The Psychology of Google Ads

This episode is an AMA with Chief Strategist at Solutions 8, John Moran.Performance Max Campaign Guide Videos (On-going series):💯 Performance Max Campaigns - Insights Tab Fully Explained!https://youtu.be/S0M1CQ8y5oY 🤔 Understanding Performance Max Listing Groups:https://youtu.be/q817sWIQVoE 🤯 Introduction to Performance Max Asset Groups:https://youtu.be/7ohLv4YvV1w 🔥 Introducing Google Ads Performance Max | A Broad Overview:https://youtu.be/xuS7lFSaF24 💯The Ultimate Guide to Google Ads for Lead Generation:https://sol8.com/google-ads-lead-gene... 🛒 Everything you need to know about Google Ads for eCommerce:https://sol8.com/google-ads-for-ecomm...🔎 Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists. Apply here: https://sol8.com/apply/ 👉 Do you want to be featured on Daily Google News? Do you have epic value you can offer our audience? You can pitch your idea here: https://sol8.com/pitch/--------------------------------------------------👉 Get our latest content every Monday, straight to your inbox. Sign up for our news “Traffic Ahead”: https://sol8.com/newsletter/ --------------------------------------------------Get the latest updates, expert tips, best practices, and PROVEN Google Ads strategies every single day. Subscribe here: <a href="https://www.youtube.com/channel/UCKukXk_pm3om3If9FUsBKew"...

24 Mars 202225min

Kasim shares the Solutions 8 team structure for Google Ads management. This is one of the keys to improved client management and retention, as well as attracting the best Google Ads specialists to join our team. If you are a Google Ads agency or even a Media management agency, you can compare your team structure with this guide. Who knows, maybe you could find ways to improve collaboration and processes within your organization.If you are interested in a career in Google Ads, Solutions 8 Google Ads management structure can help you see where you fit amongst the roles:Client ManagerGoogle Ads SpecialistGoogle Ads StrategistRelated Videos:👑 Kasim's Super Secret Hiring Process | The Pareto Talent System:https://youtu.be/F9JlKznj81w🥇Unveiling The World's Greatest Customer Onboarding Process:https://youtu.be/UHSDXkgLOb0 💯The Ultimate Guide to Google Ads for Lead Generation:https://sol8.com/google-ads-lead-gene...🛒 Everything you need to know about Google Ads for eCommerce:https://sol8.com/google-ads-for-ecomm...🔎 Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists: https://youtu.be/9TziUBrF_hs Apply here: https://sol8.com/apply/ 👉 Do you want to be featured on Daily Google News? Do you have epic value you can offer our audience? You can pitch your idea here: https://sol8.com/pitch/--------------------------------------------------👉 Get our latest content every Monday, straight to your inbox. Sign up for our news “Traffic Ahead”: <a...

22 Mars 202211min

Just when we thought Performance Max campaigns are just an addition to Google Ads chaos, our tests on the new campaign type proved us wrong! In this episode, Kasim gives you a broad overview of the Performance Max campaigns using Google's documentation. He also gives out his recommendations based on what worked for us in the many tests we made so far.Well, not everything's working as we want them to and it's still pretty chaotic but overall, we think Performance Max is amazing.Listen to this episode to learn more about:Introduction to Performance MaxPerformance Max Key BenefitsFind more converting customers for your goalsDrive more value from your budgetGet rich and transparent insightsUse the best of Google Ads automationHow Performance Max worksWhat's required to launch Performance Max campaignsHow to start using Performance MaxPerformance Max Case StudiesPerformance Max Introduction Slides:https://docs.google.com/presentation/...Related videos:The Bottom-Up Funnel by Solutions 8:https://youtu.be/PJVL2Fq7x0kPerformance Max Campaign Guide Videos (On-going series):💯 Performance Max Campaigns - Insights Tab Fully Explained!https://youtu.be/S0M1CQ8y5oY🤔 Understanding Performance Max Listing Groups:https://youtu.be/q817sWIQVoE🔎 Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists. Apply here: https://sol8.com/apply/Everything you need to know about Google Ads for eCommerce:https://sol8.com/google-ads-for-ecomm...The Ultimate Guide to Google Ads for Lead Generation:https://sol8.com/google-ads-lead-gene... 👉 Do you want to be featured on Daily Google News? Do you have epic value you can offer our audience? You can pitch your idea here: <a...

18 Mars 202231min

This ultimate guide will teach you how to create and manage your Google Ads campaign effectively for 2022. With the massive changes Google Ads implemented in 2021, how do you know how to best optimize your campaigns this year? John and Kasim are here to help you navigate the changes so your business can be where it needs to be.In this episode, they'll walk you through the step-by-step process of creating an effective Google Ads campaign for 2022. And they'll give you tips on how to better manage and optimize your ads for maximum performance.Topics they cover: Building a new Google Ads campaign for 2022What to keep in mind when adding valuesSelecting a campaign typeGeneral settingsUnderstanding the conversion path now for Ad schedulingTargeting and audience segmentsBudget and biddingAd groups and keywordsWhat Google removed in ad creation and what you can do to work around itThe big updates for Google Ads management in 2022Everything you need to know about Google Ads for eCommerce:https://sol8.com/google-ads-for-ecomm...👉 Do you want to be featured on Daily Google News? Do you have epic value you can offer our audience? You can pitch your idea here: https://sol8.com/pitch/--------------------------------------------------👉 Get our latest content every Monday, straight to your inbox. Sign up for our news “Traffic Ahead”: https://sol8.com/newsletter/ --------------------------------------------------Get the latest updates, expert tips, best practices, and PROVEN Google Ads strategies every single day. Subscribe here: https://www.youtube.com/channel/UCKuk...--------------------------------------------------Related YouTube Videos:Why isn't my Google Ads campaign performing?! - https://www.youtube.com/watch?v=oqkCr...6 sneaky ways to use paid traffic to steal from your competitors - https://www.youtube.com/watch?v=8xKAA...How to calculate your profit inside of Google Ads - https://www.youtube.com/watch?v=Y-tt-...Google Ads Playlist:<a href="https://www.youtube.com/watch?v=H35ujYUvIaQ&list=PLpSgV5gCkUviHNuSMwxq9H_qTlwiGAdEy&t=0s" rel="noopener noreferrer"...

16 Mars 202240min