TELUS Uses Rewards, Social Purpose to Grow Customer Engagement

TELUS Uses Rewards, Social Purpose to Grow Customer Engagement

Send a text Cecilie Balfour is the Senior Market Manager at TELUS, which is Canada’s fastest-growing national telecommunications company. TELUS recently won two awards at the annual Loyalty360 awards program, including a Gold in the Innovation in Corporate Social Responsibility category and an Honorable Mention in the Creative Campaign category in partnership with Aimia. Loyalty360’s Mark Johnson recently spoke with Balfour on the TELUS Rewards program and their social impact strategy.

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19 Crimes Breaks the Rules to Win Loyalty Program Design Award

19 Crimes Breaks the Rules to Win Loyalty Program Design Award

Send a text Ashley Beckman is the global brand manager at Treasury Wine Estates, which is the maker of 19 Crimes wines and spirits, which was the Platinum award winner in the Loyalty Program Design ca...

5 Jan 202118min

Alan Magee, Church’s Chicken

Alan Magee, Church’s Chicken

Send a text Mark Johnson, CEO of Loyalty360, had the chance to talk with Alan Magee, Vice President of Digital Marketing for Church’s Chicken. Church's Chicken is an American chain of fast food restau...

4 Jan 202123min

Loyalty360 Loyalty Live - Challenges in CSR with Pam Erlichman from Jebbit

Loyalty360 Loyalty Live - Challenges in CSR with Pam Erlichman from Jebbit

Send a text Loyalty360's Mark Johnson interviews Pam Erlichman to discuss customer loyalty/CX trends and the changing industry landscape. Loyalty360 is hosting speakers in a live stream format, featu...

23 Dec 202025min

Loyalty360 Loyalty Live - Challenges in CSR with Carlos Dunlap from Clarus Commerce

Loyalty360 Loyalty Live - Challenges in CSR with Carlos Dunlap from Clarus Commerce

Send a text Loyalty360's Mark Johnson interviews Carlos Dunlap-Beard to discuss customer loyalty/CX trends and the changing industry landscape. Loyalty360 is hosting speakers in a live stream format,...

23 Dec 202024min

Loyalty360 Loyalty Live - Challenges in Tier Management with Guy Cierzan from ICF Next

Loyalty360 Loyalty Live - Challenges in Tier Management with Guy Cierzan from ICF Next

Send a text Loyalty360's Mark Johnson interviews Guy Cierzan from ICF Next to discuss customer loyalty/CX trends and the changing industry landscape. Loyalty360 is hosting speakers in a live stream f...

23 Dec 202028min

Preferred Rewards Delivers Big Numbers for Bank of America

Preferred Rewards Delivers Big Numbers for Bank of America

Send a text When it comes to reward programs in the financial sector, big numbers play a big role in driving client satisfaction and deepening client relationships. Since launching its industry-leadin...

21 Dec 202021min

Sodexo Uses Employment Engagement to Highlight the ‘How

Sodexo Uses Employment Engagement to Highlight the ‘How

Send a text Sodexo North America employs 160,000 people at 13,000 sites in all 50 of the United States and Canada, providing facilities management and food services to schools, universities, hospitals...

18 Dec 202023min

Painting With a Twist Builds Emotional Connections Through Shared Experiences

Painting With a Twist Builds Emotional Connections Through Shared Experiences

Send a text Mark Johnson, CEO of Loyalty360, had the chance to talk with Katherine LeBlanc, Chief Marketing Officer with Painting with a Twist, the original and leading paint and sip franchise with al...

11 Dec 202029min

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