4 TYPES OF HIGHLY EFFECTIVE BLOG POSTS

4 TYPES OF HIGHLY EFFECTIVE BLOG POSTS

#blogpost #socialmedia #marketing

Blog posts are one of the most effective tools when it comes to content marketing. That being said, there are many different types of blog posts and not all of them are guaranteed to convert reader to customer.

Hi, i’m cally, from the international institute of digital marketing. Let’s talk about the 4 most effective types of blog posts.

1: original research posts

People go nuts for original research. They read it, share it, interact with it—it’s the content holy grail.

However, it’s hands down the most difficult and time consuming to produce. It’s a huge undertaking, but one of the most fruitful pieces of content you can produce today. Not only will you build up anticipationfrom the people who took part in research, but your posts will get cited, get oodles of backlinks, and likely show up in presentations years after the original research went live (even if it’s out of date).

2: checklist posts

Who doesn’t want to go through a piece of content that tells them exactly what to do and, if they follow it, they have a deliverable?

This instantly makes your content actionable for your audience and once they’ve taken one action and gotten over any level of doubt in your brand or self-doubt in themselves, they’ll take another action.

Posts like, “5 copywriting elements you should test”, “10-point blog post audit”, “15-point landing page checklist”, etc.… are all checklist style posts that generate a deliverable at the end.

3: pillar posts

A piece of pillar content is your thesis—it’s why you exist; it separates you from everyone else out there.

Pillar content is your evergreen content that becomes your backlink magnet and an amazing way to help you create derivative work for future posts.

These posts are normally huge and should be accompanied by a pdf download so people can read it later.

4: content aggregator posts

Who doesn’t have a folder full of email, ad, social, and landing page swipe files?

The fact is, we tend to emulate (even when we shouldn’t). It’s much harder to start with a blank page/canvas.

Swipe files that show examples of great instagram video ads with commentary are a great device to help inspire your audience and get those creative juices flowing.

Even better, this type of content is super shareable and will benefit from backlinks and social traffic.

For more information, visit www.iidm.world

#contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

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Website Marketing Master II™

Website Marketing Master II™

Website #Marketing Master II ™ How can you use Google, one of the biggest tech companies around, to help you in #marketing? How can you use Twitter, one of the biggest social media platforms around, to help you in #marketing? In this sub-course, you will learn how to use these to your advantage, and how to find new opportunities with them as well. https://thedigitalmarketinginstitute.org/ The Website #Marketing Master II course teaches you how you can use Google, one of the biggest tech companies around, to help you in #marketing-- how can you use Twitter, one of the biggest social media platforms around, to help you in #marketing. In this sub-course, you will learn how to use these to your advantage, and how to find new opportunities with them as well. This course covers how to market for different websites in large use across the world. Google, being one of the largest tech companies in the world, is explored on the basis of #market reach, utilizing its different platforms, like Youtube and Google, for opening more and more opportunities for your #brand. The course also covers the massively popular social media platform Twitter, how many different organizations use it to increase the reach of their #brand organically, and how it can also be used to provide direct consumer interaction, communication, and assistance. This course was made with existing and new social media #marketers in mind, those who may be experienced with #marketing for social media websites but might have yet to dip into the advanced side of things. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

27 Maj 20212min

Website Marketing Master III™

Website Marketing Master III™

Website #Marketing Master III ™ #Marketing in the current world requires #content creation. Whether it’s videos, blogs, social media posts, articles, pictures, or anything else, to catch consumer’s attention, you need to have #content that sets you apart, things they can share and look at. This course teaches you what you need to know for creating #content, how to utilize it in #marketing, how it helps, and more. https://thedigitalmarketinginstitute.org/ When it comes to Facebook and Linked In, there is a wealth of opportunities out there for businesses and individuals to spread the word about their #brand, so getting to know these websites can be incredibly beneficial. This course teaches you the depths of #marketing for Facebook and LinkedIn, and everything that goes along with it. The course covers what the culture of Facebook is, who uses it, and how you can utilize it to reach new audiences, along with the basic principles and rules of the website. Finally, the course will go over LinkedIn, one of the most popular business-networking platforms in the world, and how to use it to spread the news of your #brand, creating connections, and reaching new customers and employees. This course was made with existing and new social media #marketers in mind, those who may be experienced with #marketing for social media websites but might have yet to dip into the advanced side of things. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

