084 | 21 Customer Journey Touchpoints

084 | 21 Customer Journey Touchpoints

By the end of this episode, you’ll have a detailed overview of the touchpoints on your customer journey map so you can design and experience every interaction.

👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠

First, we’ll discuss the old way and new way of branding and the importance of brand strategy when it comes to appealing to your target market.

Then, you’ll learn how every touchpoint represents another opportunity to hook your audience and influence how they perceive your brand.

Then we’ll jump into all 21 touchpoints which include:

[+] Advertisements

[+] Social Posts

[+] Video

[+] Mobile

[+] Website

[+] Podcasts

[+] Direct Mail

[+] Email

[+] Blog Posts

[+] Workshops

[+] Webinars

[+] Support

[+] and more…

This video will leave you in no doubt that customer journey mapping requires a well-thought-out brand strategy that aims to shape the minds of the audience at every single touchpoint.

For more brand strategy resources and downloads visit ⁠https://brandmasteracademy.com/

Avsnitt(309)

021 | Freelance To Profitable Branding Business

021 | Freelance To Profitable Branding Business

So you’re a freelance designer who’s ready to level up an build a profitable branding business for growth and scale right?  👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠  Well,...

30 Sep 202015min

020 | Melinda Livsey: Marketing And Selling Brand Strategy Services

020 | Melinda Livsey: Marketing And Selling Brand Strategy Services

Learn how to market and sell brand strategy services and the brand strategist skillsets you need to develop.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠  In this chat on the...

23 Sep 202049min

019 | What Is A Brand Strategy Session [How To Plan Yours Effectively]

019 | What Is A Brand Strategy Session [How To Plan Yours Effectively]

In this episode, I’m going to break down a brand strategy session into the three phases so you can effectively structure and plan a brand strategy session with your clients.  👉 Learn more: ⁠https://b...

18 Sep 202011min

018 | The Deliverables Of Brand Strategy [The Definitive Guide]

018 | The Deliverables Of Brand Strategy [The Definitive Guide]

In this episode, I’m going to show you the three levels of brand deliverables and the 23 individual elements you need to consider.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/...

16 Sep 202020min

017 | How To Sell Brand Strategy in 6 Steps

017 | How To Sell Brand Strategy in 6 Steps

In this episode, I’m going to dissect a proven 6-step framework you can use to take control of the conversation and lead your prospect to your offer.  👉 Learn more: ⁠https://brandmasteracademy.com/br...

11 Sep 20208min

016 | Marketing vs Branding [The Strategic Difference]

016 | Marketing vs Branding [The Strategic Difference]

In this episode, I’ll define branding, then I’ll define marketing but you’ll only get a glimpse of the difference from those definitions.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-p...

9 Sep 20207min

015 | Mr. Matt Davies: How To Become A Brand Strategy Consultant

015 | Mr. Matt Davies: How To Become A Brand Strategy Consultant

In this chat on the Brand Master Podcast, Experienced brand strategist and consultant Matt Davies shares his lessons from his extensive branding career.    👉 Learn more: ⁠https://brandmasteracademy.c...

3 Sep 202049min

014 | How To Develop A Brand Personality [6-Step Framework]

014 | How To Develop A Brand Personality [6-Step Framework]

Want to know how to develop a brand personality with a proven 6-Step framework?  In this episode, I’m going to show you the steps to develop a realistic and relatable brand personality you can use to ...

2 Sep 20207min

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