#455: Leaders in Customer Loyalty: The CEO's Desk | 2025 Customer Loyalty Trends Uncovered Part 2
Send us a text Welcome to Leaders in Customer Loyalty: The CEO’s Desk, a Loyalty360 original podcast series featuring exclusive executive insights from Loyalty360 CEO Mark Johnson. In part 2 of this interview, Mark unpacks the Top 11 Trends in Customer Loyalty for 2025, straight from Loyalty360’s Advisory Board sessions at the 2025 Loyalty Expo. What You’ll Learn in This Episode: • Why organizational alignment is mission-critical to program success How leading brands are substan...
27 Juni 19min
#454: Leaders in Customer Loyalty: Jessica Starnes on the Success of Weigel's’ My Weigel's Rewards Program
Send us a text In the competitive world of convenience stores, where speed and service reign supreme, customer loyalty programs are becoming a pivotal factor in brand success. Weigel's, a family-owned convenience store chain based in East Tennessee, is setting a high standard with its innovative loyalty program, My Weigel's Rewards. With 85 locations and a commitment to quality products, exceptional service, and community engagement, Weigel's continues to expand, creating lasting connections ...
26 Juni 15min
#453: Leaders in Customer Loyalty: The CEO's Desk
Send us a text 2025 Customer Loyalty Trends Uncovered Welcome to Leaders in Customer Loyalty: The CEO’s Desk, a Loyalty360 original podcast series featuring exclusive executive insights from Loyalty360 CEO Mark Johnson. In this episode, Mark unpacks the Top 11 Trends in Customer Loyalty for 2025, straight from Loyalty360’s Advisory Board sessions at the 2025 Loyalty Expo. What You’ll Learn in This Episode: • Why organizational alignment is mission-critical to program success • How le...
20 Juni 22min
#452: Lenovo’s Jamie Linville on Building Authentic Connections and Empowering Small Businesses through Evolve Small
Send us a text In an increasingly dynamic marketplace, the role of customer loyalty has evolved far beyond transactional relationships. Today’s leading brands understand that loyalty must be earned through authentic engagement, reciprocal value and experiences that resonate on both functional and emotional levels. Lenovo, a global technology powerhouse, exemplifies this philosophy with its customer-centric initiatives, including the award-winning Evolve Small program and the My Lenovo Rewards...
19 Juni 30min
#451: Creating Unforgettable Moments: How VIP Nation Builds Loyalty Through Emotional Experience
Send us a text For many fans, the first concert or professional sporting event they attend is more than just entertainment. It’s a core memory. It’s the roar of the crowd, the closeness of family, and the once-in-a-lifetime thrill of seeing a favorite artist or team live. Today’s consumers no longer settle for a faraway seat or generic experience; they want immersive, personalized moments that spark emotional resonance. At the forefront of this movement is VIP Nation, a leader in curated conc...
12 Juni 21min
#450: Leaders in Customer Loyalty: Industry Voices Modernizing Loyalty with Insight, Flexibility, and Emotional Connection: A Conversation with Beth McCoy, President of CORA Loyalty
Send us a text Brands currently face a variety of challenges including rising customer expectations, generational differences, and increasing desire for seamless omnichannel experiences. CORA Loyalty is answering that call with a comprehensive portfolio that integrates next-gen tech, deep personalization, and strategic services. At the helm is Beth McCoy, President of CORA Loyalty, who joined Loyalty360's Industry Voices series to share her vision and strategies for evolving loyalty in 2025 a...
10 Juni 26min
#449: Loyalty for Good: How AARP Rewards Drives Emotional Engagement and Meaningful Change
Send us a text In the world of customer loyalty, few programs embody purpose as completely as AARP Rewards. More than a points-based platform, it’s a mission-driven engagement engine designed to empower people aged 50 and older to live better, healthier lives. By leveraging traditional loyalty mechanisms in non-traditional ways, AARP has built an emotional connection with its members that goes beyond incentives and aims for impact. At the heart of this innovative program is Arapit Patel, Vice...
5 Juni 22min
#448: Leaders in Customer Loyalty: Industry Voices Personalization at Scale: How Blings Is Transforming Customer Loyalty with Real-Time Video
Send us a text In an era of short attention spans and digital overload, traditional loyalty communications are increasingly falling flat. For Yosef Peterseil, COO and Co-Founder of Blings, the solution lies not just in better content, but in a more engaging medium altogether. "We're all in a video world. We're all on TikTok and YouTube and Netflix, and that's what we're used to consuming." Founded in 2019, Blings is a technology company helping brands deliver personalized customer communicat...
3 Juni 21min
