IFH 682: How to Make Your Own Damn Indie Movie with Lloyd Kaufman

IFH 682: How to Make Your Own Damn Indie Movie with Lloyd Kaufman

Stanley Lloyd Kaufman never really wanted to make movies, but wanted to work in Broadway musicals. During his years in Yale, though, he got introduced to "B" pictures and the works of Roger Corman. Lloyd later got the opportunity to executive-produce a short movie made by a fellow student. The film, called "Rappacini", got him even more interested in movies. He bought his own camera and took it with him to Chad, Africa, were he spent his summer. There, he shot a 15-minute film of a pig being slaughtered. That was his first movie, and was the birth of what was later to become known as Troma Films. He showed the footage of the squealing pig being killed to his family, and their shocked reaction to it made him wonder if making movies that shocked audiences would keep them in their seats to see what would happen next.He wanted to be a director right then and there, so he got a couple of friends at Yale and made his second movie, The Girl Who Returned (1969). People loved it, and he went straight to work on other films, helping out on projects like Joe (1970), Rocky (1976) and Saturday Night Fever (1977).

Lloyd put in a lot of long, hard hours in the film business, just to be in the credits and to get money for his next project, a full-length feature. It was a tribute to Charles Chaplin, Harold Lloyd and the classic era of silent-film comedy. Even though Lloyd hated the movie when it was finally completed, people seemed to love it. He formed a studio called 15th Street Films with friends and producers Frank Vitale and Oliver Stone. Together, they made Sugar Cookies (1973) and Cry Uncle (1971), directed by John G. Avildsen. A friend from Yale, Michael Herz, saw Lloyd in a small scene in "Cry Uncle" and contacted him to try to get into the film business, too. Kaufman took Herz in, as the company needed some help after Oliver Stone quit to make his own movies. Michael invested in a film they thought would be their biggest hit yet, Schwartz: The Brave Detective (1973) (aka "Big Gus, What's the Fuss?"). It turned out to be a huge flop and 15th Street Films was ruined. Lloyd and Michael owed thousands of dollars to producers and friends and family members who had invested in the picture.

Lloyd, trying to find a quick way to pay off the bills, made The Divine Obsession (1976), and with Michael formed Troma Studios, hoping to make some decent movies, since they only owned the rights to films they thought were poor. They were introduced to Joel M. Reed, who had an unfinished movie called "Master Sardu and the Horror Trio". The film was re-edited and completed at Troma Studios (which actually consisted of just one room) during 1975, re-titled and released in 1976 as Blood Sucking Freaks (1976) (aka "Bloodsucking Freaks"). It was enough of a success to enable them to pay the rent so they wouldn't lose the company.[presto_player id=154943]Lloyd later got a call from a theater that wanted a "sexy movie" like The Divine Obsession (1976), but about softball (!). The resulting film, Squeeze Play (1979), used up all the money Troma had earned from "Bloodsucking Freaks" and, as it turned out, no one wanted to see it--not even the theater owner who wanted it made in the first place (he actually wanted a porno movie). Just when things looked their darkest, they got a call from another theater which was scheduled to show a film, but the distributor pulled it at the last minute.

Troma rushed "Squeeze Play" right over, and it turned out to be a huge hit. Lloyd, Michael and Troma eventually made millions from it, and had enough money to buy their own building (which still remains as Troma Headquarters). Troma then turned out a stream of "sexy" comedies--i.e., Waitress! (1982), The First Turn-On!! (1983), Stuck on You! (1983)--but there was a glut of "T&A" films on the market. Troma noticed that a lot of comedies were being made, and decided to make one, too, but much different than the rest. After reading an article that claimed horror movies were dead, Lloyd got the idea to combine both horror and comedy, and Troma came up with "Health Club Horror"--later retitled and released as The Toxic Avenger (1984), a monster hit that finally put Troma on the map.

Lloyd Kaufman and Troma have become icons in the cult-movie world, and Troma has distributed over 1000 films. Lloyd has continued his career as a director in addition to producing, and Troma has turned out such films as Monster in the Closet (1986), Class of Nuke 'Em High (1986), Combat Shock (1984), Troma's War (1988), and Fortress of Amerikkka (1989), and Poultrygeist: Night of the Chicken Dead (2006), which follows an army of undead chickens as they seek revenge on a fast food palace.