27 Maj 20212min

Culture Marketing Master™

Culture Marketing Master™

It might seem a daunting task, or maybe even impossible, to keep up with the rapidly changing culture in the #digital age. Things that were #marketable only three years ago may be different now, and even humor can be seen as antiquated far faster than expected. Don’t fret, because the Culture #Marketing Master sub-course will teach you everything you need to know not only future-proofing your #marketing but also keeping up with the ever-changing culture of the #digital world. https://thedigitalmarketinginstitute.... It might seem a daunting task, or maybe even impossible, to keep up with the rapidly changing culture in the #digital age. Things that were #marketable only three years ago may be different now, and even humor can be seen as antiquated far faster than expected. Don’t fret, because the Culture #Marketing Master sub-course will teach you everything you need to know not only future-proofing your #marketing but also keeping up with the ever-changing culture of the #digital world. Through this course, you will learn how to adapt to new developments in the #digital world and thrive through them; Understand differences in culture on different websites, appealing to the identifiers and building #marketing around them; And utilize new technology as it appears, not only adapting to them but being able to use it to your advantage. The course was designed for those who spent much of their time away from the internet and may have trouble understanding a lot of the ins-and-outs of the culture of different websites, as well as the trends and common humor. This course will teach you the nitty-gritty of different websites’ culture and flow, to allow you to better utilize them for #marketing. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

27 Maj 20212min

Advanced Content Marketing Master III™

Advanced Content Marketing Master III™

The third sub-course in Licensed #Digital #Marketing Expert covers high-level concepts in #marketing, those useful in practical situations, such as positioning yourself strategically in a #market, handling reputation by dealing with criticism, and stabilizing dire situations that may affect the well-being of the #brand. https://thedigitalmarketinginstitute.... The third sub-course in Licensed #Digital #Marketing Expert covers high-level concepts in #marketing, those useful in practical situations, such as positioning yourself strategically in a #market, handling reputation by dealing with criticism, and stabilizing dire situations that may affect the well-being of the #brand. Through this, you’ll learn how to position yourself in the #market for the greatest returns and #marketing opportunities, how to stabilize and control dire situations that may otherwise damage the reputation of the #brand, and how to build reputation and consumer confidence in your #brand through communication and management. You’ll be able to make yourself known through your #markets, bolster your reputation, and keep it. This course was created with the #marketers in mind who are in charge of handling very high-level, critical #brands. This covers the final aspects of #digital #marketing to prepare you for any situation you may find yourself in. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

27 Maj 20211min

SEO & SEM Master I ™

SEO & SEM Master I ™

How do you manage paid #marketing? How can you make the most of your #investments with #advertisements, whether page #ads or video? What about the ever-elusive #SEO and #SEM? The Paid #Marketing Master sub-course covers all you need to know about paid #marketing and more. https://thedigitalmarketinginstitute.... Have you ever used Google? Bing? Yahoo? Then you must wonder how the search engines seemingly pull websites out of nowhere. In reality, there's much more to it than you may think. This is search engine #marketing. The #SEO & #SEM Master I covers everything you need to know on search engine #marketing, from the basics to the nitty-gritty details. This course will cover #SEO & #SEM, and how to use them effectively to increase the reach of your brand through a greater understanding of the workings behind it, how to use Google Ads and utilize them to their full effectiveness, and the differences between #SEM and #SEO, and what that means for you. The course is targeted towards marketers unfamiliar with #SEO & #SEM who need to create and cultivate a wider audience, as well as data analysts who need to learn #SEO & #SEM and how to use data gleaned from it. Upon completion of the course, attendees will have gained a basic understanding of #SEO & #SEM and how to utilize it themselves. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

