Why presentation skills are important in marketing

Why presentation skills are important in marketing

In a way, #marketing is one big #presentation. When we write a blog post or appear on a podcast, we’re presenting. When we research our audience, we’re trying to understand better what they want to see and learn from our #presentations.in other words, #presentation #skills are essential for modern marketers.


Hi, i’m cally, from the international institute of digital #marketing, let’s take a look at how to hone those #skills to meet your #marketing objectives.

1. Set goals for developing your #presentation #skills

Start by defining exactly what you want to achieve, such as:

● Becoming a better (or first-time) conference speaker

● Delivering more impactful training sessions

● Speaking more persuasively to leads

● Engaging potential prospects at the top of the sales funnel

● Honing your pitch #presentations

Also, give yourself a deadline. Rather than generally building up your #presentation #skills, commit to improving your public speaking in time for a specific conference or networking event.

2. Research your audience

If i’m speaking to a room of nasa engineers, i’m not going to tell them how to build a better rocket. I can’t tell them anything they don’t already know (and most of what i say would likely be wildly inaccurate).

However, i almost certainly know more about #marketing than them.

With that in mind, before you start working on your next #presentation, ask yourself the following questions about your audience:

● How old are they?

● Where are they from?

● What jobs do they do?

● Who do they work for?

● How experienced are they?

● What are their pain points?

3. Incorporate humor and stories

Throughout human history, storytelling has been one of our most effective tools for influencing, inspiring, and teaching one another.

With that in mind, another key way to improve your #presentation #skills is to work on your storytelling.

Also, don’t overlook the power of humor to engage an audience. I’m not suggesting you go away and write a 30-minute standup set, but if you can drop a couple one-liners here and there, it can go a long way to getting your audience on your side.

4. Practice in front of an audience

Glossophobia, or fear of public speaking, is a common complaint.

Clearly, it’s not the “speaking” element that puts us on edge. It’s the idea of doing it in front of an audience. Painful as it might sound, in my experience, the best way to overcome this is to seek out opportunities to speak in front of an audience. This can be in your professional or personal lives. It can be as simple as saying a few words at family gatherings or giving small #presentations to your team at work.

You’ve set goals for improving your #presentation #skills, done your research, crafted a handful of engaging anecdotes, and practiced in front of an audience. Now, it’s time to weave all those things together to create a killer #marketing #presentation.

For more information, visit www.iidm.world

#digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute


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Education will never be the same, post covid-19

Education will never be the same, post covid-19

I am waking up every morning to build a bright future, am I not on the #frontline? Leaving classes and going back home was not what many people anticipated when they first heard about the #covid-19 #pandemic but ever since then many in the #education sector were left stranded with no option but to stay home with the hope that things will change. Since this advent has dragged, many have left the sector in search of #survival and many people lost their jobs which led to their children being kicked out of #institutions while others can barely afford to further their #studies because of the current state of the economy. Before #Covid-19 it was a choice to have your child enrolled in a #homeschooling programme, but now it is a choice that many parents have taken to keep their children safe and free from #covid-19 as well as to curb the spread of the #virus. The #education sector has set up #strategies to continue the #academic year as well as to adhere to the precautions to save lives as well as offering skills to the youth, but these strategies have delayed the production of skills as students have limited days to go to class, some attending two times a week and the others attending three times a week, vice-versa. Read more: https://blog.thedigitalmarketinginsti... Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

13 Maj 20211min

5 Qualities of a Digital Marketing Manager

5 Qualities of a Digital Marketing Manager

Ever wanted to study #digitalmarketing or wondered what qualities a #digitalmarketingmanager should have? This #blog post aims to quench your thirst for #knowledge and increase your interactions. The person responsible for planning, executing, and overseeing #digitalmarketing #strategies in an #organization is a #digitalmarketing #manager. Such #strategies endorse an organization, its goods, and/or #services. In building and sustaining #brandidentity within the #digital area, the #digitalmarketing #manager plays a major role. In comparison, the #digitalmarketing #manager also conducts traffic to the #website of the organization and attracts #leads and #clients. The #digitalmarketing #manager has an important role to play in raising #brandvisibility, driving #traffic across the #digital space, and attracting consumers here are the qualities that a #digitalmarketing #manager should have. Read more: https://blog.thedigitalmarketinginsti... Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

13 Maj 20211min

10 Best Branding Strategies

10 Best Branding Strategies

A #brandingstrategy is a #fundamental building block for any #brand. #Brandingstrategies are long-term departmental plans for a #brand to achieve specified goals. It is important in order to clearly communicates the #brand’s goals and what they stand for. It can also be used as a benchmark for the #brand's progress and help the #brand gain a competitive advantage. Here are 10 of the best #brandingstrategies we recommend: • Corporate #branding • #Brand Differentiation • Identify #targetaudience • Individual #branding • Product #branding • Online #branding • No-#Brand #branding • Attitude #branding • Consistency • Co-#branding Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

13 Maj 20212min

What is a Scrum Master?

