The $1.5 Billion Growth Strategy (#166)

The $1.5 Billion Growth Strategy (#166)

The future belongs to brands who have marketers that are just as good as content creators. Kieran dives into four acquisition strategies to accelerate company growth. Learn more on how AI will make distribution scarce, the power in acquiring content creators, how to leverage your company’s unfair advantages, the front door strategy, the biggest challenge to high-growth companies, and how to align with your vision. Mentions Atlassian https://www.atlassian.com/ HubSpot https://www.hubspot.com/ We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

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Framework Thinking for Success With Alex Lieberman

Framework Thinking for Success With Alex Lieberman

There are now more NFTs than pages on the internet in 2010. Kipp and Kieran discuss what this means for our society with Alex Lieberman. Plus: The importance of critical thinking as a professional/ent...

26 Apr 202245min

Twittersode! Licensing Bored Apes, A Crazy Franchise Story and The Role of AI in Creativity

Twittersode! Licensing Bored Apes, A Crazy Franchise Story and The Role of AI in Creativity

What’s a great opportunity for brands and marketers? We’re talking intellectual property, genius licensing deals, and differentiating yourself from the competition. Join hosts, Kipp Bodnar and Kieran...

21 Apr 202240min

Be The Most Interesting Brand In Your Market with Ross Simmonds

Be The Most Interesting Brand In Your Market with Ross Simmonds

77% of searches on Mobile result in 0 clicks. Marketers, does this frighten or inspire you? Kipp and Kieran discuss what this means for the future of marketing with Ross Simmonds. Plus: The importance...

19 Apr 202244min

‘Half-Baked Marketing Ideas’ with Kipp Bodnar and Kieran Flanagan

‘Half-Baked Marketing Ideas’ with Kipp Bodnar and Kieran Flanagan

Listen as Kipp and Kieran brainstorm fresh marketing ideas to help five real businesses differentiate themselves. You’ll hear creative strategies for Sticky Tasks, Wurkr, Wisp, Toggl, and Stampede.  ...

12 Apr 202230min

Place Your Bets (On Media, Community, And Brand) With Mayur Gupta

Place Your Bets (On Media, Community, And Brand) With Mayur Gupta

This week Kipp Bodnar (CMO at HubSpot) and Kieran Flanagan (SVP Marketing at HubSpot) talk with Mayur Gupta, Chief Marketing and Strategy Officer of Gannett, the largest news media company in the USA....

5 Apr 202232min

Web 3, Customer Acquisition, and Value Props (Twittersode)

Web 3, Customer Acquisition, and Value Props (Twittersode)

Get ready for some high-level perspective and conversation on how you can move your business forward! This week, hosts Kipp Bodnar and Kieran Flanagan go on a Twitter deep dive on fascinating things ...

5 Apr 202235min

Why Marketing Against The Grain?

Why Marketing Against The Grain?

Welcome to Marketing Against the Grain! An all-new HubSpot original show.  Why should you listen? Our hosts, Kipp Bodnar (CMO at HubSpot) and Kieran Flanagan (SVP Marketing at HubSpot) will take you ...

5 Apr 20222min

Introducing: Marketing Against The Grain

Introducing: Marketing Against The Grain

Welcome to Marketing Against The Grain. Co-hosted by HubSpot’s CMO and SVP of Marketing, Kipp Bodnar and Kieran Flanagan. Each week, you’ll get a seat at the table with Kipp and Kieran as they take y...

29 Mars 20221min

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