65: How to Write Copy That Converts Like Crazy with Joanna Wiebe

65: How to Write Copy That Converts Like Crazy with Joanna Wiebe

Joanna Wiebe isn't someone that's focused on money, a statement that some of entrepreneurs would be horrified by. However what she is passionate about is words, the power of them, and their ability to inspire, convince, and persuade. It's this passion for writing that has led her to create one of the most premiere copywriting services in the world where her skill as a wordsmith is sought after by hundreds of businesses. She doesn't do this by making good copy, she does it by making GREAT copy. If you've ever wanted to learn how to separate yourself from the pack and have your voice get noticed then you need yourself some great copy. Which is why you'll absolutely love this episode where Joanna takes us through the ins and outs of how to make great copy, and how you can use it to convert like crazy. In this interview you will learn: The building blocks of what makes great copy How to use the power of words to instantly grab someone's interest, turn then into a friend, and make them a customer The power of using the right words, how to find out what your customers are saying and take advantage of it Why you the last thing you want to be is just like everyone else A full breakdown of how Foundr's own copy stacks up from the master! & much more!

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598: (Solo) Your Brand Is Not a Logo: Why Most Founders Get Stuck Before They Even Launch

598: (Solo) Your Brand Is Not a Logo: Why Most Founders Get Stuck Before They Even Launch

Think your “brand” is a logo, font, and color palette? That’s polish—not branding. Real ecommerce branding makes customers feel understood, builds instant trust, and increases conversions across your ...

21 Okt 20259min

597: How She Built a $33M App with ZERO Ads | Tezza Barton

597: How She Built a $33M App with ZERO Ads | Tezza Barton

Tezza Barton bootstrapped the Tezza app from a two-person passion project into a 25M+ download, $33M/year creative-tech brand—with just 15 employees and zero paid ads for the first four years. In th...

16 Okt 202551min

596: (Solo) The Most Unexpected Lessons I Learned From Scooter Braun

596: (Solo) The Most Unexpected Lessons I Learned From Scooter Braun

You might expect my favorite interviews to be with Richard Branson, Tony Robbins, or Barbara Corcoran. But one that surprised me — and stuck with me more than most — was with Scooter Braun. In this...

13 Okt 202510min

TRAILER: Welcome to The Foundr Podcast with Nathan Chan

TRAILER: Welcome to The Foundr Podcast with Nathan Chan

The Foundr Podcast with Nathan Chan is where ambitious founders get real playbooks, not theory. Every week, Nathan sits down with the world’s top entrepreneurs and operators to unpack how they built, ...

13 Okt 20251min

595: She Turned Handmade Jewellery Into $10M Brand | Pia Mance

595: She Turned Handmade Jewellery Into $10M Brand | Pia Mance

Pia Mance started Heaven Mayhem in 2022 with just $900 and scaled it into a $10M accessories brand in under three years. In this interview, Pia breaks down the scrappy steps she took to launch her...

10 Okt 202553min

594: (Solo) The Mindset Lessons I’ve Learned From 100+ Founders

594: (Solo) The Mindset Lessons I’ve Learned From 100+ Founders

Most founders obsess over tactics, hacks, and strategies. But the truth? None of it matters if you don’t have the right mindset. In this episode, I share the mental frameworks I’ve learned after a de...

7 Okt 20258min

593: Phoebe Gates: Building an AI Fashion Startup Backed by Kris Jenner & Sara Blakely

593: Phoebe Gates: Building an AI Fashion Startup Backed by Kris Jenner & Sara Blakely

Phoebe Gates went from failed prototypes in her Stanford dorm room to building one of the fastest growing fashion-tech startups in the world. In this interview, the co-founder of AI shopping app Ph...

3 Okt 202549min

592: (Solo) The Truth About Originality: What Great Founders Really Do

592: (Solo) The Truth About Originality: What Great Founders Really Do

Most founders think they need a completely original idea to succeed. The truth? Great businesses are often built by borrowing brilliance — and putting your own spin on what already works. In this e...

30 Sep 20258min

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