207 - Your vibe attracts your tribe — with Anneli Hansson

207 - Your vibe attracts your tribe — with Anneli Hansson

The word authentic gets thrown around a lot, especially when describing brands. But what is an “authentic” brand? And why do some brands garner loyal customers while others do not? In this episode, Anneli and Chris discuss the traits of what they refer to as magnetic brands. That is, brands that customers prefer over others and that have true fans. If you are interested in branding, brand strategy, or trying to figure out how to bolster your brand, then give this conversation a listen. Sponsored by: Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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Avsnitt(437)

045 - The Knowledgeable Outsider — with RevThink

045 - The Knowledgeable Outsider — with RevThink

As a creative entrepreneur, you may find yourself at a crossroads. It may be a small one, or it may be a big one. One of the most valuable tools to have in your kit, in this situation, is the Knowledg...

22 Nov 20171h 26min

044 - The Cinematography Database — with Matthew Workman

044 - The Cinematography Database — with Matthew Workman

Matthew Workman might be best known for his popular YouTube channel Cinematography Database, which he started building after years in the industry shooting music videos, films, and commercials. He's b...

22 Nov 20171h 26min

043 - Facing Your Fears with Logo Geek — with Ian Paget

043 - Facing Your Fears with Logo Geek — with Ian Paget

Ian Paget admits to not being very motivated as a kid, but when he became enthralled with design, as a teenager, nothing could stop him. In this episode, Chris talks to Ian about growing up without su...

14 Nov 20171h 30min

042 - How to Get Work on Behance — with Melinda Livsey

042 - How to Get Work on Behance — with Melinda Livsey

Is it true you can actually get work using Behance? How are people using Behance to get work? Do portfolio sites like Behance work? Is Behance better than Dribble for getting work? What do you need to...

30 Aug 201733min

041 - First Client Meeting Sales Call — with Melinda Livsey

041 - First Client Meeting Sales Call — with Melinda Livsey

How to talk to a potential client during the first sales call or new business inquiry. How can you improve your client on-boarding process? What do you do when a client calls and asks "How Much?". How...

30 Aug 201759min

040 - Feeling Overwhelmed, Information Overload — with Melinda Livsey

040 - Feeling Overwhelmed, Information Overload — with Melinda Livsey

Many people feel overwhelmed with consuming content and don't know what to do with it. How do you prioritize what to read, what to save for later, and what to do right now? Design therapy with Chris D...

30 Aug 201739min

039 - How to Grow Your Business — with Melinda Livsey

039 - How to Grow Your Business — with Melinda Livsey

What steps do you need to take to achieve your business goals? How do you grow your creative business? Melinda Livsey is back for another deep dive into breaking down her goals as a creative entrepren...

30 Aug 201748min

038 - How to Charge More for a Logo — with Melinda Livsey

038 - How to Charge More for a Logo — with Melinda Livsey

Is it possible to charge more for a logo? How is it possible that some designers can charge tens of thousands of dollars more for essentially the same work? Chris and Melinda talk about the details of...

29 Aug 201751min

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