#183 - Equity crowdfunding for startups: Challenges, ethics, and rewards | Zac Henderson & Ben Grynol

#183 - Equity crowdfunding for startups: Challenges, ethics, and rewards | Zac Henderson & Ben Grynol

In the startup world, what is it like to supplement a standard Series A round with equity crowdfunding? Ben Grynol & Zac Henderson offer their views on the experience and share the lessons they learned from its challenges. The Levels team did not anticipate the support received from individual investors who believed in the company’s mission and wanted to be part of the Levels journey. Look for multiple new shows per week on A Whole New Level, where we have in-depth conversations about metabolic health and how the Levels startup team builds a wellness movement from the ground up in the health and wellness tech industry.


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Transcript: https://www.levelshealth.com/podcasts/183-equity-crowdfunding-for-startups-challenges-ethics-and-rewards-zac-henderson-ben-grynol

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#15 – History of Product at Levels (David Flinner & Ben Grynol)

#15 – History of Product at Levels (David Flinner & Ben Grynol)

David Flinner – Head of Product and one of the co-founders of Levels – spent many years working in Product at Google, where he was exposed to a number of large and challenging problems. Sign Up to Ge...

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#14 – Founder dynamics (Sam Corcos, Josh Clemente & Ben Grynol)

#14 – Founder dynamics (Sam Corcos, Josh Clemente & Ben Grynol)

Josh Clemente, Founder of Levels, and Sam Corcos, CEO and one of the co-founders of Levels, were acquaintances for a number of years before they co-founded the company. Sign Up to Get Your Free Ultim...

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#13 – Documenting culture (Michael Mizrahi & Ben Grynol)

#13 – Documenting culture (Michael Mizrahi & Ben Grynol)

The evolution of culture at startups can have different paths. For in-person teams, culture may be developed through the daily, in-person interactions and water cooler conversations that take place. F...

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#12 – NPS Unicorn (Mike Haney & Ben Grynol)

#12 – NPS Unicorn (Mike Haney & Ben Grynol)

As we’ve been building Levels, two factors that we’ve been focused on are Member feedback and Member experience. Internally, we have a goal of building a NPS Unicorn – a company with a NPS score of 90...

28 Juni 202141min

#11 – One billion data points (Andrew Conner & Ben Grynol)

#11 – One billion data points (Andrew Conner & Ben Grynol)

Andrew Conner, co-founder and Head of Engineering at Levels, spends a lot of time thinking about how the product will scale. In order to scale effectively, the infrastructure for the product will need...

21 Juni 202141min

#10 – Food for thought (Casey Means & Ben Grynol)

#10 – Food for thought (Casey Means & Ben Grynol)

Casey Means, Chief Medical Officer and one of the co-founders of Levels, changed her outlook on food at a young age. When she was 14 years old, she realized that food, and the philosophy behind it, wa...

14 Juni 202155min

#9 – Swimming upstream (Sam Corcos & Ben Grynol)

#9 – Swimming upstream (Sam Corcos & Ben Grynol)

In 2013, Sam Corcos, CEO and one of the co-founders of Levels, had a revelation when it came to media consumption. He realized that consuming information which was pushed upon him, specifically the ne...

7 Juni 202155min

#8 – The raise (Josh Clemente & Ben Grynol)

#8 – The raise (Josh Clemente & Ben Grynol)

In early 2020, Sam and Josh started having conversations with Investors about doing a Seed round. As initial conversations picked up, things changed drastically in the world. Sign Up to Get Your Free...

31 Maj 202136min

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