134 - The Elaboration Likelihood Model

134 - The Elaboration Likelihood Model

In this episode we sit down with psychology legend Richard Petty to discuss the Elaboration Likelihood Model, a theory he developed with psychologist John Cacioppo in the 1980s that unified the study of attitude change and persuasion and has since become one of the most robust models for explaining how and why some messages change people’s minds, some don’t, and what makes some stick and others fade in influence over time.

- Show notes at: www.youarenotsosmart.com
- Become a patron at: www.patreon.com/youarenotsosmart

Patreon: http://patreon.com/youarenotsosmart

Avsnitt(319)

202 - Desirability Bias (rebroadcast)

202 - Desirability Bias (rebroadcast)

Confirmation bias is our tendency to seek evidence that supports our beliefs and confirms our assumptions when we could just as well seek disconfirmation of those beliefs and assumptions instead. Confirmation is such a prevalent feature of human cognition, that until recently a second bias has been hidden in plain sight. Recent research suggests that something called desirability bias may be just as prevalent in our thinking. When future desires and past beliefs are incongruent, desire wins out. - Show notes at: www.youarenotsosmart.com- Become a patron at: www.patreon.com/youarenotsosmartPatreon: http://patreon.com/youarenotsosmart

21 Mars 202128min

201 - Good Dog - Kate Leaver

201 - Good Dog - Kate Leaver

In this episode we sit down with journalist and author Kate Leaver to explore her new book, Good Dog, which covers "the science and history of our extraordinary relationship with dogs and focusing on the role that dogs can play in enriching and improving our mental and emotional health." Show Notes at: YouAreNotSoSmart.comPatreon: http://patreon.com/youarenotsosmart

7 Mars 20211h 21min

200 - Socks and Crocs (rebroadcast)

200 - Socks and Crocs (rebroadcast)

When facing a novel and uncertain situation, the brain secretly disambiguates the ambiguous without letting you know it was ever uncertain in the first place, leading people who disambiguate differently to seem iNsAnE. This episode is about why we so often don't understand why we disagree, which leads us to disagree even more, and we explore that through the science behind The Dress. We look into why some people see it as black and blue, others see it as white and gold, and how the scientific investigation of why that is led to the scientific investigation of socks and Crocs, and how the scientific investigation of socks and Crocs may be, as one researcher explains, the nuclear bomb of cognitive neuroscience. - Show notes at: www.youarenotsosmart.com - Become a patron at: www.patreon.com/youarenotsosmart Patreon: http://patreon.com/youarenotsosmart

22 Feb 20211h 36min

199 - Math Without Numbers - Milo Beckman

199 - Math Without Numbers - Milo Beckman

In this episode we explore the weirdness and wonder of Math Without Numbers with mathematician Milo Beckman who wrote a book about the math behind multiple infinities, strange topologies, and extra dimensions, all without using numbers to explain some of the most fascinating and complex ideas that usually only make sense when scribbled in strange notations on a blackboard. Patreon: http://patreon.com/youarenotsosmart

8 Feb 202156min

198 - Reflection and Insurrection

198 - Reflection and Insurrection

In this episode, we explore the psychological mechanisms that led to the the storming of the Capitol, an event that sprang from a widespread belief in a conspiracy theory that, even weeks later, still persists among millions.Patreon: http://patreon.com/youarenotsosmart

25 Jan 202152min

197 - Conspiratorial Thinking

197 - Conspiratorial Thinking

Over the last few years, this show has devoted many shows to the psychology behind what we saw in the Capitol in January 2021. So, in this episode, we re-listen to three interviews on conspiratorial thinking to gain some perspective.Patreon: http://patreon.com/youarenotsosmart

11 Jan 20211h 24min

196 - Art (rebroadcast)

196 - Art (rebroadcast)

Moira Dillon studies how “the physical world in which we live shapes the abstract world in which we think,” and in this episode we travel to her Lab for the Developing Mind at NYU to sit down and ask her a zillion questions about how the brain creates the reality we interact with, and how we attempt to communicate that reality to others through language, art, geometry, and mathematics.Patreon: http://patreon.com/youarenotsosmart

27 Dec 20201h 42min

195 - Clearer Thinking - Spencer Greenberg

195 - Clearer Thinking - Spencer Greenberg

In this episode we sit down with Spencer Greenberg to discuss how to be better critical thinkers using his FIRE method and other insights from his website, ClearerThinking.orgPatreon: http://patreon.com/youarenotsosmart

14 Dec 20201h 19min

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