What It Takes with Olly Fawcett28 Apr 2024

From Sales Pitches to Wine Pours: Lucy Busk's Winning Sales Strategy with NICE Wine

After starting and selling her first business, Lucy Busk went on to work with some of the most exciting new brands within the food & beverage space. Consulting them on how to grow their revenue through sales effectively and quickly. She wanted to get back to being a founder, partnering with her now Co-Founder Jeremy, she is now building NICE, a wine brand with a difference. But what is the biggest driver of their current success?

Follow Lucy & Nice: https://www.instagram.com/drinknice/?hl=en https://www.linkedin.com/in/lucy-busk-wright-52966086/ Follow Olly: https://www.instagram.com/olly.303/ https://www.tiktok.com/@ollyfawcett303?is_from_webapp=1&sender_device=pc https://www.linkedin.com/in/olly-fawcett-668566177/ Listen Here: 00:00 Introduction

02:48 Life growing up

04:05 Work experience

06:00 Interior design idea

07:30 Lessons from selling a business

09:05 Excitement and challenges of starting up

12:29 Embracing entrepreneurship

14:00 Leveraging consultancy experience

14:30 Building trust for business success

18:34 Perseverance in business

19:40 Resilience as a founder

21:00 Disrupting the wine sector

24:10 Co-Founders shared vision and skills

33:50 Innovative marketing strategies for growth

38:00 Connecting with your audience

41:58 Effective marketing for entrepreneurs

45:00 Turning "No" into opportunities

51:15 Navigating UK Retail

52:05 Identifying top sales talent

56:10 Hustle culture

57:30 Company values foundation of strong business

01:01:10 Importance of cultural fit

01:04:29 Creating your own luck as a founder

01:05:00 Balancing entrepreneurship and parenthood

01:08:00 What does it take to be a founder?

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(68)

CLIP: What Every Premium Brand Can Learn From Fine Wine | CEO of WineFi

Watch full episode here: https://www.youtube.com/watch?v=auPPJmwXNO8Everyone in wine investment claimed to have an algorithm. When Callum Woodcock went to hire his head of investment, he found out alm...

15 Okt 6min

How Tax-Free Wine Returns Beat the Volatile Stock Market | CEO, WineFi, Callum Woodcock

Everyone in wine investment claimed to have an algorithm. When Callum Woodcock went to hire his head of investment, he found out almost none of them did, and what WineFi built instead let it rise whil...

13 Okt 1h 20min

CLIP: The "Chaos Theory" of ADHD | Marisa Poster, Perfect Ted

Watch The Full Video Here: https://youtu.be/Jz8iP5f_cyE Marisa Poster was diagnosed with ADHD while in university, and this clip explains why she needed a co-founder, Teddie Levenfiche. Together, they...

7 Okt 6min

CLIP: Why Kindred's Justine Palefsky Refuses To Let Hosts Get Paid!

Watch full episode here: https://www.youtube.com/watch?v=Vzi7WIDadKMJustine Palefsky co-founded Kindred by cold-emailing a spreadsheet full of her old colleagues' spare rooms. Four years later it's a ...

1 Okt 5min

How To Build A Business That Beats Giants Like Airbnb | Co-Founder of Kindred, Justine Palefsky

Justine Palefsky co-founded Kindred by cold-emailing a spreadsheet full of her old colleagues' spare rooms. Four years later it's a $150M-backed home-swapping network with 400,000 members who've hoste...

29 Sep 1h 39min

CLIP: One Google Ranking Saved My ENTIRE Business | George Sullivan

Watch full episode here: https://youtu.be/yuPWhdEfCfkGeorge Sullivan was written off as a kid, kicked out of a school his parents nearly broke themselves paying for, undiagnosed ADHD, and eight jobs i...

23 Sep 4min

Turning A Hobby Into A £350M Brand | George Sullivan, The Sole Supplier

George Sullivan was written off as a kid, kicked out of a school his parents nearly broke themselves paying for, undiagnosed ADHD, and eight jobs in three years before he ever built anything real.13 y...

22 Sep 1h 26min

CLIP: The Worst Gig of My Career with Eshaan Akbar

Watch the full episode here: https://www.youtube.com/watch?v=g1dDekfoibMFrom Bollywood dance choreographer… to HSBC speechwriter… to one of the sharpest comics in the UK.Eshaan Akbar breaks down what ...

16 Sep 7min