedIn Profile Template

3 Okt 202315min

A MASSIVE mistake involving 11,543 emails(!) recently revealed a powerful reminder of the surprising secret behind building a powerful personal brand.Discover what it is on this episode of Nemo Radio!What You'll Discover:0:13 - 😂 The hilarious mistake that filled my inbox with 11,543 of the SAME email1:05 - 🔮 The unexpected power of authenticity & transparency online1:24 - 📉 My $45k mistake and what it taught me about the unpredictable journey of entrepreneurship2:20 - 🚫 Why trying to appear perfect online is killing your brand9:24 - 💡 The Secret Sauce: Personal Story + Business Lesson = Content10:09 - 🧠 The crucial mindset shifts that will skyrocket your income and success17:01 - 📖 Storytelling 101: Why facts tell, but stories sell(NOTE: You can watch 📺 this episode here as well.)WHERE YOU CAN FIND JOHN NEMO📝 Sign Up for the "LinkedIn Lead Generation Tips" Newsletter🤝 Connect with John Nemo on LinkedIn!🎯 "Done For You" LinkedIn Lead Generation Services🎁 Free Tips, Trainings & ResourcesFREE BOOKS FROM JOHN NEMO📚 Content Marketing Made Easy!📚 How To Use LinkedIn for Business, Sales & Marketing📚 LinkedIn Lead Generation for Business Coaches & Consultants📚 LinkedIn Lead Generation for Franchise Consultants📚 The Ultimate LinkedIn Profile Template

7 Sep 202319min