4/27 - Brits Ad Industry Dethroned | Huggies Hot 100 | LinkedIn Custom CTAs | TikTok Sales On Fire
Ad Nerds27 Apr 2023

4/27 - Brits Ad Industry Dethroned | Huggies Hot 100 | LinkedIn Custom CTAs | TikTok Sales On Fire

In this episode of the Ad Nerds Podcast, Spanky discusses the shifting landscape of British advertising, the creative Huggies Diapers ad celebrating baby bottoms, how Ad Zombies can elevate a brand, LinkedIn's new Call to Action button for Premium Business subscribers, and an intriguing campaign from a chicken brand that doesn't make sense but makes chicken. Spanky also delves into the impact of TikTok haul videos on dollar stores, attracting younger shoppers daily.


Key moments:

  • British Advertising Is Being Dethroned (0:02)
  • Huggies Diapers Just Made A Super Fun Ad That Celebrates Baby Bottoms (2:20)
  • Ad zombies can make your brand sing (4:09)
  • LinkedIn Adds New Call To Action (CTA) Button Feature to Premium Business Subscribers (5:19)
  • We Don’t Make Sense We Make Chicken (6:43)
  • The brand is experimenting with an interactive commercial on its website that challenges viewers to find the hidden image of its chicken icon (8:24)
  • TikTok haul videos are helping dollar stores bring in younger shoppers every day (9:40)



Britain's advertising sector is set for stagnation - https://www.adweek.com/performance-marketing/britains-advertising-sector-is-set-for-stagnation/

Huggies Celebrates Baby Butts With an Earworm of a Song in Ads and on Spotify - https://www.adweek.com/brand-marketing/huggies-celebrates-baby-butts-with-an-earworm-of-a-song-in-ads-and-on-spotify/

LinkedIn Rolls Out New Custom CTAs for Premium Business Subscribers - https://www.adweek.com/media/linkedin-rolls-out-new-custom-ctas-for-premium-business-subscribers/

McKinney's First Work for Popeyes Debuts an Authentically New Orleans Ad Strategy - https://www.adweek.com/brand-marketing/mckinneys-first-work-for-popeyes-debuts-an-authentically-new-orleans-ad-strategy/

How TikTok hauls are helping dollar stores win with Gen Z - https://www.adage.com/article/marketing-news-strategy/how-tiktok-hauls-are-helping-dollar-stores-win-with-gen-z/2416446

Avsnitt(55)

We 4/5 - Bing Pulls A Fast One | Ramen Hits The Streets | Twitter's Pay To Play Program

We 4/5 - Bing Pulls A Fast One | Ramen Hits The Streets | Twitter's Pay To Play Program

In this episode, Spanky discusses Microsoft's confirmation of placing ads in chat, how creators are our future, LinkedIn's new feature of multi-forwarding and Creator Mode, and Elon Musk's announcemen...

5 Apr 202316min

Tu 4/4 - Selling Cookies Without Selling Cookies | Your New Advertising BFF | Closer Shaves Start With Better Ads

Tu 4/4 - Selling Cookies Without Selling Cookies | Your New Advertising BFF | Closer Shaves Start With Better Ads

In this episode, Spanky discusses how brands are using social listening tools to engage with their customers, such as Chips Ahoy. He also highlights how brands are working to close the equity gap for ...

5 Apr 202316min

Mo 4/3 - Market Like Budweiser For Less Than $2K | Why Podcast | Blue Ocean Ad Space For Small Business

Mo 4/3 - Market Like Budweiser For Less Than $2K | Why Podcast | Blue Ocean Ad Space For Small Business

In this episode of the Ad Nerds Podcast, Spanky Moskowitz covers a range of topics related to the advertising industry. He discusses the recent rush of people claiming brand name accounts on photo-sha...

4 Apr 202314min

Fr 3/31 - $100 Million Brew Bucks | Google Is Going Trans | Profiting From Pigeon Poop

Fr 3/31 - $100 Million Brew Bucks | Google Is Going Trans | Profiting From Pigeon Poop

In this episode of the Ad Nerds podcast, host Spanky Moskowitz discusses Heineken's $100 million marketing budget for their new low-calorie lager and what small business owners can learn from it. He a...

31 Mars 202315min

Th 3/30 - Hacking TikTok Like Chipotle | Redefining Crowdfunding | Stop Wasting Ad Spend

Th 3/30 - Hacking TikTok Like Chipotle | Redefining Crowdfunding | Stop Wasting Ad Spend

In this episode of the Ad Nerds podcast, the host Spanky Moskowitz discusses how Chipotle is turning viral TikTok trends into a long-term marketing strategy, and how other restaurants can do the same ...

31 Mars 202314min

We 3/29 - Hitting The Brakes On AI | Butts, Beards, and Blooms

We 3/29 - Hitting The Brakes On AI | Butts, Beards, and Blooms

In today's episode of the Ad Nerds Podcast, 'Spanky' discuss the recent open letter signed by tech experts and scientists calling for a pause in the development and testing of super-powerful AI system...

30 Mars 202312min

Tu 3/28 - The Future of Short-Form Video | Pepsi's New Logo | Viral Hook Of The Day

Tu 3/28 - The Future of Short-Form Video | Pepsi's New Logo | Viral Hook Of The Day

In this episode, we discuss the future of short-form video and its profitability compared to the old model. We explore the land grab opportunity that Facebook Reels presents and share a Viral Hook of ...

29 Mars 202315min

Populärt inom Business & ekonomi

framgangspodden
varvet
badfluence
rss-jossan-nina
rss-borsens-finest
rss-svart-marknad
svd-tech-brief
avanzapodden
uppgang-och-fall
fill-or-kill
rss-dagen-med-di
borsmorgon
lastbilspodden
rss-inga-dumma-fragor-om-pengar
rss-kort-lang-analyspodden-fran-di
kapitalet-en-podd-om-ekonomi
bathina-en-podcast
tabberaset
rss-den-nya-ekonomin
affarsvarlden