Changes in Product Content Management With Enterworks' VP, Kerry Young
Rethinking Supply Chain24 Aug 2020

Changes in Product Content Management With Enterworks' VP, Kerry Young

In this episode of the Rethinking Supply Chain podcast, Venzee CEO, John Abrams, and guest, Kerry Young, VP of Enterworks, follow up on their recent conversation surrounding changes in product content management. The pair get into Deming principles, as well as the details of how Kerry’s work is improving the content management experience.

Beginning with a look at Deming’s principles for supply chain management, John notes how they were developed before computers and supply chain networks, and how Deming may have envisioned supply chain efficiencies in today’s world. The pair agree that the lines across supply chain stakeholders have become more fluid, and Kerry explains how Enterworks is working to provide the relevant information to various points along the network.

Through the use of automation, Enterworks helps manufacturers send relevant information across all channels, tweaking said information depending on its recipient. Getting the correct data to the relevant user today has become so complex that unless the process is automated, mistakes are bound to be made, causing revenue loss across the entire supply chain network. Automation and information relevance are critical to maintaining a competitive advantage.

Finally, John and Kerry talk about how they can quantify manufacturers’ and distributors’ pain during the pandemic, and how Enterworks is helping them to assuage that pain. The size of a company doesn’t necessarily affect how many SKUs they need to manage, but regardless of the number of products, the amount of data to manage is impractical at a human level.

Learn more about Enterworks at www.enterworks.com, and to contact Kerry directly, send him an email at kerry.young@enterworks.com.

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