WSH403 - Ignite Your Hypnosis Business with Online Challengs

Scott Sandland is the founder of Goal Oriented Hypnotherapy and has over 20 years of experience as a clinical hypnotherapist. He is a practitioner of medical and dental hypnosis, working with hospitals and private practice doctors as well as drug and alcohol rehabilitation centers. A sought-after speaker on NLP and hypnosis, Scott has served as a mentor for members of nearly every major hypnotherapy organization. He was awarded the Certificate of Recognition from the International Association of Clinical Hypnotherapy for progressing the field of hypnosis. The Mid-America Hypnosis Conference also awarded him their first-ever “Half-a-Lifetime Achievement Award.” In addition to his work in hypnotherapy, Scott is also a thought leader in artificial empathy. He founded Cyrano.ai, a company innovating intelligent sales agents that influence through conversation. In this episode, Scott and I discuss our recent collaboration for HypnoThoughts Live: The Future of Hypnosis Survey and describe its interesting results. We highlight significant shifts in the hypnosis industry, including the democratization of conferences and the changing value proposition due to online education. We explore the dynamics of online and in-person hypnosis education and the importance of embracing both for professional development. We also highlight top trends in hypnotherapy and underscore the importance of continual learning, effective networking, and access to expertise. Get complete access to THE SUCCESS TRIGGER, a powerful set piece for personal change to help your client create their own Peak Performance success. Watch the video tour and join today at https://TheSuccessTrigger.com/  “People are now saying that once you understand more than just the fundamentals of hypnosis, making sure you operate your business like the business that it is is a wonderful thing.” - Scott Sandland  ●     Scott’s background in hypnotherapy, contributions to the industry, and the evolution of HypnoThoughts Live●     Shifts in the hypnosis industry and the evolution of conferences●     The impact of the internet on education and the evolving opportunities for mid-career hypnotists●     The importance of intimacy and connection in the industry’s current landscape●     The Future of Hypnosis Survey●     Breaking down echo chambers and the increased diversity and cross-training among hypnotists●     Online vs. in-person hypnosis education●     The HypnoThoughts Live speaker application process●     Collecting and analyzing survey data using AI●     The top non-hypnosis practitioners survey participants should learn from●     The potential pitfalls of giving awards in the hypnosis industry●     Generational shifts in hypnotherapy and the move from the “starving healer” mindset●     The changing marketing trends and audience perception in marketing●     Community, networking, and the impact of hypnosis industry stereotypes on public perception Resources Mentioned: ●     Book: The One Sentence Persuasion Course - 27 Words to Make the World Do Your Bidding by Blair Warren Related Episodes: ●     Session #35 – Scott Sandland’s Origin Story●     Session #37 – Scott Sandland on Learning Hypnosis●     Session #113 – Scott Sandland on Hypnotic Evolution●     Session #175 – Scott Sandland on Scriptnosis or Hypnosis●     Session #235: Scott Sandland on Hypnosis for Teens Connect with Scott Sandland: ●     Goal Oriented Hypnotherapy●     HypnoThoughts Live●     HypnoThoughts●     Cyrano.Ai●     HypnoSummit●     HypnoSummit on LinkedIn●     HypnoSummit on Instagram●     HypnoSummit on Facebook●     HypnoSummit on Twitter●     HypnoThoughts Live on Instagram●     HypnoThoughts Live on Facebook●     HypnoThoughts Live on Twitter●     Scott Sandland on LinkedIn Join our next online certification course… wherever you are in the world!●     https://WorkSmartHypnosisLIVE.com/  Get an all-access pass to Jason’s digital library to help you grow your hypnosis business: ●     https://www.hypnoticbusinesssystems.com/ Get instant access to Jason Linett’s entire hypnotherapeutic training library:●     https://www.hypnoticworkers.com/ If you enjoyed today’s episode, please send us your valuable feedback! ●     https://www.worksmarthypnosis.com/itunes ●     https://www.facebook.com/worksmarthypnosis/ Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!●     https://www.facebook.com/groups/worksmarthypnosis/  Want to work with Jason? Check out:●     https://www.virginiahypnosis.com/call/

