James Smith: How to take your personal brand from $0 to your first $1m

Welcome to "Chew the Fat," where real business insights meet real-world success stories.

You’ve probably scrolled past one of James Smith’s no-BS videos and thought, “Who is this guy?” Well, here’s the rundown: James went from being a regular personal trainer with a few clients to blowing up on Instagram with 1.5 million followers, three best-selling books, and sold-out events around the globe. His journey didn’t stop there… he then launched an online PT Academy, started business masterclasses, and just teamed up with Chris Williamson (yes, that Modern Wisdom Chris) to launch a new drink range. But this success story isn’t all sunshine and six-packs...

James was SO close to quitting after his 9-to-5 gym grind wasn’t cutting it. Instead of packing it all in and flying home to the UK, he threw $300 at a whiteboard and a tripod, and filmed his first video on his apartment floor. That straight-talking style turned into viral gold. People were hooked on his brutally honest takes on fitness, nutrition, and life - no fluff, just facts.

And now? James is taking on a whole new challenge. With Chris Williamson, he’s launching Neutonic, a drink for productivity and brainpower, designed to fuel your day without the crash. Tune in to this ep with James and myself, levelling up on life, talking all things content, marketing and big business.

Topics We’re Getting Into:

• Automation in marketing (because who has time to do it all manually?)

• Nailing your first 5 seconds (yep, that’s all you get)

• Creative hacks (how to make magic on a budget)

• Day trading attention - Gary V

• Email marketing for REAL results

• Rich People’s Problems

Follow my journey:

• Instagram: ⁠frankgreeff_ ⁠

• Youtube: ⁠@Frankgreeff⁠

The “Chew the Fat” Series is part of Frank’s Journey to raise $1million dollars for charity by producing a cookbook called ‘Eat with Purpose’ which is for high performing people who are time poor, and health conscious.