Digital Marketing: What Do Manufacturers' Sales Reps Need To Know Today?
On this episode of the ERA Talks podcast, Walter Tobin chats with Tim Kilfoil, President of JF Kilfoil Co., about the benefits of today’s bevy of digital marketing tools that are available for low to ...
9 Dec 202232min
The Solution to Cost-Effective Sales Coverage is Hiding in Plain Sight
Tune into the latest episode of ERA Talks which explores in-depth how and why manufacturers’ reps are a perfect and immediate solution to a manufacturer’s need for territory coverage and new customer ...
16 Okt 202222min
A Preview of the 2022 ERA Virtual Sales Training Event
Tune into the latest ERA Talks podcast, hosted by Walter Tobin, ERA CEO, and featuring a discussion with Holly Good of Cornell Dubilier Electronics, Holly Myers, CPRM of Genie Group, and Chris Straube...
30 Aug 202213min
ERA's Newest Initiative: The White Pin Internship Program
ERA recently launched its newest initiative, the Mark Motsinger White Pin Internship Program, as a way to help the rep community attract, hire and retain college graduates into the rep model to bring ...
17 Juni 202221min
2022 ERA Conference Update
The 2022 ERA Conference will be its 53rd Conference, and our first time meeting in person since the 2020 Conference. The 55 ERA member volunteers have been diligently working over the past nine months...
27 Jan 202210min
2021 ERA COLT Update
This episode of ERA Talks features ERA CEO Walter Tobin and special guests Cam English, CPMR, President of English Technical Sales / ERA Sr. VP Industry, and Bob Evans who recently retired as Preside...
19 Okt 202111min
A Sneak Peek at the 2021 ERA Virtual Sales Training Event
On this episode of ERA Talks, Walter Tobin, CEO of ERA, Erin Collins, Events Coordinator of ERA and special guest Ellen Coan, Vice President Operations at C C Electro Sales, a second generation Electr...
2 Sep 202110min
The Value of the Rep Model for Manufacturers
On this episode of ERA Talks ERA CEO Walter Tobin discusses "The Value of the Rep Model for Manufacturers" with ERA Consultants Cesare Giammarco and John Simari.Giammarco and Simari offer insights int...
9 Aug 202117min
