Tu 4/18 - 5 TikTok Trends For Your Business | Mascots Are Memorable | Brand Building Is Big For Business
Ad Nerds18 Apr 2023

Tu 4/18 - 5 TikTok Trends For Your Business | Mascots Are Memorable | Brand Building Is Big For Business

In this episode of Ad Nerds, the host Spanky discusses the importance of rebranding and using mascots to promote businesses. He explores the campaigns of big brands such as McDonald's, United Airlines, and Velveeta. Additionally, he talks about TikTok's trend cycle and the increasing trend of B2B companies investing in brand marketing. The episode also features a creative challenge presented to the hosts by a funeral home chain. At the end, Spanky talks about the importance of creativity and uniqueness in advertising campaigns.

Key moments:

  • McDonald's latest campaign featuring the Hamburglar (1:06)
  • The value of mascots for businesses (2:50)
  • United Airlines' new campaign "No Place Like Home" (4:42)
  • Velveeta's campaign showcasing newfound competence and coolness (6:26) https://adage.com/creativity/work/velveeta-eaters-ooze-effortless-cool-latest-quirky-la-dolce-velveeta-spots/2487736
  • TikTok's trend cycle (9:33)
  • B2B companies investing in brand marketing (12:29)

Avsnitt(55)

4/26 - Embracing AI | 5 AI People To Follow | Barbie Gets Inclusive | Popcorn Explodes In The UK

4/26 - Embracing AI | 5 AI People To Follow | Barbie Gets Inclusive | Popcorn Explodes In The UK

In this episode of the Ad Nerds Podcast, Spanky Moskowitz shares stories about the latest news in the advertising industry. Listeners learn about how artificial intelligence (AI) can be used as a tool...

26 Apr 202314min

Tu 4/25 - B2B Ads Can Be Funny | Doja Cat & Taco Bell | Are Your YouTube Shorts Getting Eyeballs

Tu 4/25 - B2B Ads Can Be Funny | Doja Cat & Taco Bell | Are Your YouTube Shorts Getting Eyeballs

In this episode of the Ad Nerds Podcast, host Spanky Moskowitz discusses how b2b campaigns can use humor to market their products and services, the importance of using YouTube shorts for small busines...

25 Apr 202315min

Mo 4/24 - Why Programmatic Ads Suck | Google's New AI Ads | Why I Preach Brand Marketing

Mo 4/24 - Why Programmatic Ads Suck | Google's New AI Ads | Why I Preach Brand Marketing

In this episode of the Ad Nerds Podcast, Ken 'Spanky' Moskowitz discusses the latest trends and news in the advertising industry. He talks about the new fully flushable period pad brand called Fluus a...

24 Apr 202318min

Fr 4/21 - Got Wood? Plant Based Milk's New Player | Red Lobster Saves Prom | AI Makes You Money

Fr 4/21 - Got Wood? Plant Based Milk's New Player | Red Lobster Saves Prom | AI Makes You Money

In this episode of the Ad Nerds Podcast, host Spanky discusses creative and humorous marketing campaigns from the dairy and restaurant industries. He also explores how AI can make businesses more prof...

21 Apr 202316min

Th 4/20 - Wingstop Hot Box | EU Ads Get Tougher | MotorTrend Trending Younger | Sonic Branding For Small Business

Th 4/20 - Wingstop Hot Box | EU Ads Get Tougher | MotorTrend Trending Younger | Sonic Branding For Small Business

In this episode of Ad Nerds, Spanky highlights some interesting stories from the advertising world. He starts off by talking about Wingstop's funny training video and shares some tips on how to naviga...

20 Apr 202315min

We 4/19 - Using AI To Work Faster | Apple Screws Marketers Again | The Importance Of Brand Building

We 4/19 - Using AI To Work Faster | Apple Screws Marketers Again | The Importance Of Brand Building

In this episode of the Ad Nerds podcast, host Spanky Moskowitz discusses how marketers can keep up with changes in the world. Moskowitz emphasizes the importance of using artificial intelligence and m...

19 Apr 202315min

Mo 4/17 - What's The Sound Of Your Business | AR Makes Your Interactive | Storytelling Over Selling

Mo 4/17 - What's The Sound Of Your Business | AR Makes Your Interactive | Storytelling Over Selling

In this episode of the Ad Nerds podcast, host Spanky Moskowitz talks about the power of Sonic branding in advertising, citing examples from his own experience working with big brands like Budweiser an...

17 Apr 202316min

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