Building a Consumer Brand in Brazil with Nick Johnston

Building a Consumer Brand in Brazil with Nick Johnston

In our latest episode, Isaac sits down with Nick Johnston, cofounder of Bacio di Latte, São Paulo Urban Distillery/Jardim Botânico Gin and Social Beans to talk about his experience launching high-end consumer products in Brazil.

Isaac and Nick cover:

•⁠ ⁠Nick’s journey to Brazil and how he fell in love with it.

•⁠ ⁠⁠The importance of details in building brands and growing them over time.

•⁠ ⁠⁠The need to understand local context and tastes, but not be wholly beholden to them.

•⁠ ⁠⁠The challenges of opening a small business in Brazil and the similarities to sailing.

•⁠ ⁠⁠Brazil’s historical under-appreciation of its resources, and Brazilians’ expanding palates.

•⁠ ⁠⁠The rule of 8 / 80.

•⁠ ⁠⁠And lots more…

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(52)

Corruption, Compliance, and Corporate Governance in Brazil

Corruption, Compliance, and Corporate Governance in Brazil

In this episode of Brazil (is not) for Beginners, Isaac Matzner sits down with Juliana Wainstein, a lawyer and member of the compliance team at FAS Advogados - part of the CMS group - for a timely con...

3 Sep 1h 1min

Beyond Landmarks: The Changing Nature of Brazilian Luxury Travel

Beyond Landmarks: The Changing Nature of Brazilian Luxury Travel

In this episode of Brazil (is not) for Beginners, Isaac Matzner sits down with Mayra Iguchi, partner at HIP Hotels to learn about the Brazilian luxury travel market. With over 20 years in the travel i...

6 Aug 55min

Solving Last-Mile Logistics in Brazil, One Spreadsheet at a Time

Solving Last-Mile Logistics in Brazil, One Spreadsheet at a Time

In this episode of Brazil (is not) for Beginners, Isaac Matzner sits down with Stefan Rehm, co-founder and CEO of Intelipost. German by birth, Brazilian by choice, Stefan arrived in São Paulo in 2012 ...

2 Juli 1h

Guilherme Hannud on Finding Empathy and Freedom in the Art of International Trade

Guilherme Hannud on Finding Empathy and Freedom in the Art of International Trade

In this episode of Brazil (is not) for Beginners, Isaac sits down with Guilherme Hannud, international trade veteran, serial entrepreneur, and author — a man who has spent 55 years representing Brazil...

4 Juni 1h 8min

50 Years on the Front Lines of Brazilian Trade with Roberto Giannetti

50 Years on the Front Lines of Brazilian Trade with Roberto Giannetti

In this episode of Brazil (is not) for Beginners, Isaac Matzner sits down with Roberto Giannetti da Fonseca, economist, trade diplomat, and one of the most seasoned voices in Brazilian international t...

7 Maj 1h 14min

Taking Calculated Risks and Building with Purpose with Tsai Chi-Yu

Taking Calculated Risks and Building with Purpose with Tsai Chi-Yu

In this episode of Brazil (is not) for Beginners, Isaac Matzner sits down with Tsai Chi-yu, Founder and CEO of Stay, to discuss his entrepreneurial journey, the lessons he learned working on scaleups ...

2 Apr 1h 11min

Uncorking Brazilian Wine and Its Place in the Global Wine World

Uncorking Brazilian Wine and Its Place in the Global Wine World

In this episode of Brazil (is not) for Beginners, host Isaac Matzner sits down with Alykhan Kareem, co-founder and former CEO of Sonoma Market, Latin America's leading premium wine marketplace, for a ...

5 Mars 1h 14min

Beyond Big Banks: How Sicoob’s Cooperative Model is Helping to Shape the Future of Financial Access in Brazil

Beyond Big Banks: How Sicoob’s Cooperative Model is Helping to Shape the Future of Financial Access in Brazil

Welcome to the new season of Brazil (is not) for Beginners! To kick things off, host Isaac Matzner sits down with Louize Oliveira, Coordinator of Sustainability at Sicoob, one of Brazil’s largest bank...

5 Feb 32min

Populärt inom Business & ekonomi

framgangspodden
rss-jossan-nina
varvet
rss-borsens-finest
24fragor
uppgang-och-fall
svd-tech-brief
avanzapodden
badfluence
rss-inga-dumma-fragor-om-pengar
bathina-en-podcast
lastbilspodden
fill-or-kill
tabberaset
rss-dagen-med-di
kapitalet-en-podd-om-ekonomi
borsmorgon
rikatillsammans-om-privatekonomi-rikedom-i-livet
rss-kort-lang-analyspodden-fran-di
rss-hos-psykologen