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IFH 045: From Film Geek to Online Media Empire with Todd Brown

IFH 045: From Film Geek to Online Media Empire with Todd Brown

How does a film geek turn his love for movies into a media empire? Ask Todd Brown from Twitch Film. I met Todd Brown over ten years ago when I was promoting my short film "BROKEN." He did a killer review of the film and we became fast friends.His movie review site Twitch Film.com was just starting out then but it has grown into a leading voice in global cinema. Twitch Film focuses on more obscure, independent and international films; something that was missing from the movie review site blogosphere.Twitch Film's focus on those kind of films made it stand out and over the years has grown into a mega movie website. My advice, always be nice to people you never know when you paths will cross again.Todd leveraged his knowledge and access to great international and independent films and joined forces with XYZ Films.XYZ Films is an integrated content company whose mission is to empower visionary storytellers from every corner of the planet. As an independent production company and worldwide sales agency, the company is uniquely suited to identify talented filmmakers and bring their stories to life.You might of heard of some of their breakout hits "The Raid " and "The Raid 2."Todd and I sat down to discuss all things film geek, the state on independent film and the new landscape of film distribution. Enjoy!Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

28 Jan 20161h 8min

IFH 044: How to Create Multiple Revenue Streams for Your Indie Film

IFH 044: How to Create Multiple Revenue Streams for Your Indie Film

The one thing more difficult than actually making an indie film is marketing and selling that film. I get asked all the time the same question:"How can I make CASH, MONEY, DINERO with my film?"So I decided to put together this very dense podcast with suggestions on multiple revenue streams for independent films. This podcast is probably one of the most info packed episodes I've ever done.So get your iPad ready to take some detail notes cause this episode is worth MUCHO DINERO for the filmmaker who wants to put in the work.LINKS AND RESOURCES MENTIONED IN THIS EPISODEIFH 023: How to Crowdfund Your Film Like a Pro w/ Emily BestIFH: 025: How t Get a Theatrical Release for Your Indie FilmIFH 017: Guide to Selling Your Film to VODIFH: Filmmaking HacksTwitter Hacks: 10,000 True Fans in 10 WeeksUSC Film School's ONLY On-line Course: Directing the ActorFreeFilmBook.com (Your FREE Audio Book)Six Secrets to get into Film Festivals for FREE!Kung FuryTurbo KidVimeo ProVHX.tvSeed and SparkTuggIndie RightsBecome a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

26 Jan 201624min

IFH 043: Ultimate Guide to Film Distribution & Marketing with Jon Reiss

IFH 043: Ultimate Guide to Film Distribution & Marketing with Jon Reiss

Want to hear a crazy story on how one filmmaker used a hybrid distribution and marketing strategy to sell his film Bomb It. May I introduce Jon Reiss.  After hearing his story I had to have him on the show so he can tell his story to the IFH Tribe.Jon Reiss was named one of “10 Digital Directors to Watch” by Daily Variety, Jon Reiss is a critically acclaimed filmmaker whose experience releasing his documentary feature, Bomb It with a hybrid distribution and marketing strategy.This strategy inspired him writing Think Outside the Box Office: The Ultimate Guide to Film Distribution and Marketing for the Digital Era, the first step-by-step guide for filmmakers to distribute and market their films. Two years ago he co-wrote Selling Your Film Without Selling Your Soul and last year co-wrote Selling Your Film Outside the U.S.: Digital Distribution in Europe.Jon Reiss teaches in the Film Directing Program at California Institute of the Arts. He created the course "Real World Survival Skills: Everything I Wish I Had Been Taught in Film School" which covers the practical/business aspects of filmmaking from fundraising through distribution.Jon is a very interesting filmmaker. When I spoke to him he brought the heat and shared a ton of film marketing and distribution knowledge.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

21 Jan 201655min

IFH 042: Social Media - 11 Ways to Use It to Sell Your Indie Film

IFH 042: Social Media - 11 Ways to Use It to Sell Your Indie Film

Social media is a mystery to most filmmakers. It's really easy to get lost in Facebook, Twitter, Instagram, LinkedIn, Pinterest, Tumblr, Youtube, Snap Chat, Periscope, Meerkat, or any of the hundreds of other social media platforms available online.With so many choices and platforms to learn many of us just don't even bother but for those that take the time to educate themselves on social media and it's power the rewards can be HUGE.Marketing an indie film today without including social media is crazy. To watch how Star Wars: The Force Awakens leveraged social media in their marketing campaign was like watching Bobby Fisher play chess...masterful.In this episode I give you a few tips on how to use social media to build your brand, sell your product or promote your film.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

