Loyalty360 Loyalty Live - with Brandon Logsdon, PDI

Loyalty360 Loyalty Live - with Brandon Logsdon, PDI

Send a text Loyalty360's Mark Johnson interviews Brandon Logsdon, President and GM, Marketing Cloud and Fuel Pricing Solutions, PDI to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live ...

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Loyalty360 Loyalty Live | James Murphy and Sara Fefferman, Salesforce

Loyalty360 Loyalty Live | James Murphy and Sara Fefferman, Salesforce

Send a text Familiar to marketing, sales, and customer service teams globally, Salesforce supplies cloud-based solutions to support its clients’ customer loyalty and customer relationship management (...

24 Okt 202322min

Loyalty360 Loyalty Live | Ellen Green, Bounteous

Loyalty360 Loyalty Live | Ellen Green, Bounteous

Send a text For the past 20 years, Bounteous has established itself as a co-innovation partner for numerous brand clients. The company’s core mission as a technology-agnostic agency is to assist clien...

17 Okt 202314min

Adapting for Today and Tomorrow: A Q&A with Kum & Go about Building a More Agile Loyalty Program

Adapting for Today and Tomorrow: A Q&A with Kum & Go about Building a More Agile Loyalty Program

Send a text The company that would eventually become Kum & Go was founded in 1959 by Tony S. Gentle and William A. Krause in Hampton, Iowa. That first humble location in the middle of the Iowa country...

17 Okt 202326min

AIR MILES®: Creating One Exceptional Experience To Increase Customer Engagement

AIR MILES®: Creating One Exceptional Experience To Increase Customer Engagement

Send a text Thirty years ago, AIR MILES® launched its Reward Program, essentially inventing the coalition loyalty concept. Over the course of three decades, the Canadian program has pulled together ov...

13 Okt 202321min

Loyalty360 Loyalty Live | Brandon Logsdon, PDI Technologies

Loyalty360 Loyalty Live | Brandon Logsdon, PDI Technologies

Send a text PDI Technologies has decades of industry experience, gathering customer data and providing expert consulting to fuel stations for increased efficiency and profitability. Adapting to new ch...

10 Okt 202330min

Teriyaki Madness: Leveraging Technology To Create an Enhanced Customer Experience

Teriyaki Madness: Leveraging Technology To Create an Enhanced Customer Experience

Send a text Teriyaki Madness is the result of a mad passion for teriyaki that came to life for brothers Rod and Alan Arreola, and their cousin, Eric Garma, while living in Seattle, WA. As the three fi...

10 Okt 202320min

GNC Details Launch of the Newly Revamped myGNC Rewards Program

GNC Details Launch of the Newly Revamped myGNC Rewards Program

Send a text Jenna O’Connor, Director of Loyalty Marketing, has 14 years of tenure at GNC, with a focus on the member marketing strategy and management and direction of the loyalty program. She has bee...

9 Okt 202323min

Loyalty360 Loyalty Live | Kyle Clark, Mastercard

Loyalty360 Loyalty Live | Kyle Clark, Mastercard

Send a text Mastercard® has been a leader in payments since the late 1960s. Over the past decade, the company has evolved its suite of services to help customers make smarter decisions with improved o...

3 Okt 202318min

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