Empowering Customer-Facing Employees: How The Coffee Bean And Tea Leaf Baristas Personalize the Customer Experience

Empowering Customer-Facing Employees: How The Coffee Bean And Tea Leaf Baristas Personalize the Customer Experience

Send a text By studying customer behavior, The Coffee Bean and Tea Leaf noticed the impact its baristas and brew crew had on building customer relationships and improving loyalty. Leveraging this insight, the brand is focusing their personalization efforts at the store-level. As part of this focus, The Coffee Bean and Tea Leaf recently launched their newest customer loyalty initiative — Discovery Pass. The program helps new Coffee Bean Rewards members try more menu products with discounts spr...

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McAlister’s Deli Drives Loyalty with a ‘Little Something Extra’

McAlister’s Deli Drives Loyalty with a ‘Little Something Extra’

Send a text Danielle Porto Parra is the head of marketing for McAlister’s Deli, which has nearly 500 restaurants in 28 states serving sandwiches, spuds, salads, and of course their famous McAlister’s ...

17 Aug 202125min

Capriotti’s Sandwich Shop Combines Marketing and IT Efforts

Capriotti’s Sandwich Shop Combines Marketing and IT Efforts

Send a text Jane McPherson, Senior Vice President of Marketing for Capriotti’s Sandwich Shop and Wing Zone. Capriotti’s has over 125 locations, and Wing Zone has 31 locations in North America and 30 m...

10 Aug 202119min

AAA Northeast Focuses on the Person, Not the Vehicle

AAA Northeast Focuses on the Person, Not the Vehicle

Send a text Rahul Chand is the Vice President of Membership Marketing at AAA Northeast, which serves 6.1 million members in Connecticut, Massachusetts, New Hampshire, New Jersey, New York, and Rhode I...

6 Aug 202127min

Toppers Pizza’s Upper Crust Society Designed for Product Addicts

Toppers Pizza’s Upper Crust Society Designed for Product Addicts

Send a text Greg Wold is Vice President of Marketing for Toppers Pizza, which has nearly 70 unit pizza franchises with locations across 12 states. He recently spoke with Loyalty360 CEO Mark Johnson ab...

5 Aug 202128min

Celebrity Cruises Sets Sail on Improved Loyalty Program

Celebrity Cruises Sets Sail on Improved Loyalty Program

Send a text Andrea Shey is Associate Vice President of Loyalty Marketing at Celebrity Cruises, which has 14 ships in more than 300 destinations on all seven continents. Celebrity Cruises was the firs...

2 Aug 202131min

Loyalty360 Loyalty Live - Aaron Mclean, Stuzo

Loyalty360 Loyalty Live - Aaron Mclean, Stuzo

Send a text Loyalty360's Mark Johnson interviews Aaron Mclean, Stuzo to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts speaker...

30 Juli 202120min

Loyalty360 Loyalty Live - Sumit Khandelwal, Xoxoday

Loyalty360 Loyalty Live - Sumit Khandelwal, Xoxoday

Send a text Loyalty360's Mark Johnson interviews Sumit Khandelwal, Xoxoday, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts ...

27 Juli 202118min

Firehouse Subs Gives Rewards, Plus Gives Back

Firehouse Subs Gives Rewards, Plus Gives Back

Send a text Matt Olsen is the Director of Digital Guest Experience at Firehouse Subs, which has more than 1,200restaurants in operation. It was founded in Florida in 1994 by brothers and former firefi...

27 Juli 202119min

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