#394: JOANN: Engaging the Next Generation of Creators and Launching the “JO-AND” Rebrand Campaign

#394: JOANN: Engaging the Next Generation of Creators and Launching the “JO-AND” Rebrand Campaign

Send us Fan Mail JOANN is an iconic 80-year-old brand that’s continued to succeed over the years by prioritizing relevancy with each new generation. JOANN operates approximately 850 stores in 49 states, and while the brand is the number one retailer in “all things fabric and sewing,” it also carries a large assortment of crafts, arts and crafts, and seasonal decor for customers. The brand has learned that while trends may change over the years, in its industry, millions of people rema...

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#467: Leaders in Customer Loyalty: Brand Story | From Rural Roots to Loyalty Innovation: How Tractor Supply is Driving Deeper Customer Connections

#467: Leaders in Customer Loyalty: Brand Story | From Rural Roots to Loyalty Innovation: How Tractor Supply is Driving Deeper Customer Connections

Send us Fan Mail With a legacy that spans nearly a century, Tractor Supply Company (TSC) has grown from a humble mail-order catalog to the largest rural lifestyle retailer in North America. With over ...

14 Aug 202515min

#466: Leaders in Customer Loyalty: Brand Stories | Blending Tech and Tradition: How Whataburger Builds Loyalty Across Generations

#466: Leaders in Customer Loyalty: Brand Stories | Blending Tech and Tradition: How Whataburger Builds Loyalty Across Generations

Send us Fan Mail From late-night honey butter chicken biscuits to meme-worthy social engagement, Whataburger has cemented itself as a beloved brand with a fiercely loyal fan base. Founded in 1950 by H...

7 Aug 202520min

#465: Leaders in Customer Loyalty: Industry Voices | Loyalty Engineering in Action: How Dash Solutions is Revolutionizing Payments to Drive Customer Engagement

#465: Leaders in Customer Loyalty: Industry Voices | Loyalty Engineering in Action: How Dash Solutions is Revolutionizing Payments to Drive Customer Engagement

Send us Fan Mail In the current world of customer loyalty, payments and incentives are no longer just transactional, they are foundational elements that shape how customers feel about a brand. For Vin...

5 Aug 202526min

#464: Leaders in Customer Loyalty Brand Story:  Scooter's Coffee Builds Momentum with a Loyalty Program Redesign That Prioritizes Experience, Flexibility, and Speed

#464: Leaders in Customer Loyalty Brand Story: Scooter's Coffee Builds Momentum with a Loyalty Program Redesign That Prioritizes Experience, Flexibility, and Speed

Send us Fan Mail Mitch Walden, Senior Director of Digital and Loyalty at Scooter's Coffee, isn’t just overseeing a rewards program—he’s steering a loyalty transformation rooted in long-term growth, cu...

31 Juli 202534min

#463: Leaders in Customer Loyalty: Brand Story | Empowering Progress: Echelon’s Member-First Approach to Fitness, Loyalty, and Innovation

#463: Leaders in Customer Loyalty: Brand Story | Empowering Progress: Echelon’s Member-First Approach to Fitness, Loyalty, and Innovation

Send us Fan Mail In an industry where innovation is often measured by specs and screen size, Echelon is taking a different approach—one rooted in accessibility, adaptability, and authentic member conn...

24 Juli 202540min

#462: 2025 State of Customer Loyalty Report (Part 2) | Leaders in Customer Loyalty: The CEO's Desk

#462: 2025 State of Customer Loyalty Report (Part 2) | Leaders in Customer Loyalty: The CEO's Desk

Send us Fan Mail Inside the 2025 State of Customer Loyalty Report: Part 2 | CEO’s Desk with Mark Johnson Welcome back to The CEO’s Desk with Loyalty360 CEO Mark Johnson! In Part 2 of our deep dive in...

21 Juli 202516min

#461: Leaders in Customer Loyalty: Brand Story | From Coffee to AI: Inside EG America's Bold Loyalty Overhaul

#461: Leaders in Customer Loyalty: Brand Story | From Coffee to AI: Inside EG America's Bold Loyalty Overhaul

Send us Fan Mail EG America is reshaping how convenience stores engage with their customers. As the fourth-largest chain in the U.S., with familiar brands like Cumberland Farms, Turkey Hill, and Fast ...

17 Juli 202534min

#460: 2025 State of Customer Loyalty Report (Part 1) | Leaders in Customer Loyalty: The CEO's Desk

#460: 2025 State of Customer Loyalty Report (Part 1) | Leaders in Customer Loyalty: The CEO's Desk

Send us Fan Mail How Customer Loyalty Is Shifting in 2025 | CEO’s Desk with Mark Johnson In this episode of The CEO’s Desk, Loyalty360 CEO Mark Johnson unpacks key insights from the 2025 State of Cus...

14 Juli 202514min

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