Lights, Camera, Action! with Jesse Schewchuk

Lights, Camera, Action! with Jesse Schewchuk

Episode 38 of the Business Development Podcast with host Kelly Kennedy features an interview with Jesse Schewchuk, the founder of Modern Muse Media. Jesse shares her journey from the film and television industry to becoming a leading expert in video marketing and brand development. She explains her motivation for starting her own business and the importance of mentors in her success. The episode emphasizes the power of video in business promotion and marketing, as well as the need for authenticity and genuine content. Kelly and Jesse also discuss the evolving role of social media and the impact of the pandemic on remote work and video production.

In summary, episode 38 of the Business Development Podcast delves into Jesse Schewchuk's background in the film and television industry and her transition to helping industry professionals build their brand through video marketing. The episode highlights the importance of mentors and the power of storytelling. It also discusses the increasing importance of video in business promotion and the shift towards authentic and genuine content. The impact of the pandemic on remote work and video production is also explored.


Key Takeaways:


  1. Building a personal brand through storytelling and video can help grow your business.
  2. Waiting for the right moment to tell your personal story can be important for success.
  3. Mentorship and support from others, especially in the early stages of entrepreneurship, can be valuable.
  4. Embracing authenticity and being true to oneself can attract and connect with others.
  5. Recognizing the power of video and social media for business promotion and marketing.
  6. Teaching individuals to create their own professional videos can be more effective than hiring a professional company.
  7. The importance of capturing genuine and authentic moments in business through video content.
  8. Overcoming challenges and obstacles can lead to personal and professional growth.
  9. The value of sharing stories and experiences to inspire and educate others.
  10. Recognizing and seizing opportunities in emerging industries or trends can lead to success.
  11. The significance of networking and building relationships in business development.
  12. Emphasizing the importance of mentorship and the role it plays in long-term business success.
  13. The value of perseverance and persistence in building a successful career or business.
  14. Acknowledging the need for continuous learning and staying ahead of industry trends.
  15. The power of storytelling and video in creating a unique and memorable personal brand.

Mentioned in this episode:

Hypervac - Revolution Vacuums

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