"Selling to the C-Suite" with Steve Bistritz
SalesRepRadio28 Maj 2018

"Selling to the C-Suite" with Steve Bistritz

We know that in many cases, it's the C-level member of an organization who signs off on exactly the type of product or service you sell. So why not cut some corners and call directly on them? Because it's impossible! Or is it? Dr. Steve Bistritz leads the field in the area of connecting with, and importantly having success with your target customers who occupy the C suite. Steve's best selling book "Selling to the C Suite" is now in its 2nd edition, and joins Dan Walker with the scoop in this 10-minute podcast.

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"Do You Really Know Your Customer?" with David Brock

"Do You Really Know Your Customer?" with David Brock

Do you ever get the feeling when you're prospecting for new business you're just spinning your wheels; seems like no matter how many calls you make or email you send, you come up empty at the end of t...

7 Aug 201712min

"Stop Selling, Start Leading" with Deb Calvert

"Stop Selling, Start Leading" with Deb Calvert

There are many keys to successful selling – we all know the list: features & benefits, competitive talking points, overcoming common objections and so on. But if you had some real insight into certain...

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"Unexpected Value" with James Muir

"Unexpected Value" with James Muir

In today's highly competitive sales environment, we're all looking for a leg up. And our customers have come to expect more than a recitation of features & benefits. A lot more. Luckily, there's a pa...

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"The Killer Trait in Sales" with Tibor Shanto

"The Killer Trait in Sales" with Tibor Shanto

If there was one magic bullet to success in sales, we'd all be fat and happy, right? Truth is, true success comes by way of a number of different skills, and we all spend a fair amount of time studyin...

25 Juni 201711min

"Ask Outrageously" with Linda Swindling

"Ask Outrageously" with Linda Swindling

Do you find yourself running into more & more brick walls out there and slowly but surely falling out of your comfort zone? Not a good place to be. But our special guest this week may have just the me...

12 Juni 20177min

"Beating the Summer Slump" with Jeff Goldberg

"Beating the Summer Slump" with Jeff Goldberg

For many sales pro's, the arrival of summer is a good news / bad news time of year. The good news: winter's in the rear view and we get to hit the beach, the links and everything else that goes with s...

29 Maj 201710min

"What Makes Buyers Smile" with Barbara Giamanco

"What Makes Buyers Smile" with Barbara Giamanco

Positive, meaningful customer interactions are more critical than ever in today's competitive world of sales. Which means that with every single touch with your buyer, from the moment of first contact...

14 Maj 201712min

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