How to Build Brand-Aligned Creatives That Help Scale Campaigns
Paid Social Managers Emily Hlavac and Emma Nold reveal how to craft scroll-stopping creatives that convert! Learn how to spot-on brand consistency across all platforms (Facebook, Instagram), connecting emotionally with your audience beyond just product features, and finding your unique competitive edge to stand out. They cover optimizing for different ad placements, leveraging your core values, and why testing is your best friend in digital marketing. Related videos:Creative Requirements for Meta Ads : • Creative Requirements for Meta Ads 🚀 Meta Ads Campaign Structure Part 2: Creatives Setup and Optimization : • 🚀 Meta Ads Campaign Structure Part 2: Crea... 🚀 Creatives and AI: The Future of Digital Marketing? • 🚀 Creatives and AI: The Future of Digital ... 🌟 The 5 Golden Rules for Building Creative for Google Ads: • 🌟 The 5 Golden Rules for Building Creative... 0:00 Intro0:21 How to Build Brand-Aligned Creatives That Help Scale Campaigns5:45 Creating emotional connection in your creatives7:04 Think about competitor advantage👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 🔥 Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: <a...
6 Aug 10min
Boost Google Ads Conversions with Message Match
Unlock higher Google Ads conversions with the power of "message match" and ad-to-landing page relevance. In this video, Account Manager Kayla Anderson and Paid Media Manager Amelia Lark share how message match creates a seamless user journey that boosts quality score, lowers costs, and turns clicks into customers.Related videos:💰 Copywriting Made Faster & Smarter with Google Gemini Advanced: • 💰 Copywriting Made Faster & Smarter with G... ✍️ Meta Ads Copywriting Guide | Part 1: • ✍️ Meta Ads Copywriting Guide | Part 1 ✍️ Meta Ads Copywriting Guide | Part 2: • ✍️ Meta Ads Copywriting Guide | Part 2 👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 🔥 Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/📈 ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: https://sol8.com/ap/ 👀 Want to increase your visibility and attract more new customers through Meta Ads? Go to <a...
15 Juli 6min
The Google Ads Mistake You're Making (That's Costing You a Fortune)
Are your Google Ads clicks costing you a fortune without conversions? Discover the mistake that’s often overlooked: a poor ad-to-landing page match! In this video, Account Manager Kayla Anderson and Paid Media Manager Amelia Lark share why this hurts your Quality Score, drains your budget, and how perfect relevance gets you more sales. Watch the video now.Related videos:💰 Copywriting Made Faster & Smarter with Google Gemini Advanced: • 💰 Copywriting Made Faster & Smarter with G... 💰 Top of Funnel Strategies: Audience Targeting for New Businesses: • 💰 Top-of-Funnel Strategies: Audience Targe... 💰 Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro: • 💰 Boost ROI: Using KPIs to Diagnose Meta &... 👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 🔥 Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/📈 ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: https://sol8.com/ap/ 👀 Want to increase your visibility and attract more new customers through Meta Ads? Go to <a...
13 Juli 5min
Client Management Tips: How to Win Back Unhappy Clients & Master Communication Cadence
Is your client unhappy with results? Learn how to rebuild trust, realign expectations, and set the right communication frequency for every client relationship in digital marketing and Google Ads. Watch this video now as our Account Manager, Tressy Dsouza, with our Marketing Director, Bryan Caranto, share valuable insights to help boost your client management skills.Connect with Tressy on LinkedIn: / tressy-dsouza-81964784 Connect with Bryan on LinkedIn: / brcaranto Related videos:🚀 Client Management Basics: Onboarding Clients & Setting Expectations For Success: • 🚀 Client Management Basics: Onboarding Cli... ✅ To-Dos on Your First Call With a New Client: • ✅ To-Dos on Your First Call With a New Client 🔥 Google Ads Management: Dealing with Frustrated Clients Due To Sales Challenges: • 🔥 Google Ads Management: Dealing with Frus... 🤝 What We've Learned About Effective Client Management: • 🤝 What We've Learned About Effective Clien... 🔥 The Most Important Conversations To Have With Lead Gen Clients: <a href="https://www.youtube.com/watch?v=PyGLvGZ2TQo" rel="noopener noreferrer"
11 Juli 5min
Client Management Basics: Onboarding Clients & Setting Expectations For Success
Our Account Manager, Tressy Dsouza, reveals her approach to onboarding new clients. With our Marketing Director, Bryan Caranto, Tressy also shares how to set clear performance expectations, adapt your communication style to different client personalities and technical levels, and ensure long-term client satisfaction from day one.Connect with Tressy on LinkedIn: / tressy-dsouza-81964784 Connect with Bryan on LinkedIn: / brcaranto Related videos:✅ To-Dos on Your First Call With a New Client: • ✅ To-Dos on Your First Call With a New Client 🔥 Google Ads Management: Dealing with Frustrated Clients Due To Sales Challenges: • 🔥 Google Ads Management: Dealing with Frus... 🤝 What We've Learned About Effective Client Management: • 🤝 What We've Learned About Effective Clien... 🔥 The Most Important Conversations To Have With Lead Gen Clients: • 🔥 The Most Important Conversations To Have... 👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: <a...
