211: Contently’s Shane Snow on Building a Content Empire and Then Returning to His Writing Roots

211: Contently’s Shane Snow on Building a Content Empire and Then Returning to His Writing Roots

While he always had a passion for entrepreneurship, Shane Snow started his career as a freelance journalist, and during that time noticed how many of his peers were struggling to market themselves and find work. This frustration fueled his desire to develop the global content marketing platform, Contently. Contently is a unified content marketing solution for the world’s biggest enterprise brands, and it’s also a tremendous source of income for creative freelancers. By Snow’s best estimates, Contently has paid out more than $46 million (and counting) to freelancers around the globe. As successful as his time at Contently has been, Snow never stopped being a writer at heart, and now he's back at it. He recently hired a CMO for Contently and became “founder-at-large,” relieving himself of the day-to-day management and freeing up his time to reunite with his first career love. Today, you can find Snow promoting his soon-to-be-published book, Dream Teams, and otherwise sharing his expertise on team building and storytelling for founders. In this interview, Snow shares his journey to the top of the entrepreneurial mountain and back home again, along with his best advice learned from a seven-year reign at Contently. Key Takeaways The two realizations Snow had that sparked the idea for Contently How Snow transitioned out of his role as founder and returned back to his former love of journalism Snow's counterintuitive advice on team building and how it relates to innovation One of the most important things we can do as leaders and team members to build relationships Key Resources From Our Interview With Shane Snow Find out more about Shane Snow here Follow Shane on Twitter Learn more about Contently

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520: How An Elite Footballer Built A Billion Dollar Sneaker Brand | Tim Brown [VIDEO]

520: How An Elite Footballer Built A Billion Dollar Sneaker Brand | Tim Brown [VIDEO]

DTC brands have had it hard. But AllBirds co-founder Tim Brown doesn’t care. For him, his business isn’t about labels, trends, or headlines—it’s about striving toward a mission that took seven years t...

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519: In Retrospect - Tony Robbins

519: In Retrospect - Tony Robbins

Today, we're going deep into the Foundr Podcast archive to bring back possibly one of my most memorable interviews with Tony Robbins, featured way back in episode 60 of the Foundr Podcast. Tony Robbi...

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518: The Craziest Stories

518: The Craziest Stories

I love a crazy story, and if you’re building a business, these stories will happen all the time. I’ve had a few myself, and it always makes me feel better when I hear from fellow founders who go thro...

28 Juni 202429min

517: We Made $400K In 6 Months Selling Sunscreen | Ava Chandler-Matthews and Bec Jefferd

517: We Made $400K In 6 Months Selling Sunscreen | Ava Chandler-Matthews and Bec Jefferd

Ava Chandler-Matthews and Bec Jefferd spent their entire careers building an unfair advantage before starting Ultra Violette. The former product development colleagues at Mecca spent two and a half ye...

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516: Why You Shouldn’t Pay Influencers in 2024 | Gretta van Riel

516: Why You Shouldn’t Pay Influencers in 2024 | Gretta van Riel

Listener favorite Gretta van Riel returns to the podcast to share the influencer strategies that helped her scale three million-dollar ecommerce brands. Van Riel chats with Nathan Chan about her early...

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515: Building Yeezy with Kanye and Why He Left Adidas | Eric Liedtke

515: Building Yeezy with Kanye and Why He Left Adidas | Eric Liedtke

When Kanye calls you on a Sunday night, you pick up. That was Eric Liedtke’s life for years as the head of global brands at Adidas, where he was instrumental in building the Yeezy brand and scaling th...

8 Juni 202454min

514: He Made $2.8M Getting People High | Nick Shackelford

514: He Made $2.8M Getting People High | Nick Shackelford

Nick Shackelford wants to get soccer moms buzzed. His brand, BRĒZ, targets consumers who want to relax without a hangover in the morning. The challenge is getting BRĒZ sold online to soccer moms when ...

31 Maj 202430min

513: Why Twitter Rejected His AI Tool | Alex Elias

513: Why Twitter Rejected His AI Tool | Alex Elias

When Alex Elias started Qloo, “artificial intelligence” was a dirty word. A decade later, Qloo is a pioneer in AI. Qloo is an AI decision-making platform that helps corporate clients predict audience ...

24 Maj 202456min

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