23 Nov 20231h 1min

Lenora Edwards, also known as the Voice Lady, is a speech pathologist, communication expert, and hypnosis practitioner. With a background in communications and personal development, Lenora combines her knowledge of language and the subconscious mind to help clients overcome challenges and achieve personal growth. She specializes in holographic memory resolution, a technique that allows individuals to tap into their body's language and transform their perception of past experiences. Lenora is passionate about empowering others to find their voice and create positive change in their lives. Today I sit down with Lenora, also known as the “Voice Lady” as she shares her journey of personal development and how she discovered the power of hypnosis and holographic memory resolution. We explore the importance of managing the voices in our heads and how language and perception shape our experiences. Join them as they delve into the transformative power of reframing and the role of storytelling in personal growth. "Being able to share lets people know that they're not alone and that the horrible things we try to hide can be shared in a way that shows up with integrity." - Lenora Edwards  Today on Work Smart Hypnosis: ·     Singular moments can serve as turning points in our lives, where we cannot return to the old way of living. ·     Our personal stories and experiences play a significant role in the journey of our businesses. ·     Holographic memory resolution is an approach that allows us to communicate with the language of our bodies and memories. ·     Our perception of the world is influenced by language and the breaking down of language into individual building blocks. ·     Effective questioning techniques can help clients discover the inner building blocks of their experiences and facilitate insight and change. ·     The Work Smart Hypnosis Live event offers training and certification in hypnosis, providing confidence and flexibility in the work practitioners do. ·     Rapport is key in building a strong connection with clients and creating a safe space for change. ·     It is important to acknowledge and manage the voices within us, which memories and experiences may influence. ·     Sharing our personal stories can help others feel less alone and inspire them to make positive changes in their own lives.  Resources Mentioned:·     “The Body Keeps the Score" by Bessel van der Kolk·     WorkSmartHypnosisLive.com  Connect with Lenora Edwards:·     Website·     Facebook·     LinkedIn   Join our next online certification course… wherever you are in the world!●     https://WorkSmartHypnosisLIVE.com/  Get an all-access pass to Jason’s digital library to help you grow your hypnosis business: ●     https://www.hypnoticbusinesssystems.com/ Get instant access to Jason Linett’s entire hypnotherapeutic training library:●     https://www.hypnoticworkers.com/ If you enjoyed today’s episode, please send us your valuable feedback! ●     https://www.worksmarthypnosis.com/itunes ●     https://www.facebook.com/worksmarthypnosis/ Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!●     https://www.facebook.com/groups/worksmarthypnosis/  Want to work with Jason? Check out:https://www.virginiahypnosis.com/call/

2 Nov 202353min

The industry of hypnotic professionals is changing. In the years that I’ve been doing hypnosis, in the eight or nine years I have been doing this podcast, and in the years of seeing thousands of clients and training thousands of students worldwide, some of the opinions and belief systems that were around when I started have changed. They are all completely different from what they used to be. Thus, they may challenge some of what you believe or what you’ve learned. But some of these opinions, before their changes, held me back at some point, and learning how they have evolved might help you gain a different perspective in your own hypnotic practice. In this episode, I share four opinions about hypnosis that have changed over the years. I describe the deeply-held belief that hypnosis is an extremely delicate state that should not be interrupted. I outline the core linguistic patterns that underlie hypnosis and how understanding them can simplify the practice. I also explain the value of focusing hypnotic pre-talk to what will happen in a hypnotic session and underscore the role of grassroots advocacies and movements in advancing the hypnotic profession. Get complete access to THE SUCCESS TRIGGER, a powerful set piece for personal change to help your client create their own Peak Performance success. Watch the video tour and join today at https://TheSuccessTrigger.com/  “When you approach hypnotic change work from the right perspective, every single method becomes universal in its approach.” - Jason Linett ●     The misconception that the hypnotic state is delicate●     The intention and tendency to overcomplicate the process of hypnosis●     Simplifying and demystifying hypnosis●     Breaking down hypnosis techniques into pacing and leading●     Focusing the hypnotic pre-talk to what will happen during hypnosis rather than what won’t●     Why hypnosis as a profession is more advanced than many practitioners realize Join our next online certification course… wherever you are in the world!●     https://WorkSmartHypnosisLIVE.com/  Get an all-access pass to Jason’s digital library to help you grow your hypnosis business: ●     https://www.hypnoticbusinesssystems.com/ Get instant access to Jason Linett’s entire hypnotherapeutic training library:●     https://www.hypnoticworkers.com/ If you enjoyed today’s episode, please send us your valuable feedback! ●     https://www.worksmarthypnosis.com/itunes ●     https://www.facebook.com/worksmarthypnosis/ Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!●     https://www.facebook.com/groups/worksmarthypnosis/  Want to work with Jason? Check out:●     https://www.virginiahypnosis.com/call/

