ExxonMobil Leverages Data to Predict Consumer Behavior

ExxonMobil Leverages Data to Predict Consumer Behavior

Send us Fan Mail Yan Côté is U.S. Marketing Communications Manager for ExxonMobil, which has more than 11,500 fuel and convenience stations nationwide. Loyalty360 CEO Mark Johnson caught with Côté to discuss ExxonMobil’s customer loyalty and engagement programs and what is in store next for the brand. Read the interview HERE.

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Ben Cooke, VP of Business Development & Ellen Donahue, VP of Marketing, Fleet Feet

Ben Cooke, VP of Business Development & Ellen Donahue, VP of Marketing, Fleet Feet

Send us Fan Mail Fleet Feet is a company that has been outfitting runners with the right equipment and knowledge since 1976. They have over 180 stores across the U.S. and are a category leader. Mark J...

6 Nov 202032min

Loyalty360 Loyalty Live Session | Rick Boubelik, VP of Loyalty, Epsilon

Loyalty360 Loyalty Live Session | Rick Boubelik, VP of Loyalty, Epsilon

Send us Fan Mail Loyalty360 Loyalty Live Interview: Loyalty360's Mark Johnson interviews Epsilon's Rick Boubelik to discuss customer loyalty/CX trends and the changing industry landscape. Loyalty360 ...

30 Okt 202030min

Breaking Through and Building Relationships −Challenges of Today’s Senior Marketer

Breaking Through and Building Relationships −Challenges of Today’s Senior Marketer

Send us Fan Mail Whether it’s sustaining through the current health crisis, standing out in a crowded market, or tackling the ever-changing demands of consumers, today’s senior marketers have a host o...

29 Okt 202013min

Brian Hipsher, VP Marketing, Jason Whitt, Bibibop Marketing Manager, Devyn DeMatteo, Charleys Marketing Manager & Maggie Mackie, Sr. Marketing & Communications Coordinator | Charleys Philly Steaks & BIBIBOP

Brian Hipsher, VP Marketing, Jason Whitt, Bibibop Marketing Manager, Devyn DeMatteo, Charleys Marketing Manager & Maggie Mackie, Sr. Marketing & Communications Coordinator | Charleys Philly Steaks & BIBIBOP

Send us Fan Mail Loyalty360 CEO Mark Johnson recently had a chance to speak with the top marketers from both brands: Brian Hipsher, Chief Marketing Officer for Charleys Philly Steaks and BIBIBOP; Jaso...

28 Okt 202016min

Krystal Zell, VP Customer Marketing and Operations, The Home Depot

Krystal Zell, VP Customer Marketing and Operations, The Home Depot

Send us Fan Mail Mark Johnson from Loyalty 360 recently had the chance to speak with Krystal Zell, vice president of customer marketing and operations at The Home Depot, about the launch of Home Depot...

22 Okt 202023min

Kim Klenk, Growth Marketing Director for Branch Insurance

Kim Klenk, Growth Marketing Director for Branch Insurance

Send us Fan Mail Mark Johnson from Loyalty 360 recently spoke with Kim Klenk, the growth marketing director for Branch Insurance, about the startup company that is doing some very unique things in the...

22 Okt 202022min

Ana Guzman, Director of Loyalty & Customer Engagement, TGI Fridays

Ana Guzman, Director of Loyalty & Customer Engagement, TGI Fridays

Send us Fan Mail As many restaurant chains worked to adapt to new food-service standards, the risk of losing loyal and engaged customers becomes even more heightened. Ana Guzman, director of loyalty a...

9 Okt 202029min

Loyalty360 Loyalty Live Session | Chuck Christianson, Chief Revenue Officer, cxLoyalty

Loyalty360 Loyalty Live Session | Chuck Christianson, Chief Revenue Officer, cxLoyalty

Send us Fan Mail Loyalty360 Loyalty Live Interview: Loyalty360's Mark Johnson interviews cxLoyalty360's Chuck Christianson to discuss the current state of customer loyalty and customer experience. L...

8 Okt 202031min

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