IFH 559: How to Get Your Project on Netflix with RB Botto

IFH 559: How to Get Your Project on Netflix with RB Botto

Today on the show we have returning champion RB Botto.

For many, the holy grail of television has become Netflix. It’s a titan in the industry, and with over 200 million subscribers worldwide, no one can put out content quite like them. Just look at the recent hit show BRIDGERTON, which has already been seen by a massive 80 million households (!!) since its release. If you’re a writer or creator, getting your series onto Netflix’s platform can spell success in a big way. But first there’s the matter of getting your series in front of them and pitching it effectively.

It should be a comfort to know that you’re not the only one who wants your series on Netflix. Netflix wants that too! Netflix execs are constantly on the lookout for exciting new voices and new series to fill their slate. Yet it takes more than just a good series or a good pilot script to get on Netflix’s radar; you need to be able to communicate it well and pitch it in a way that will get their team excited. This certainly takes some work, but it’s absolutely achievable. If you’re interested in getting your show on Netflix, it’s time to learn directly from the source what it will take to make that happen.

In an effort to reach more writers and find more content, Netflix has joined forces with Stage 32 to present a FREE and invaluable workshop on what it is that they’re looking for in new shows and how you can best pitch your series to their executives. In Stage 32's continued effort to help level the playing field for content creators worldwide, we felt it's important that we help you get tools you need to be able to make sure that you can pitch effectively.

Kicking off the workshop will be Stage 32 CEO, Richard "RB" Botto (@rbwalksintoabar), and hosting this presentation will be Stage 32's Managing Director Amanda Toney with Netflix’s Director of Creative Talent Investment and Development for International Originals Christopher Mack. Christopher was previously Senior Vice President of Scripted Content for Stage 13, overseeing all of the brand’s original scripted series and development slates across multiple genres, including Emmy nominated Netflix series’ SPECIAL and IT'S BRUNO. Before Stage 13, Chris headed the Warner Bros. Workshop, the writing and directing program for professionals looking to start and/or further their careers in television. Over a period of 10 years in this role, Chris curated a roster of close to 100 writers and 50 directors representing the breakthrough emerging voices working on high-profile television shows today. In addition to these responsibilities, Chris has covered hit shows such as TWO AND A HALF MEN and SMALLVILLE for the Current Programs department.

Prior to joining Warner Bros., Chris spent seven years writing on various one-hour dramas including ER, THE PRACTICE and THE NEW TWILIGHT ZONE. After graduating from Loyola Law School, Chris got his start in television at NBC Studios as an associate and he quickly rose to becoming an executive. During his time at the newly created NBC Studios, he oversaw a varied list of shows including: THE FRESH PRINCE OF BEL AIR and IN THE HOUSE, among others.

In this exclusive Stage 32 workshop, Christopher will delve into what exactly makes a television pitch work at Netflix.He’ll discuss the essentials you’ll need to catch Netflix’s eye and will zero in on how to write an effective pitch document.He’ll pose questions you be able to answer and communicate for your series and give you ideas on how best to communicate your show’s overview, world, tone, and characters. Christopher will then discuss how season summaries should be built and give you ideas on how to think about and present potential episodes. Finally, you will have the invaluable opportunity to ask Christopher your own questions. You will leave this presentation with the understanding of how to structure and present your series, not in theory, but directly from the source.

Enjoy my epic conversation with RB Botto.

Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

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IFH 835: What Really Happens After You Write the Script with Michael K. Snyder

IFH 835: What Really Happens After You Write the Script with Michael K. Snyder

Michael K. Snyder shares a behind-the-scenes look at what it really takes to build a sustainable screenwriting career. From film school and early networking with Lloyd Kaufman to moving to Los Angeles with a plan, Michael’s journey highlights the importance of preparation, persistence, and relationship-building. Rather than chasing quick wins, he focused on writing constantly, producing short films, and using scripts as calling cards to open doors and start meaningful conversations.The episode also explores the realities of development—outlines, treatments, rewrites, and long stretches of uncertainty. Michael explains how writers are evaluated not just on originality, but on their ability to collaborate, adapt existing material, and understand character-driven storytelling. His experience proves that success in Hollywood isn’t about overnight breakthroughs, but about loving the process and staying in the game long enough for opportunity to find you.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