27 Maj 20212min

SEO & SEM Master II ™

SEO & SEM Master II ™

Understanding #SEO & #SEM is important, but how do you utilize it effectively to ensure your efforts and budget are in the right place? This sub-course teaches how to use #SEO & #SEM to their full potential and how to harvest and use their relevant analytical data. https://thedigitalmarketinginstitute.... #SEO & #SEM Master II ™ builds upon the knowledge gleaned from the previous course, expanding upon the uses and best practices for effectively utilizing #SEO & #SEM to the benefit of your consumers and your #brand, and how to read data taken from the campaigns. This course covers two important aspects to know; First, knowing #SEO & #SEM and utilizing #SEO & #SEM effectively is two entirely different things to master. Here you’ll learn how to use it to its full potential and garner the best returns possible. Secondly, with #SEO & #SEM, a major component of them are the analytics gleaned from their usage. It may seem intimidating at first, but in this chapter, you’ll have learned the ins-and-outs of the data and how to use it to your advantage. This course is for #marketers unfamiliar with #SEO & #SEM but who need to create and cultivate a wider audience for their #brand and data analysts who need to learn #SEO & #SEM and how to use data gleaned from it. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

27 Maj 20212min

SEO & SEM Master IIl ™

SEO & SEM Master IIl ™

How do you manage #paid #marketing? How can you make the most of your #investments with #advertisements, whether page #ads or video? What about the ever-elusive #SEO and #SEM? The #Paid #Marketing Master sub-course covers all you need to know about #paid #marketing and more. This course will cover how to make #SEO work for you and your #brand through good user experiences and enticing #content, as well as adapting existing #marketing methods to #SEO & #SEM for greater reach and best returns. Making #SEO fit your #brand, your websites, and your products can be difficult at first. This aims to teach you how you can make #SEO work for you and your brand, as well as adapting it for your websites and the more technical aspects. How can you adapt your existing #marketing methods and strategies to fit #SEO & #SEM? How can your older methods be worked to fit into this new and opportunity-filled #marketing venue? This will teach you how it’s not so difficult after all. This course was developed for #marketers unfamiliar with #SEO & #SEM, as well as those looking for a way to transition into the new method while not having to reinvent the wheel. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

27 Maj 20211min

What is AgileSalesManifesto?

What is AgileSalesManifesto?

#agilemanifesto​ #agilesalesmanifesto​ #agilesales​ Once #Agile​ bridged the gap between #softwaredevelopment and general team #management, it was sure to spread everywhere, from #marketing all the way to accounting. One place it may work better than you would first assume is #AgileSales​. So what does #sales need from #Agile​? Why should #Agile​ be implemented into #sales? It’s all about the people. A good #AgileSales team needs to be prepared to make sharp-turn decisions and able to #implement adjustments as they’re needed, from multiple perspectives, changing their approach when it's needed with no downtime. #Sales have been needing to break free of centralized decision making, allowing them to make changes independently, as a quick turnaround is needed. Important to note are the short cycles, as opposed to long-term quotas that only serve to cause stress and don’t factor in rapid #market changes. The focus remains on people and their #workflow and allowing them the ability to change direction as needed. Manifesto for #AgileSales​ We are uncovering better ways of achieving #sales​ by doing it and helping others do it. Through this #work we have come to #value: Individuals and #interactions over processes and tools (Quota retirement) Over comprehensive #documentation Customer #collaboration over contract #negotiation #Responding to change over following a #plan That is, while there is #value in the items on the right, we #value the items on the left more. While #Agile​ was created with #Softwaredevelopment in mind, only a few changes allow it to work for back-to-back #sales. This allows #sales leaders to create #highperforming #sales teams that are accountable, engaged, and creating great #results. The goals for achieving #Agility​ in your #sales are as follows; Prioritize creating #value for the client through valuable #insights and recommendations Welcome changing requirements, even late in a #sale. Harness changes as an #advantage. #Sales teams deliver progression around the buying cycle frequently (in weeks rather than months) Clients and salespeople must work together, if possible daily, through the #sale Motivated #sales teams are given the environment and support they need and trusted to act A face-to-face conversation is the most efficient and effective form of #communication #Progression around the buying cycle is the primary measure of #progress #Agile selling promotes sustainability, with teams able to maintain a constant pace indefinitely #Continuousattention to behavioral excellence and good #salesstrategy enhances #agility​ The best understanding of needs and positioning of #solutions emerges from #selforganizing teams The team reflects regularly on how to become more effective and adjusts accordingly Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #ins

21 Maj 20214min

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