19 Jan 201614min

IFH 041: How to Craft a Freelance Career with Paddy Bird

IFH 041: How to Craft a Freelance Career with Paddy Bird

The Indie Film Hustle Podcast has been around for five short months. I have not had the same guest on twice, until now. Paddy Bird from Inside the Edit. Last time he was on Paddy Bird dropped some major post production knowledge on the IFH Tribe. I had to have him back.Just as a refresher, Paddy Bird  is one of television’s most prolific and accomplished editors. For the past fifteen years he has edited dozens of prime time documentary, entertainment and reality TV shows for British and American television. He has even worked in war zones, spending time editing news stories on location in Iraq.He also created Inside the Edit, the world's best course on creative editing...period. You can get more info on Inside the Edit and listen to our last podcast here: IFH 013: Inside the Edit.This time around we discuss how to build a career as an editor and a freelancer. Paddy goes into a ton of detail and as always delivers the goods. You may need to listen to this episode more than once. Enjoy my conversation with Paddy Bird!If you're interested in checking out his master editing course click here: Inside the EditTO GET 10% OFF USE THE PROMO CODE: IFHCREATIVEBecome a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

14 Jan 20161h 41min

IFH 040: Knowing When to Work for FREE in the Film Industry

IFH 040: Knowing When to Work for FREE in the Film Industry

So I know working in the film industry can be tough. Breaking in is even tougher. Many people tell you you have to work for free or intern somewhere to get a foot in the door. Now those people aren't totally wrong. The question is when do you work for free? When is trading your time, energy and effort really worth it? In this episode I break down when you should work for free or cheap and when you need to stand your ground and get paid. This episode is not just for film students. I tell you my story of when I got to Los Angeles and what I choose to do and why even after having 10 years of experience, credits and work under my belt. Enjoy this eye opening episode. Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

12 Jan 201617min

IFH 039: How to Write the Million Dollar Screenplay with August Rush writer Paul Castro

IFH 039: How to Write the Million Dollar Screenplay with August Rush writer Paul Castro

We've all read in Variety or The Hollywood Reporter of some no name screenwriter selling his or her screenplay for a million bucks. Ever wonder how they did it? What structure did they use? What tricks of the trade were employed?May I introduce Paul Castro, the writer of one of my favorite films August Rush. Paul Castro is a produced, award winning screenwriter and world-renowned screenwriting professor."Structure...is the canvas on which we paint with words." - Paul CastroHis project, August Rush was produced by Warner Brothers and starred the late great Robin Williams, Keri Russell, Freddie Highmore, Danny Glover, Kelsey Grammer, and Jonathan Rhys Meyers. The film took Paul Castro into the belly of the Hollywood beast.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

7 Jan 20161h 24min

IFH 038: Stop Obsessing Over Film Gear & Start Making Movies!

IFH 038: Stop Obsessing Over Film Gear & Start Making Movies!

OK, I wanted to start off the new year on the right foot. Over the course of my career I've seen so many filmmakers obsess over film gear, to a paralyzing end. They focused so much on gear that they never make actual films.No one is saying you shouldn't keep up to date on the latest film gear. You need gear, without it you can't make films but cameras, lenses, drones, and grip equipment are just tools.Do you think Chris Nolan, Martin Scorsese, or Quentin Tarantino obsessed about film gear? No. They learned to tell stories first and then grabbed the tools available to them to tell those stories. Sure now they play with all the latest toys but I can guarantee you Quentin Tarantino worked on The Hateful Eight script first before he thought of shooting it on 70mm.You can pay $1 for a hammer or $100 but both will put the nail in the wood. It’s the master carpenter who practiced and took the time to learn how to hit that nail just right, with one swing, that is the craftsman.Don’t rely so heavilyly on film gear to tell your stories, because gear is not the storyteller, you the filmmaker are. A good filmmaker tells a story with a RED Dragon or an iPhone as this year's Sundance Film Festival Winner 'Tangerine' proved.Don’t believe the hype from all the gear companies having you run out and upgrade your cameras or lenses everytime they release something new. Stop obsessing over gear and start making movies! Take a listen to hear my argument against this "gear porn" epidemic.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

5 Jan 20168min

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