30 Dec 1h 4min

IFH 834: How to Build a Screenwriting Career That Actually Lasts with Bob Saenz

IFH 834: How to Build a Screenwriting Career That Actually Lasts with Bob Saenz

Bob Saenz shares a rare, honest look at what it means to build a long-term career as both an actor and screenwriter. From his early days in theater and television to writing studio films and Hallmark movies, Bob’s journey emphasizes craft over shortcuts. He explains how his time acting on Nash Bridges became a hands-on education in filmmaking, shaping his approach to writing realistic dialogue, authentic scenes, and story-driven scripts.The conversation also explores the dangers of ego, the myths of overnight success, and why breaking screenwriting “rules” can sometimes be the smartest move. Bob discusses how networking is about relationships—not transactions—and why patience is the most underrated skill in Hollywood. His story is a grounded, experience-driven roadmap for writers who want careers that last, not just scripts that sell once.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

23 Dec 1h 10min

IFH 833: Making Movies Without Sight: Inside the Creative Mind of Gough

IFH 833: Making Movies Without Sight: Inside the Creative Mind of Gough

Gough, the world’s first legally blind filmmaker to write, produce, edit, direct, and star in a feature film, has built a groundbreaking career through his production company, Beer Nuts Productions. After years of rejection due to his disability, he took control of his creative destiny, launching his career with I Will Not Go Quietly, a documentary exploring disability and mental health. Gough proved that passion, skill, and determination—not vision—define a filmmaker.Over the years, he has produced 14 films, multiple books, and audio projects, all infused with his sharp comedic voice. Combining DIY filmmaking with strategic marketing, Gough has mastered both storytelling and self-promotion. His success reminds creators everywhere that limitations are simply challenges to be redefined. Through humor, heart, and sheer willpower, he continues to prove that creativity has no barriers.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

16 Dec 59min

IFH 832: The Filmmaker Who Refused to Tap Out: The Making of Heel Kick! with Danny Mac

IFH 832: The Filmmaker Who Refused to Tap Out: The Making of Heel Kick! with Danny Mac

Danny Mac, a self-taught filmmaker from Edmonton, turned his dream into a career through persistence, creativity, and sheer determination. After producing his first feature, Love/Hate, on weekends while working a day job, he managed to sell it to a Canadian broadcaster—an extraordinary feat for a debut filmmaker. The experience became his hands-on film school, teaching him the importance of preparation, delegation, and resilience.With Heel Kick!, Danny took those lessons to the next level, writing, directing, and starring in a mockumentary about two backyard wrestlers chasing their dreams. To make the film authentic, he and his co-star trained as real wrestlers for six months. By combining a transparent crowdfunding campaign with grassroots promotion and YouTube influencer support from Greg Miller, Danny brought his vision to life. His story stands as a testament to the power of hustle, honesty, and heart in independent filmmaking.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

9 Dec 1h 2min

IFH 831: Making Independent Films Without Hollywood or a Huge Budget with David Ash

IFH 831: Making Independent Films Without Hollywood or a Huge Budget with David Ash

On today’s episode, we meet David Ash, a filmmaker who perfectly embodies the spirit of the weekend warrior — balancing a demanding corporate career, a family of four, and a thriving passion for filmmaking. Living in the Twin Cities, Ash proves that a creative life doesn’t have to mean abandoning stability. With a degree in business administration and a full-time job as a treasury director, he still finds time to write, shoot, and direct independent films fueled by sheer willpower and resourcefulness.His journey began after a screenwriting contest brought him to Los Angeles, where he realized Hollywood wasn’t going to make his stories — so he decided to make them himself. From there, he dove into every filmmaking class he could find, learned the craft from the ground up, and began creating short films that would eventually lead to his first feature.His early projects, including the $800 mockumentary Love: A Documentary, showcased his ability to stretch every dollar while maintaining a sharp creative vision. As his filmmaking matured, Ash produced Twin Cities, a powerful drama exploring identity, duality, and personal transformation. Balancing his corporate life and creative drive, he continues to inspire other aspiring filmmakers to stop waiting for permission and simply start creating. His message is simple but profound: you don’t need Hollywood money or endless free time to make films — you just need passion, persistence, and the courage to begin.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