12 Okt 202314min

Vinnie Brigance is a certified hypnotherapist who specializes in helping his clients permanently quit smoking—without cravings. Vinnie’s passion for helping people quit stems from his mother’s struggle with COPD and emphysema, which ultimately led to her passing in 2018. After graduating from the University of Massachusetts-Boston with a degree in Political Science, Vinnie discovered the positive change hypnosis can create. He opened his own hypnosis practice, Kalamazoo Hypnosis, in 2020 and since then has worked with hundreds of clients with smoking cessation. He has also created Advanced Organic Hypnosis, a hypnotherapy course that helps hypnotherapists create one-session breakthroughs with their clients. Vinnie joins me today to discuss how his hypnosis business has evolved over the past two years. He describes his approach to creating social media content and gaining prospects and followers. He reveals why he prefers working with a client “in the moment” rather than preparing a script or pre-talk for his hypnosis sessions. Vinnie also underscores the importance of learning from clients and highlights how a client’s journey to activating change in their life begins after their hypnosis session. Get complete access to THE SUCCESS TRIGGER, a powerful set piece for personal change to help your client create their own Peak Performance success. Watch the video tour and join today at https://TheSuccessTrigger.com/  “The lessons you’ll learn from your clients won’t always feel good, but they’re the most important lessons you’ll get.” - Vinnie Brigance ●     Vinnie’s smoking cessation hypnosis clinic and hypnosis training center●     How Vinnie’s perspectives on hypnosis, smoking cessation, and operating a hypnosis business have changed over the last two years●     How Vinnie communicates the process of smoking cessation through hypnosis and manages expectations●     Vinnie’s decision not to do a pre-talk for his hypnosis sessions●     Pre-sold clients and why it’s important to have web presence as a hypnotist●     How burnout can be an opportunity for creativity to emerge●     What it takes for somebody to enact change in their life●     Audience engagement for hypnosis businesses●     How to be consistent with creating and posting social media content●     Designating time and space to produce social media content●     The relationship between niche and authenticity●     How batch-making content has helped Vinnie run his hypnosis business●     Vinnie’s hypnosis course Resources Mentioned: ●     Zapier●     Descript●     Troll Controll! How To Turn Trolls into Cash and Handle Negativity on Social Media - hypnotists! Related Episode: ●     WSH321 - Vinnie Brigance on Outcome-Oriented Action Connect with Vinnie Brigance: ●     Vinnie Brigance Website●     Vinnie Brigance on TikTok●     Vinnie Brigance on Facebook●     Vinnie Brigance on YouTube●     Email: vinnie@thestopsmokingspecialist.com Join our next online certification course… wherever you are in the world!●     https://WorkSmartHypnosisLIVE.com/  Get an all-access pass to Jason’s digital library to help you grow your hypnosis business: ●     https://www.hypnoticbusinesssystems.com/ Get instant access to Jason Linett’s entire hypnotherapeutic training library:●     https://www.hypnoticworkers.com/ If you enjoyed today’s episode, please send us your valuable feedback! ●     https://www.worksmarthypnosis.com/itunes ●     https://www.facebook.com/worksmarthypnosis/ Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!●     https://www.facebook.com/groups/worksmarthypnosis/  Want to work with Jason? Check out:●     https://www.virginiahypnosis.com/call/

28 Sep 202359min

Are you tired of being invisible to the people you know you could help? Are you done with not being able to reach out to the audience you want to serve with your amazing hypnosis skills? Have you had enough of not being able to connect with people you know could be your absolute dream client? If you want your business to consistently grow, you need to learn about the three things that will set your momentum toward success. In this episode, I outline the three key elements you need to address to not only launch and maintain a business, but also to continue growing it. I discuss niching and getting clear on the problems you want to help your clients solve. I explain the importance of understanding who you are to your audience. I also underscore cultivating personal influence and highlight the three problems business owners regularly run into. Let your business gain MOMENTUM. Head on over to https://www.AttractPreSoldClients.com/Momentum to learn more about how you can use Profitable Persuasion, Inner Influence, and Message Makeover to set into motion your business success. Sign up today and use the promo code WSH to get 72% off your first month on the MOMENTUM program! “Many of us look at the business side of things as a chore, but when you realize that it can be just as enjoyable and adventurous as serving your clients, that’s when you begin to thrive and gain momentum.” - Jason Linett ●     Notes on niching down your business●     Remembering that entrepreneurs who have niched down also do other things●     Putting yourself out there and getting engagement on your social media content●     Getting clear on the problems you want to solve for your audience●     Knowing who you are to your audience●     The two ways to motivate change in people●     Creating intentional relationships and connections for your business●     Vanity metrics, becoming “internet rich,” and measuring the success of your business●     The Premium Influence program at Attract Pre-Sold Clients●     The MOMENTUM program, service, and community at Attract Pre-Sold Clients●     The three foundations of the MOMENTUM program●     The art of inner influence and why being an entrepreneur is an incredibly emotional journey Related Episodes: ●     Session #352: Jessi McAnelly on Jump-Starting Success●     Session #413: Scott Sandland on A.I. and Real Hypnotic Connections Join our next online certification course… wherever you are in the world!●     https://WorkSmartHypnosisLIVE.com/ Get an all-access pass to Jason’s digital library to help you grow your hypnosis business: ●     https://www.hypnoticbusinesssystems.com/ Get instant access to Jason Linett’s entire hypnotherapeutic training library:●     https://www.hypnoticworkers.com/ If you enjoyed today’s episode, please send us your valuable feedback!●     https://www.worksmarthypnosis.com/itunes●     https://www.facebook.com/worksmarthypnosis/ Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!●     https://www.facebook.com/groups/worksmarthypnosis/ Want to work with Jason? Check out:●     https://www.virginiahypnosis.com/call/

