The Next 5 Big YouTube Trends In 2023 | HubSpot’s CMO Predictions

The Next 5 Big YouTube Trends In 2023 | HubSpot’s CMO Predictions

It’s not too late to disrupt the YouTube game. Kipp gives you his top 5 predictions for Marketing on YouTube in 2023. Learn how to take advantage of Gen Z choosing YouTube as their most recognizable brand (BIG opportunity for marketers), how the rise of creators will affect the space, the future of podcasts on YouTube, and more. We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

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Elon Musk Rebranding Twitter To X: Genius Or Ridiculous? (#144)

Elon Musk Rebranding Twitter To X: Genius Or Ridiculous? (#144)

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Breaking Down Barbie’s 18-Month Marketing Strategy in 23 Minutes (#143)

Breaking Down Barbie’s 18-Month Marketing Strategy in 23 Minutes (#143)

Here’s how you can make a killer brand like Mattel without the $150M marketing spend. Kipp and Kieran dive into the Barbie madness behind the best marketing campaign of the decade. Learn how to stret...

1 Aug 202323min

Do Sonic logos actually work?

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From McDonald's Ba-da-ba-ba-ba to Netflix's ta-dum, you know em' and you love em'. But do these brand soundtracks actually work? About The Hustle Daily Show A daily dose of irreverent, offbeat, and i...

29 Juli 20239min

Shaan Puri’s 3 Step Formula For Finding Your 1000 True Fans (#142)

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Kipp and Kieran are joined by Shaan Puri to discuss how to build a marketing-first business as an entrepreneur. Learn differentiated tactics to play to your target audience’s interests, The power of f...

27 Juli 202349min

ChatGPT’s Code Interpreter: Your $20 Personal Data Analyst (#141)

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Here’s how you can hack your marketing using AI. Kipp Bodnar and Kieran Flanagan dive into the power of how the code interpreter will scale your business. Learn all the new team features that will si...

25 Juli 202323min

How to 10x A Boring Business With Marketing | Codie Sanchez (#140)

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Would you rather be wrong or boring? Kipp Bodnar is joined by Codie Sanchez (Founder of Contrarian Thinking) to discuss the power of storytelling as a boring business. Learn about the hidden traits o...

19 Juli 202340min

Twitter’s $5M Master Plan To Win Back Creators From Threads (#139)

Twitter’s $5M Master Plan To Win Back Creators From Threads (#139)

Will Twitter become the gold standard for creator programs? Kipp and Kieran dive into Twitter’s new creator program, what it means for businesses, and how businesses can succeed with creators. Learn ...

18 Juli 202324min

Airbnb Just Copied Apple’s Product Development Strategy... Here’s Why (#138)

Airbnb Just Copied Apple’s Product Development Strategy... Here’s Why (#138)

Here’s why you should never launch new products. Kipp and Kieran dive into Airbnb’s massive change on how they build and grow their products, and how you can use these principles to build your busine...

13 Juli 202328min

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