9 Juli 5min
Client Communication Tips on Boundaries, Updates & Tough Conversations
Ever wonder how to juggle client requests, keep them in the loop, and tackle those tough conversations? Our Account Manager, Tressy Dsouza, with our Marketing Director, Bryan Caranto, share her proven system for digital marketing and Google Ads client management. Learn how to establish firm boundaries without sacrificing responsiveness, leverage powerful tools for transparent campaign updates, and confidently navigate tough discussions about budget adjustments or strategic changes when results aren't aligning. Watch this video now.Connect with Tressy on LinkedIn: / tressy-dsouza-81964784 Connect with Bryan on LinkedIn: / brcaranto Related videos:💣 Client Management Tips: How to Win Back Unhappy Clients & Master Communication Cadence: • 💣 Client Management Tips: How to Win Back ... 🚀 Client Management Basics: Onboarding Clients & Setting Expectations For Success: • 🚀 Client Management Basics: Onboarding Cli... ✅ To-Dos on Your First Call With a New Client: • ✅ To-Dos on Your First Call With a New Client 🔥 Google Ads Management: Dealing with Frustrated Clients Due To Sales Challenges: <a href="https://www.youtube.com/watch?v=VYIcqBHAYv4" rel="noopener noreferrer"...
2 Juli 5min
Is The Marketing Funnel DEAD in 2025?
With the massive changes in digital marketing giving us less control than before, is funnel marketing still relevant? Our Meta Ads Manager, Jonathan Paquin, shares his insights on the topic. He also shares how the heavy targeting through creatives is changing the marketing funnel, how long you should run L1 (awareness) video ads, and effective ad strategies for accounts with smaller budgets ($1,000 to $2,000). Watch this video now.Our Marketing Director, Bryan Caranto, asks our Meta Ads experts your questions! So don't hesitate to type away in the comment section below.The viewer's question is from this video: • 💣 Quick Guide on the Meta Ads L0, L1, L2, ... Related videos:💰 Top of Funnel Strategies: Audience Targeting for New Businesses: • 💰 Top-of-Funnel Strategies: Audience Targe... 💰 Master Your Marketing Funnel: Budget Allocation, L2/L3 Link, & Key Metrics: • 💰 Master Your Marketing Funnel: Budget All... ✅ The Best Way to Track Shopify Sales for Meta Ads and Google Ads: • ✅ The Best Way to Track Shopify Sales for ... 💰 Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro: • 💰 Boost ROI: Using KPIs to Diagnose Meta &... 👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 🔥 Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: <a...
24 Juni 7min
Top-of-Funnel Strategies: Audience Targeting for New Businesses
Starting a new business is exciting, but getting your first customers can be tough. In this quick video, our Meta Ads Manager, Jonathan Paquin, will explain how to reach new people, what kind of ads to show those who already know you, and the best ways to build your audience from scratch to turn viewers into loyal customers.Our Marketing Director, Bryan Caranto, asks our Meta Ads experts your questions! So don't hesitate to type away in the comment section below.The viewer's question is from this video: • 💣 Quick Guide on the Meta Ads L0, L1, L2, ... Related videos:💰 Master Your Marketing Funnel: Budget Allocation, L2/L3 Link, & Key Metrics: • 💰 Master Your Marketing Funnel: Budget All... ✅ The Best Way to Track Shopify Sales for Meta Ads and Google Ads: • ✅ The Best Way to Track Shopify Sales for ... 💰 Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro: • 💰 Boost ROI: Using KPIs to Diagnose Meta &... 👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 🔥 Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/📈 ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: <a...
20 Juni 6min
