Emotional Connection, Personalization, and Value: Donatos’ People-Centric Approach to Customer Loyalty

Emotional Connection, Personalization, and Value: Donatos’ People-Centric Approach to Customer Loyalty

Send a text Mark Johnson, CEO of Loyalty360, spoke with Erin Corrigan, Director of Digital Marketing for Donatos, about the Donatos Rewards program, the brands’ customer loyalty efforts, and how it uses emotional loyalty and personalization to drive engagement with the program.

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#388: Blaze Pizza: Personalizing the Guest Experience through Perseverance and a Passion for Customer Engagement

#388: Blaze Pizza: Personalizing the Guest Experience through Perseverance and a Passion for Customer Engagement

Send a text Elevating customer loyalty while driving personalized content, experiences, and incentives that truly resonate with the customer is critically important in today’s marketplace. Loyalty360’...

31 Juli 202422min

#387: Loyalty360 Loyalty Live | Jonathan Silver, Engage People

#387: Loyalty360 Loyalty Live | Jonathan Silver, Engage People

Send a text Engage People is a technology innovation company with a vision to bring technology to the forefront to enable a better customer experience. The company seeks to leverage today’s technologi...

23 Juli 202422min

#386: Insomnia Cookies: Launching a New Loyalty Program and Building Robust Customer Profiles for Increased Personalization

#386: Insomnia Cookies: Launching a New Loyalty Program and Building Robust Customer Profiles for Increased Personalization

Send a text In 2003, Insomnia Cookies was founded by Seth Berkowitz, a University of Pennsylvania college student seeking a late-night sweet treat—a shared need that turned into an opportunity for Ber...

17 Juli 202417min

#385: Loyalty360 Loyalty Live | Nowell Outlaw, Switchfly

#385: Loyalty360 Loyalty Live | Nowell Outlaw, Switchfly

Send a text Switchfly was founded in 2003 as a travel technology startup. Today, Switchfly is a travel experience platform that allows brands to create memorable moments for employees. As a concept, t...

16 Juli 202419min

#384: Tim Hortons: Cultivating and Increasing Customer Engagement by Leveraging a Unique and Innovative Approach

#384: Tim Hortons: Cultivating and Increasing Customer Engagement by Leveraging a Unique and Innovative Approach

Send a text Affectionally labeled as the “most Canadian brand in Canada,” Tim Hortons is a beloved quick-service restaurant (QSR) featuring coffee and other beverages, delicious donuts, breakfast favo...

15 Juli 202421min

#383: Stop & Shop: Increasing Customer Engagement by Leveraging In-store Technology

#383: Stop & Shop: Increasing Customer Engagement by Leveraging In-store Technology

Send a text The company that would eventually become Stop & Shop was founded in 1914 when the Economy Grocery Store opened in Somerville, MA. In four short years, 32 stores made up the thriving grocer...

10 Juli 202430min

#382: Loyalty360 Loyalty Live | Tim Glomb, Wunderkind

#382: Loyalty360 Loyalty Live | Tim Glomb, Wunderkind

Send a text Wunderkind works alongside clients using an AI-driven performance marketing solution, helping them form stronger brand-audience connections through identification resolution and hyper-pers...

9 Juli 202422min

#381: Great Wolf Lodge: Making an Impact on the Full Customer Experience by Evolving Customer Loyalty

#381: Great Wolf Lodge: Making an Impact on the Full Customer Experience by Evolving Customer Loyalty

Send a text With more than 20 locations in the U.S., Great Wolf Lodge is a popular chain of hotels featuring water parks and attractions that engage guests with a diverse set of lodging and dining opt...

3 Juli 202412min

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