134 - The Elaboration Likelihood Model

134 - The Elaboration Likelihood Model

In this episode we sit down with psychology legend Richard Petty to discuss the Elaboration Likelihood Model, a theory he developed with psychologist John Cacioppo in the 1980s that unified the study of attitude change and persuasion and has since become one of the most robust models for explaining how and why some messages change people’s minds, some don’t, and what makes some stick and others fade in influence over time.

- Show notes at: www.youarenotsosmart.com
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102 - WEIRD Science (rebroadcast)

102 - WEIRD Science (rebroadcast)

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22 Maj 201730min

101 - Naive Realism (rebroadcast)

101 - Naive Realism (rebroadcast)

In psychology, they call it naive realism, the tendency to believe that the other side is wrong because they are misinformed, that if they knew what you knew, they would change their minds to match yo...

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100 - The Replication Crisis

100 - The Replication Crisis

"Science is wrong about everything, but you can trust it more than anything."That's the assertion of psychologist Brian Nosek, director of the Center for Open Science, who is working to correct what h...

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099 - The Half Life of Facts

099 - The Half Life of Facts

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098 - Active Information Avoidance

098 - Active Information Avoidance

The cyberpunks, the Founding Fathers, 19th Century philosophers, and the Enlightenment thinkers - they all looked forward to the world in which we now live, a multimedia psychedelic freakout in which ...

27 Mars 201739min

097 - Scams (rebroadcast)

097 - Scams (rebroadcast)

Before we had names for them or a science to study them, the people who could claim the most expertise on biases, fallacies, heuristics and all the other quirks of human reasoning and perception were ...

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096 - Progress

096 - Progress

Do we have the power to change the outcome of history? Is progress inevitable? Is it natural? Are we headed somewhere definite, or is change just chaos that seems organized in hindsight? In this episo...

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095 - The Backfire Effect - Part Three

095 - The Backfire Effect - Part Three

If dumping evidence into people’s laps often just makes their beliefs stronger, would we just be better off trying some other tactic, or does the truth ever win? Do people ever come around, or are we ...

11 Feb 20171h 3min

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