21 Sep 202342min

David Ruby is the creator of Fox Valley Hypnosis. A former medical librarian armed with a Master’s degree in Research, David first approached hypnosis out of skepticism. However, after studying a large body of research supporting the efficacy of hypnosis, he’s since then attended classes on hypnosis and neurolinguistic programming and earned a certificate in Life Coaching from Melissa Tiers’ Center for Integrative Hypnosis in New York. David’s approach is anchored on the history of hypnosis, the classic and modern-day hypnotists, and the advances made in the field—incorporating these elements in accordance with the specific needs of his clients. David joins me today to describe his journey to the world of hypnosis and how his former work as a medical librarian shaped his evidence-based approach to hypnosis. He discusses evidence-based hypnosis and why it’s important to vet information on studies regarding the efficacy of hypnosis and hypnotherapy. He shares the story of how NASA developed a pen to write in space and underscores the importance of checking sources. David also explores how ancestral memory can be integrated into the work of hypnosis and how hypnotists can elevate each other. Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/ “The art is in the interaction—it’s not just about a script or a process; it’s about having a scientific understanding of how the mind works and about how the person in front of you is responding.” - David Ruby ●     How skepticism and a background as a medical librarian led David to the world of hypnosis●     The day-to-day work of a medical librarian and how to be one●     The caregiving and performance mindset and why David likes working with high-performing athletes●     Evidence-based hypnosis and why it’s important●     Catching the red flags of hypnosis studies●     Blending the art and science of hypnosis●     The core transformation practice and why David uses it●     David’s group for evidence-based hypnosis and the value of anecdotal evidence●     Where David sees evidence-based hypnosis moving in the future●     Promoting hypnosis as a healing modality alongside traditional medicine Resources Mentioned: ●     HypnoThoughts●     Book: Neurolinguistic Programming in Clinical Settings by Lisa de Rijk, Richard Gray, Frank Bourke Related Episode: ●     Session #19: Greg Poljacik and the Brain Connect with David Ruby: ●     Fox Valley Hypnosis●     Fox Valley Hypnosis on Facebook●     David Ruby on LinkedIn●     Email: David@FoxValleyHypnosis.com Join our next online certification course… wherever you are in the world!●     https://WorkSmartHypnosisLIVE.com/ Get an all-access pass to Jason’s digital library to help you grow your hypnosis business: ●     https://www.hypnoticbusinesssystems.com/ Get instant access to Jason Linett’s entire hypnotherapeutic training library:●     https://www.hypnoticworkers.com/ If you enjoyed today’s episode, please send us your valuable feedback!●     https://www.worksmarthypnosis.com/itunes●     https://www.facebook.com/worksmarthypnosis/ Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!●     https://www.facebook.com/groups/worksmarthypnosis/ Want to work with Jason? Check out:●     https://www.virginiahypnosis.com/call/

