Ep. 424 Steve Raye U.S. Market-Ready | Franchise States

Ep. 424 Steve Raye U.S. Market-Ready | Franchise States

Italian Wine Podcast Episode 424: IWP presents "How to Get U.S. Market-Ready" with Steve Raye. So what is a franchise state anyway? When developing a U.S. market entry strategy do franchise states merit consideration or should they be ruled out a priori? As always, the more wine and spirit brands can learn about the United States market, the more effective they'll be when it comes time to execute an import and distribution strategy. Steve Raye, president and CEO of Bevology, Inc. and author of the book "How to Get U.S. Market-Ready," helps wine and spirit brands enter the United States market. Bevology, Inc. | bevologyinc.com How to Get U.S. Market Ready | italianwinebook.com/index.php/how-t…ne-and-spirits/

Avsnitt(2668)

Ep. 2575 Stephanie Johnson IWE interviews Marco Ferrari | Clubhouse Ambassadors' Corner

Ep. 2575 Stephanie Johnson IWE interviews Marco Ferrari | Clubhouse Ambassadors' Corner

Welcome to Clubhouse’s Ambassadors’ Corner and Episode 2575 of the Italian Wine Podcast. In this episode, Stephanie Johnson IWE interviews the winemaker Marco Ferrari about his journey from Brescia to...

8 Jan 41min

Ep. 2574 Richard Hough Part 1 | Everybody Needs A Bit Of Scienza

Ep. 2574 Richard Hough Part 1 | Everybody Needs A Bit Of Scienza

Welcome to Episode 2574 of the Italian Wine Podcast and Everybody Needs a Bit of Scienza, where Professor Attilio Scienza takes questions from the international wine community and answers them in his ...

7 Jan 12min

Ep. 2573 Exploring Italian food, family, and daily life in Rome with Rachel Roddy | Wine, Food & Travel with Marc Millon

Ep. 2573 Exploring Italian food, family, and daily life in Rome with Rachel Roddy | Wine, Food & Travel with Marc Millon

Welcome to episode 2573 of the Italian Wine Podcast and episode 225 of Wine, Food & Travel with Marc Millon. In this episode, Marc is in conversation with Rachel Roddy, British food writer & columnist...

6 Jan 46min

Ep. 2572 From NYC’s On-Premise Scene to Wine Media with Michael Laudenslager | Masterclass US Wine Market

Ep. 2572 From NYC’s On-Premise Scene to Wine Media with Michael Laudenslager | Masterclass US Wine Market

Welcome to Episode 2572 of the Italian Wine Podcast. In this episode, Juliana Colangelo speaks with Michael Laudenslager, a seasoned American sommelier, about his new role at Wine Enthusiast, current ...

5 Jan 26min

Ep. 2571 Wine, Cocktails, and Guest Experience in Chicago with Elizabeth Terracina | Next Generation

Ep. 2571 Wine, Cocktails, and Guest Experience in Chicago with Elizabeth Terracina | Next Generation

Welcome to the Next Generation and Episode 2571 of the Italian Wine Podcast. In this episode, McKenna Cassidy speaks with Elizabeth Terracina, a sommelier at Andros Taverna and Mano a Mano, about her ...

4 Jan 29min

Ep. 2570 Promoting wine - achieving success in a hostile environment | wine2wine Vinitaly Business Forum

Ep. 2570 Promoting wine - achieving success in a hostile environment | wine2wine Vinitaly Business Forum

Welcome to episode 2570 of the Italian Wine Podcast from wine2wine Vinitaly Business Forum 2025, Promoting wine - achieving success in a hostile environment. Speaker: Karen MacNeil The cumulative di...

3 Jan 24min

Ep. 2569 Anselmo Acquah Part 2 | Everybody Needs A Bit Of Scienza

Ep. 2569 Anselmo Acquah Part 2 | Everybody Needs A Bit Of Scienza

Welcome to Episode 2569 of the Italian Wine Podcast and Everybody Needs a Bit of Scienza, where Professor Attilio Scienza takes questions from the international wine community and answers them in his ...

31 Dec 20259min

Ep. 2568 Sicily Through Food, History, and Wine with Mary Taylor Simeti | Wine, Food & Travel with Marc Millon

Ep. 2568 Sicily Through Food, History, and Wine with Mary Taylor Simeti | Wine, Food & Travel with Marc Millon

Welcome to episode 2568 of the Italian Wine Podcast and episode 224 of Wine, Food & Travel with Marc Millon. Today, Marc is in conversation with the author, food writer, and historian Mary Taylor Sime...

30 Dec 202547min

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