2 Dec 52min

IFH 830: How Two Filmmakers Captured the Ultimate Rocky Fan Story with Jim Toscano & Danny Gianino

IFH 830: How Two Filmmakers Captured the Ultimate Rocky Fan Story with Jim Toscano & Danny Gianino

Jim Toscano and Danny Gianino, two filmmakers from Detroit, found an unexpected calling in telling the story of Mike Kunda, the world’s number one Rocky fan. Their documentary, The Pretender, follows Kunda’s lifelong devotion to Sylvester Stallone’s iconic character — a passion that goes far beyond simple fandom. From dressing like Rocky to giving motivational tours in Philadelphia, Mike lives his life through the lens of his cinematic hero. Toscano and Gianino were drawn to the human story beneath the surface — exploring how one man’s obsession with an underdog fighter became a reflection of his own struggles, identity, and dreams.The making of The Pretender was a true indie journey, filled with the unpredictability of documentary filmmaking. The directors captured Mike’s life as it unfolded, balancing humor, sincerity, and raw emotion while ensuring nothing felt staged. For Toscano and Gianino, the project was more than a film — it was a creative rebirth that reminded them of the power of authentic storytelling. Ultimately, The Pretender is not just about a man imitating his hero; it’s about the universal desire to find purpose and strength in the stories that move us.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

25 Nov 38min

BONUS EPISODE: The Ultimate Guide to Getting Money for Your Movie with Franco Sama

BONUS EPISODE: The Ultimate Guide to Getting Money for Your Movie with Franco Sama

Franco Sama, a veteran executive producer, reveals the hard truths and practical steps behind raising real money for independent films. He explains that while many filmmakers obsess over finding investors, the real challenge is making their projects financially viable. To attract funding, he emphasizes the importance of having a solid business plan—complete with budgets, schedules, and realistic revenue projections. Franco also insists that filmmakers contribute at least 30% of their own budget to show commitment and reduce investor risk.Throughout the conversation, Franco dismantles the myth of overnight success and reminds filmmakers that patience and professionalism are the real keys to longevity. From structuring LLCs and DBAs to working with distributors and understanding digital markets, he breaks down every aspect of the modern financing process. His insights transform the often confusing world of film investment into a clear, actionable roadmap for filmmakers ready to take their projects seriously.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

22 Nov 1h 15min

IFH 829: The Secret to Marketing Your Movie Like a Pro with Brad Wilke

IFH 829: The Secret to Marketing Your Movie Like a Pro with Brad Wilke

On today’s episode, we welcome Brad Wilke, a filmmaker, screenwriter, and marketing strategist whose career bridges the worlds of storytelling and audience building. A graduate of West Point turned filmmaker, Brad’s path to Hollywood wasn’t typical—he went from military service to film programming, then into writing creature features for Roger Corman and building his own marketing agency, Smart House Creative. His story isn’t just about making films; it’s about mastering the art of connecting with audiences, something every filmmaker must learn to survive in today’s crowded digital landscape.In this insightful conversation, Brad shares how his early work with genre films like Camel Spiders and Piranhaconda taught him to write effectively within tight budgets—what he calls “creative boot camp.” But beyond writing, Brad’s passion lies in empowering filmmakers to take control of their marketing and distribution. Through Smart House Creative, he helps filmmakers bridge the gap between creation and audience engagement, teaching them that film promotion isn’t an afterthought—it’s part of the storytelling process. From mastering hashtags to building authentic social media presence, Brad emphasizes that success in the indie film world comes from persistence, preparation, and genuine connection, not shortcuts or vanity metrics.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

18 Nov 1h 27min

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