14 Sep 202345min

A hypnotic business, like any other, needs customers to survive and thrive. And, in the 21st century, having your business found by your desired customers involves making yourself be found on Google. Many people, especially people who are new to business, immediately think that making themselves more visible to Google’s algorithms is something they can’t do, that it’s something so technical they need to hire someone else to make their websites search engine optimized. However, there are many things you can do today to draw more clients to your website—without having to hire someone.In this episode, I outline six tips to help you get your hypnosis business get found on Google by your clients. I discuss why you need to intentionally use the words your clients use and share the top 34 keywords people use to search for hypnotic services online. I explain how creating quality content on your hypnosis business website can help you get seen. I describe how you can convince Google’s algorithm that your hypnotic business website is of the topmost quality. I also highlight the power of having fresh content regularly published on your website and underscore why, when it comes to getting found on Google, high-quality content is king. Join us at our next certification course LIVE and ONLINE at: https://worksmarthypnosislive.com/ “In the 21st century, you are a content creator first, who happens to provide a product or a service. Start expanding what you talk about, and publish them on your website for people to engage with.” - Jason Linett “If someone engages with your website and browses around different pages, Google can measure the fact that people are spending time on your website.” - Jason Linett “Create quality content. Don’t try to game the system or fake it—it only works until it doesn’t. Put these six tips in, and you’ll have a roadmap towards getting your content found. That’s how you make it rain.” - Jason Linett ●     Installing Google Analytics on your hypnosis business website●     Creating quality content on your website●     Having specific pages for niche issues your potential clients reach out to you for●     Diversifying your media and adding alternative description to your images●     Updating and optimizing your website for mobile users●     Creating quality content beyond your website●     Making people stick to and hangout at your hypnotic business website Join our next online certification course… wherever you are in the world!●     https://WorkSmartHypnosisLIVE.com/  Get an all-access pass to Jason’s digital library to help you grow your hypnosis business: ●     https://www.hypnoticbusinesssystems.com/ Get instant access to Jason Linett’s entire hypnotherapeutic training library:●     https://www.hypnoticworkers.com/ If you enjoyed today’s episode, please send us your valuable feedback! ●     https://www.worksmarthypnosis.com/itunes ●     https://www.facebook.com/worksmarthypnosis/ Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!●     https://www.facebook.com/groups/worksmarthypnosis/ Want to work with Jason? Check out:●     https://www.virginiahypnosis.com/call/

24 Aug 202336min

Jackie Corley is a hypnotherapist certified in Neo-Ericksonian Hypnosis, Neuro-linguistic Programming, and Reiki. Jackie formerly served as an English teacher and college essay advisor for The Hebrew Academy of Nassau County before founding The College Essay Captain, a business she ran from 2016 to 2022. After her career in education, Jackie founded Break the Cycle Hypnosis LLC in 2021 to share the work of hypnosis to the world and help people become the best version of themselves. Jackie is also a meditation teacher and, along with her partner Jared, runs the YouTube channel, Better Life Hypnosis & Meditations. Jackie joins me today to discuss breaking the cycle of limiting beliefs. She describes how she began her work with hypnosis—without even knowing about it – and explains how she helped her students out of the mindset that they don’t have anything valuable to share when writing their college admission essays. She discusses why she’s making it a requirement for hypnosis clients to record what’s working for them and keep track of their wins. She also highlights how working on feeling safe while being seen on camera has increased the number of Jackie’s hypnosis clients and offers her advice to those who are beginning their journey in hypnosis. Join us at our next certification course LIVE and ONLINE at: https://worksmarthypnosislive.com/  “When somebody starts shifting their beliefs and how they talk to themselves, there’s so many possibilities for them to step into that person they were meant to be.” - Jackie Corley ●     Jackie’s first introduction to hypnosis●     The cycle of limiting beliefs and how limiting beliefs impact our thoughts and feelings●     How Jackie helped a student break out of their limiting beliefs and get into the realm of possibility●     Making the transition from education to hypnosis●     How pre-framing can help a client be more successful with a hypnosis program●     The Process Hypnosis Program that Jackie developed●     How investing in the Hypnotic Business Systems helped Jackie navigate the art of running a hypnosis business●     Why it’s important for hypnotic businesses to find a niche●     Why Jackie is passionate about helping people through hypnosis●     How bringing her hypnosis work to TikTok has helped Jackie connect with her audience Connect with Jackie Corley: ●     Break the Cycle●     Better Life Hypnosis and Meditations on YouTube●     Jackie Corley on TikTok Join our next online certification course… wherever you are in the world!●     https://WorkSmartHypnosisLIVE.com/  Get an all-access pass to Jason’s digital library to help you grow your hypnosis business: ●     https://www.hypnoticbusinesssystems.com/ Get instant access to Jason Linett’s entire hypnotherapeutic training library:●     https://www.hypnoticworkers.com/ If you enjoyed today’s episode, please send us your valuable feedback! ●     https://www.worksmarthypnosis.com/itunes ●     https://www.facebook.com/worksmarthypnosis/ Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!●     https://www.facebook.com/groups/worksmarthypnosis/  Want to work with Jason? Check out:●     https://www.virginiahypnosis.com/call/

3 Aug 202345min