What is a Scrum Master?

A #scrum master is someone who implements a #project to meet the expectations of the #client. He is a #team #leader who motivates and supports his team members to ensure the successful completion of the project. Companies that use #scrum include #Google, #Apple, #Facebook, and many others. The first skill that every #scrum master must have is to be #goal-oriented. He or she will do his best to keep his team members from being distracted from unwanted #meetings and help his team members to focus on the goals set. The second skill is to be a #mentor. The #ScrumMaster will be a mentor to his team members, encouraging collaboration during planning sessions, observing the work of team members on a daily basis, and sharing experiences to guide them The third skill is to engage in continuous #improvement. The #ScrumMaster will #streamline processes through automation and introduce best practices so that the #project can be completed ahead of time. The fourth skill is to have good #interpersonalskills. The #ScrumMaster must have good #communication and listening skills for liaison with the team and customers. The fifth skill is to be #agile. The *ScrumMaster must be flexible to accommodate changes when faced with problems. In conclusion, the most successful #ScrumMaster is someone who does well in facilitating daily #Scrum, possesses conflict resolution skills, is friendly and communicative, an expert in estimation and planning, is a good coach in #Agile practices, helps the team to clarify goals and actions, process-driven and above all, a servant first, who serves his team members before considering about himself. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

13 Maj 20211min

Key Skills to Become an Excellent ScrumMaster

Key Skills to Become an Excellent ScrumMaster

As #agile #development has evolved and expanded beyond its initial #implementation within #softwaredevelopment to a widely accepted framework that has been adopted by numerous #digitalmarketing and #businessdevelopment #agencies, so has the need for competent #ScrumMasters increased. You may be a #ScrumMaster yourself, involved in a #team undergoing a shift to #agiledevelopment, or simply interested in what skills it takes to become an excellent facilitator. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

12 Maj 20211min

Spécialiste du marketing indépendante réussi!

Spécialiste du marketing indépendante réussi!

Commençons tout d'abord par le #freelancing en #digitalmarketing qui a une combinaison de compétences qui comprend: la publicité sur les #médiassociaux, la #créationdecontenu, #l'élaboration de #stratégies, la #publicité payée et le #design. Ils se concentrent également pour aider les #entreprises à promouvoir leurs #produits sur les #médiassociaux. Sachez que les besoins des #entreprises en matière de #marketingdigital sont énormes, il y a donc de très belles opportunités à saisir. De plus en plus d’#entreprises font appel à des #freelances plutôt que des agences lorsqu’elles ont besoin de professionnels de manière ponctuelle. Pour ma part l’un des conseils que je peux vous donner pour devenir un-Freelance c’est de mettre à jour vos réseaux sociaux et de Créer un #portfolio ou un #blog ou vous annoncez que vous vous lancez en #freelance en détaillant ce que vous proposez. Par contre attention, vous devrez gérer vos journées, vous astreindre à une certaine rigueur, ce qui n’est pas donné à tout le monde. Le plus dur, c’est dans le temps... Alors qu’au départ, le #freelance présente l’avantage de pouvoir gérer son temps, il faut savoir dire « stop »! Vous pouvez très bien faire des journées de 5h ou des semaines 4 jours! Pour aller plus loin, beaucoup de #freelances font de la #formation, Que ce soit en #école ou bien en ligne via des plateformes #d'e-learning comme #GoogleGarage ou L’International Institution de Digital Marketing, qui ont une formation très très intéressante qui s’intègre parfaitement à la vie d’independent. Si vous avez envie ou besoin de suivre une reconversion, pensez au métier du #web car ils auront une longue vie et ils sont loin de disparaitre! Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

12 Maj 20211min

The socialmedia landscape

The socialmedia landscape

The year 2020 brought much uncertainty to everyone #globally. The harsh reality of the #COVID-19 #pandemic changed what many thought would be a “pleasant life journey” to an unexpected “new normal”. While #physical #interaction came to a halt, the world has now seen the rise of online interaction now more than ever. But how does the #socialmedia landscape look in 2021 in comparison to previous years before the #pandemic? A look into the various #socialmediaplatforms will give us a better understanding of what we can expect in #2021. Read more: https://blog.thedigitalmarketinginstitute.org/the-social-media-landscape-in-2021-a-digital-shift/ Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

12 Maj 20211min

Reasons Why Should Every Business Do SEO?

Reasons Why Should Every Business Do SEO?

A #business #website that doesn’t appear on the first page of the #searchengineresults related to your #products and #services is a #website of no use. Now you must have been thinking about why it is important to appear on the first page? Well, it is because 71% of people get what they are looking for on the first page. First of all, what is #SEO? #SEO means the process of improving your #site to increase its visibility for# relevant searches. The better #visibility your pages have in #searchresults, the more likely you are to garner #attention and attract #prospective and existing #customers to your #business. Read more: https://blog.thedigitalmarketinginstitute.org/seo-reasons-why-should-every-business-do-seo/ Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

12 Maj 20211min

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