Introduction

A conversation with Convertro's Nathan Janos about methodologies used to help advertisers understand the affect each of their marketing efforts (print, SEM, display, skywriting, etc.) contributes to their overall return.

6 Juni 20141h 16min

In this first mini-episode of the Data Skeptic Podcast, we define and discuss type i and type ii errors (a.k.a. false positives and false negatives).

30 Maj 201411min