Amira Rasool: Founder and CEO of The Folklore
Second Life24 Okt 2022

Amira Rasool: Founder and CEO of The Folklore

At just 22 years old, Amira Rasool launched The Folklore as an e-commerce website featuring African-based fashion and homeware brands. The goal was to bring diversity to the fashion landscape here in the United States and to create sustainable revenue streams for designers who weren't being given the global recognition they deserved. Just four years in, Amira has made immense progress: She’s since pivoted the business from a direct-to-consumer model to working directly with other multi-brand retailers such as Farfetch; expanded her business to empower diverse brands in other emerging markets like South America and India; and has become one of the youngest Black women to raise $1M+ in a pre-seed round. But before it all, she was a writer and editor for dozens of top media companies including Time, Vogue, I-D Magazine, Paper Magazine, WWD, and Marie Claire. Tune in to hear how that experience positioned her to become an industry expert equipped to make a massive difference in the global fashion economy.

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Michelle Lee: Allure Editor in Chief

Michelle Lee: Allure Editor in Chief

In the publishing industry, few challenges are as daunting as reinventing a beloved classic, but that's exactly what Allure Editor in Chief Michelle Lee was asked to do. In episode four of Second Life, Lee explains how she rose to the challenge and chose to rethink the traditional standards of beauty and publishing.

12 Mars 201829min

Candace Nelson: Sprinkles Cupcakes Founder

Candace Nelson: Sprinkles Cupcakes Founder

Few people can be credited with starting a national food craze like Candace Nelson did. The pastry chef and entrepreneur sparked America's cupcake obsession when she opened Sprinkles Cupcakes in 2005, the first of its kind in the world. In the third episode of our podcast, Second Life, Nelson explains why she pivoted from a banker to baker and how she harnessed the power of saying “no."

5 Mars 201832min

Jenna Bans: Hollywood Showrunner and Creator of NBC's Good Girls

Jenna Bans: Hollywood Showrunner and Creator of NBC's Good Girls

Jenna Bans's résumé is scarily similar to the list of TV shows we love to binge. As a producer and writer on Grey's Anatomy, co–executive producer on Scandal, and creator of NBC's new crime drama, Good Girls, she's the creative force behind some of the most popular shows of this generation. In episode two of Second Life, Bans opens up about ditching law school to pursue screenwriting, working with Shonda Rhimes, and learning to lead fearlessly.

26 Feb 201832min

Jen Atkin: "The World's Most Influential Hair Stylist"

Jen Atkin: "The World's Most Influential Hair Stylist"

In our very first episode, host Hillary Kerr sits down with the one and only Jen Atkin, celebrity stylist and founder of cult haircare line Ouai. Dubbed the "most influential hairstylist in the world" by The New York Times, Atkin counts Bella Hadid, Chrissy Teigen, and Kendall Jenner as clients. Here, she gets candid about the power of social media, reflects on her journey from salon apprentice to CEO of a thriving business, and explains why mental toughness is the most underrated quality.

19 Feb 201829min

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