Brother UK Cycling Podcast27 Aug 2024

S4 Ep58: Brother UK Cycling Podcast - National Circuit Series review

The National Circuit Series is a key component of the British domestic road scene. Its impact extends beyond racing, however. As road racing’s most immediate and accessible format, crits bring bike racing into town and city centres, serving a range of purposes for councils, communities, sponsors, local businesses and more.

In this new episode of the Brother UK Cycling Podcast, Marc Etches, organiser of the Sheffield Grand Prix, arguably the jewel in the crown of the National Circuit Series, offers valuable insights into the winning patterns behind his successful event. From prioritising rider safety to securing sponsors, Marc takes us inside the race.

Drawing on his experience as a business leader, co-host Phil Jones, Brother UK’s Managing Director, provides an expert commentary on issues ranging from crisis management to commercial sustainability and from chains of command to the changing face of city centres shaped by forces as diverse as pedestrianisation and hybrid working.

Phil’s unique perspective is informed by his membership of British Cycling’s Elite Road Racing Task Force, which recommended a complete review of the National Circuit Series, including the establishment of a ‘winning patterns’ playbook and a standardised economic model. Phil offers insights from inside this independent and influential panel.

In a packed episode, co-host Timothy John introduces further topics and interviews. From the recent Olympic Games to the forthcoming Tour of Britain, Tim and Phil discuss the biggest events in cycle sport, with insights from DAS-Hutchinson-Brother UK’s newly-minted Olympians, Tiffany Keep and Alice Sharpe, on their once in a lifetime experiences at Paris 2024.

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S4 Ep64: Brother UK Cycling Podcast - Rayner Dinner 2024

The Rayner Foundation, a charity helping young British riders to realise their dreams of turning professional by racing abroad, is a one of the most cherished institutions in British cycle sport. Foun...

13 Dec 20241h

S4 Ep63: Brother UK Cycling Podcast - Oliver Stockwell interview

Oliver Stockwell is Britain’s newest WorldTour rider and the latest young talent to graduate to the professional ranks with support from The Rayner Foundation. Like all Rayner riders, Stockwell chose ...

5 Nov 202425min

S4 Ep62: Brother UK Cycling Podcast - Bjoern Koerdt interview

Bjoern Koerdt is the latest rider supported by The Rayner Foundation to graduate to the UCI WorldTour. The charity, which funds young British riders to pursue their dreams of a professional career by ...

29 Okt 202422min

S4 Ep61: Brother UK Cycling Podcast - Task Force Progress Report

DAS-Hutchinson-Brother UK’s overall victory in the National Road Series and the team’s domination of the Ras na mBan are just two topics discussed by co-hosts Timothy John and Phil Jones, Brother UK’s...

11 Okt 202456min

S4 Ep60: Brother UK Cycling Pocdast - Louis Sutton interview

Rising star Louis Sutton revealed his talent to a television audience of millions with a series of exciting performances at the recent Lloyds Bank Tour of Britain Men. The 22-year-old from St Albans p...

27 Sep 202425min

S4 Ep59: Brother UK Cycling Podcast - Marc Etches interview

Marc Etches, a race organiser, commissaire and a member of the panel charged by British Cycling with implementing the recommendations of the Elite Road Racing Task Force, exemplifies the can-do attitu...

13 Sep 202441min

S4 Ep57: Brother UK Cycling Podcast - Tiffany Keep interview

Tiffany Keep (DAS-Hutchinson-Brother UK) will realise a dream when she rolls out for the women’s road race at the Olympic Games in Paris on August 4, 2024. In this engaging interview, Tiffany descri...

26 Juli 202435min