52: $20m in Sales in 1 Year Using Instagram? - The Frank Body Story

52: $20m in Sales in 1 Year Using Instagram? - The Frank Body Story

Two years ago, the owner of a local coffee shop, Steve Rowley, was asked by a regular customer for coffee grounds to be used as an exfoliate. This simple act was the catalyst for a brand that has experienced amazing growth driven heavily by Instagram. Frank Body creates coffee scrubs formulated with minerals and essential oils and is set to bring in more than $20 million this year. The Frank Body founding team included Bree Johnson, Erika Geraerts and Jess Hatzis of Willow & Blake. In this episode you will learn: How to find your voice and personify your brand How to turn influencers into brand ambassadors Key tips on speaking to your target market The best ways to generate content for Instagram Hacks to scale your business to epic proportions & much more!

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449: Moving Beyond “That Brand on Instagram” with Jess Hatzis of frank body

449: Moving Beyond “That Brand on Instagram” with Jess Hatzis of frank body

Jess Hatzis is the co-founder of frank body, the world's leading coffee-based skincare company, and ad agency Willow & Blake. In 10 years, Jess has built frank body from “that brand on Instagram” to a...

3 Mars 20231h

448: Create a Brand People Can Trust with Brian Littlefield of JOCKO FUEL

448: Create a Brand People Can Trust with Brian Littlefield of JOCKO FUEL

Brian Littlefield is the co-founder and chief product officer of JOCKO FUEL, which creates nutritional supplements and beverages in partnership with retired Navy SEAL Jocko Willink. Littlefield and hi...

24 Feb 202350min

447: How Suneera Madhani Trusted Her Intuition and Built Stax into a Unicorn Startup

447: How Suneera Madhani Trusted Her Intuition and Built Stax into a Unicorn Startup

Suneera Madhani is the CEO and founder of the all-in-platform transaction platform Stax. She’s listed on Fortune’s prestigious 40 Under 40 list, a recipient of EY’s Entrepreneur of the Year award, and...

17 Feb 202355min

446: How to Use SEO for Ecommerce with Ronnie Teja of Branzio

446: How to Use SEO for Ecommerce with Ronnie Teja of Branzio

Is advertising spending sucking your business dry? Ronnie Teja knows the feeling. He is a self-taught digital marketer, entrepreneur, and founder of Branzio watches. In 2018, Teja lost $2 million beca...

10 Feb 202346min

445: How to Build a Phenomenal Team with Garie Dooley

445: How to Build a Phenomenal Team with Garie Dooley

Leadership doesn’t have to be complicated. Garie Dooley has over 15 years of experience helping founders and business leaders build phenomenal teams. After a career in education and corporate leadersh...

3 Feb 202350min

444: How to Become a Full-Time YouTube Creator with Aaron DeBevoise of Spotter, Inc.

444: How to Become a Full-Time YouTube Creator with Aaron DeBevoise of Spotter, Inc.

Aaron DeBevoise used to count YouTube views by hand. Now he’s helping creators like Mr. Beast, Dude Perfect, and Jordan Matter have the financial freedom to grow their businesses. After a disappointin...

27 Jan 202356min

443: Why Simon Sinek Says There’s No Winning in Business

443: Why Simon Sinek Says There’s No Winning in Business

Meet the business behind the name. In 2009, Simon Sinek gave a TED Talk that has since become one of the most-watched videos of all time on TED.com, with 37 million plus views. His talk spurred NY Tim...

20 Jan 202344min

442: How to Lead a Mission-Driven Business with KeepCup Co-Founder Abigail Forsyth

442: How to Lead a Mission-Driven Business with KeepCup Co-Founder Abigail Forsyth

After running a small cafe chain for over a decade, Abigail Forsyth experienced firsthand the amount of packaging waste used in the food and beverage industry. So, in 2008 she co-founded KeepCup and c...

12 Jan 202355min

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