58: 1 Billion YouTube Views & Counting With Michelle Phan

58: 1 Billion YouTube Views & Counting With Michelle Phan

Michelle Phan wears many hats. Or more perhaps more aptly; lipstick hues. YouTube pioneer, mega brand boardroom heavyweight, company founder, creative director, global beauty queen. Phan has makeup tricks that will make your eyes pop. But the numbers behind her success could make them water. Approaching 8 million YouTube followers, 1.1 billion video views, and over 1 million subscribers to her online beauty community and sampling service, ipsy. Not bad for a 28-year-old who started touting the perfect pout online as a hobby during university. But don’t be mistaken, Phan’s success is not a story of luck but one of awesome internet savvy, authenticity and getting there first to opportunity. In this interview you will learn: How to develop fresh angles and stories that your audience will love Key tips on developing your own personal brand The importance of good storytelling, whether it's video, audio, or written How to stay creative and be constantly inspired What exactly YouTube is for marketers and the best way to utilise it & much more!

Avsnitt(586)

27: Curing Stress & Anxiety as an Entrepreneur with Charlie Hoehn

27: Curing Stress & Anxiety as an Entrepreneur with Charlie Hoehn

Eight years ago, Charlie Hoehn had no job. He submitted application after application to no avail. Only two companies offered him employment. His choices? “Back-breaking labor and a pyramid scheme,” h...

20 Jan 201547min

26: The Eventbrite Story - Building a $1 Billion Startup with Julia Hartz

26: The Eventbrite Story - Building a $1 Billion Startup with Julia Hartz

Meet Kevin and Julia Hartz. In 2003, Kevin and Julia were sat next to each other at the Santa Barbara wedding of mutual friends. They hit it off, and the rest, as they say, is history. In 2006, they c...

16 Jan 201553min

25: How to Get more Traffic, Users, Sales & Conversions with Derek Halpern from Social Triggers

25: How to Get more Traffic, Users, Sales & Conversions with Derek Halpern from Social Triggers

Forget social media. When it comes to marketing techniques, newer isn’t always better, according to marketing wunderkind Derek Halpern.    You just started your blog. And now you’re ready to set the f...

13 Jan 201545min

24: Andy Sheats -The $100 Million Founder Who Didn’t Want to Start a Business

24: Andy Sheats -The $100 Million Founder Who Didn’t Want to Start a Business

Forget everything you know, and everything you think you know, about starting a startup. If Andy Sheats' success with health.com.au tells us anything — and let's be clear, when you're bringing in $100...

8 Jan 201549min

23: Telling Your Boss to Go Shove It & Become a Remarkable Misfit Traveling The World with AJ Leon

23: Telling Your Boss to Go Shove It & Become a Remarkable Misfit Traveling The World with AJ Leon

AJ Leon walks backs to his corner office on the 28th floor. He closes the door behind him and walks past his $8,200 mahogany desk to his window. He surveys the stark Manhattan skyline in the winter mo...

6 Jan 201557min

22: My Startup Failed & Here is What You Can Learn From it with Nikki Durkin

22: My Startup Failed & Here is What You Can Learn From it with Nikki Durkin

This is a story not to be missed.   So often in the startup world, we only hear about the successes, the acquisitions, and how much money this person is making.   But how about the real story of entre...

4 Jan 201548min

21: True Hospitality in the Hamptons - What it Takes to Build a top Bed & Breakfast in the Hamptons with Gary Muller

21: True Hospitality in the Hamptons - What it Takes to Build a top Bed & Breakfast in the Hamptons with Gary Muller

A life in the Hamptons, running a picturesque inn perched at the end of Long Island, sharing fine food and drink with visitors from around the world. Sounds like a version of heaven to many.   Without...

31 Dec 20141h 2min

20: How Danae Ringelmann and Indiegogo Helped Start a Funding Revolution

20: How Danae Ringelmann and Indiegogo Helped Start a Funding Revolution

You can fund your baby on the Internet. That’s the world we live in. One in which a couple who wanted a child but could not conceive naturally were able to turn to strangers on the web to raise money ...

30 Dec 201435min

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