Unveiling the Future of Biometric Research with Peter Hartzbech: Revolutionizing Human Behavior Understanding

Unveiling the Future of Biometric Research with Peter Hartzbech: Revolutionizing Human Behavior Understanding

Today’s episode features the Founder & CEO @iMotions, and member of the Executive Management team in Smart Eye Group, Peter Hartzbech. Peter is an entrepreneur who is driven by using technology to make the world a better place. His company, iMotions, is a fully-integrated, hardware-agnostic software platform that allows researchers to use the power of any neuroscience technology, as well as traditional surveys and focus groups, to gain unparalleled insight into what people actual think and feel. Their customers use iMotions for everything from diagnosis of neurological diseases such as Parkinson, Schizophrenia, Autism and Alzheimers to personnel training, UX testing, advertising and military human research.

Peter and I talked about the future of biometric research, the cutting-edge advancements and trends that are reshaping the field, uncovering new possibilities and applications. We discussed the groundbreaking development of web-based eye tracking and its implications for attention measurement and eye movement metrics. Peter will also shed light on the power of multi-modality, combining biometric signals to gain a comprehensive understanding of human behavior, as well as the exciting world of real-time analysis and its transformative impact on biometric research. Let’s listen in to learn more.

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Avsnitt(108)

Eye Tracking in Practice: The True Impact on Research & Innovation

Eye Tracking in Practice: The True Impact on Research & Innovation

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Beyond the Gaze: Debunking Myths, Tackling Challenges, and Exploring the Future of Eye Tracking

Beyond the Gaze: Debunking Myths, Tackling Challenges, and Exploring the Future of Eye Tracking

Eye-tracking technology is evolving rapidly, unlocking new possibilities across industries like automotive, aviation, and behavioral research. But what does it take to implement it successfully? In th...

13 Feb 202521min

Shaping the Future of In-Cabin Safety and Interaction with onsemi

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Today’s episode features Bahman Hadji, Director of Product Management, Automotive Sensing Division at onsemi. Bahman has 15+ years of experience working with image sensors in the medical, consumer, an...

12 Nov 202434min

Decoding Stress: How Eye Tracking Reveals Insights into Air Traffic Controller Workload

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In high-stakes environments like air traffic control, understanding and managing stress is critical. In today's episode, we explore groundbreaking research conducted by LFV/LIU in collaboration with S...

5 Nov 202444min

Navigating GSR and Euro NCAP: What Vehicle Manufacturers Should Know

Navigating GSR and Euro NCAP: What Vehicle Manufacturers Should Know

Vehicle manufacturers on the European market have a new set of rules to play by: since July 7, 2024, the EU’s General Safety Regulation (GSR) requires all new cars, buses, and trucks to include Driver...

29 Okt 202430min

Announcing Affectiva Calibration-Free Eye Tracking: A Deep Dive into AI & Human Behavior

Announcing Affectiva Calibration-Free Eye Tracking: A Deep Dive into AI & Human Behavior

Today’s episode features Matt Strafuss, Director of Product and Customer Solutions at Affectiva (now a Smart Eye company). Matt has been with Affectiva for over 10 years in various roles. Affectiva, p...

10 Sep 202432min

Unlocking Ad Success: The Role of Emotion AI in Creative Campaigns

Unlocking Ad Success: The Role of Emotion AI in Creative Campaigns

Today’s episode features Lynn Deason, Head of Creative Excellence at Kantar. Kantar is the world’s leading data, insights and consulting company. They understand more about how people think, feel, sho...

24 Juli 202427min

Driving Innovation: The Future of Interior Sensing and Driver Monitoring

Driving Innovation: The Future of Interior Sensing and Driver Monitoring

Today’s episode features Detlef Wilke, Vice President of Innovation & Strategic Partnerships at Smart Eye. With a degree in electrical engineering, Detlef has over 25 years of experience within the au...

10 Juli 202431min

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