Five ads that changed the world
Nudge13 Mars 2023

Five ads that changed the world

In this show, I share 5 ads that changed the world. Some have changed our morning routines, and others have changed our Christmas celebrations. Some have determined the leaders we pick and others have altered the wars we fight in. Whether we like it or not, advertisements have changed our world, and in today’s Nudge. I’ll show you how. Try HubSpot for free: https://hubspot.sjv.io/jWq4k6 Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list Take the Science of Marketing course: https://science-of-marketing.teachable.com/ Book: 20 Ads That Shook The World*: https://amzn.to/3Xw0e40 *Some of Twitchell's work has been criticized for plagiarism (although there's no evidence of plagiarism in this book). Learn more here: http://bit.ly/3TcAIPC

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Louis Grenier’s Extremely Uncensored Take on Marketing

Louis Grenier’s Extremely Uncensored Take on Marketing

Today's episode of Nudge is a little different. The no-nonsense marketing expert Louis Grenier gives his uncensored, uncut, and explicit take on marketing (and life). ---  Buy Louis's book: https:...

14 Apr 20251h 4min

One simple trick to improve your memory

One simple trick to improve your memory

There is one straightforward trick to help you remember more. Today, Dr. Ranganath reveals why testing yourself (even when you fail) can supercharge your memory.  You’ll learn: Why re-reading notes d...

7 Apr 202522min

Will tips from a 102-year-old marketing book work in 2025?

Will tips from a 102-year-old marketing book work in 2025?

Back in 1923, Claude Hopkins wrote the definitive book on advertising. David Ogilvy said the book “changed his life,” and over eight million copies of the book have been sold. But are the 102-year-old...

31 Mars 202523min

Can you implant fake memories?

Can you implant fake memories?

In 1980, Michelle Smith published a book that triggered the Satanic Panic, a worldwide fear that Satan worshippers were recruiting millions to embrace satanism.  Today, I explore the surprising scien...

24 Mars 202528min

Elon Musk’s Controversial Interview Question

Elon Musk’s Controversial Interview Question

Elon Musk’s hiring strategy goes against conventional wisdom—he asks just two questions and relies on gut instinct. But does it actually work? Today, Prof. Gerd Gigerenzer reveals why Musk’s method mi...

17 Mars 202519min

Surprising truths about memory with Dr. Ranganath

Surprising truths about memory with Dr. Ranganath

I explore the surprising science of memory with Dr. Charan Ranganath, author of Why We Remember. Today, Dr. Ranganath reveals why forgetting isn’t a flaw but a feature of our brains and how simple str...

10 Mars 202531min

Should you trust your gut?

Should you trust your gut?

Golf players, investors and CEOs perform better if they take their time. Or do they?  Today, Prof. Gerd Gigerenzer reveals why intuition often outperforms complex analysis and how shortcuts can lead ...

3 Mars 202528min

“99.9% of ads are genuinely awful” Tom Goodwin

“99.9% of ads are genuinely awful” Tom Goodwin

Learn why so many ads today are ineffective and what marketers are getting wrong. Today, Tom Goodwin reveals the four simple truths about advertising, the surprising power of “wasted” marketing, and w...

24 Feb 202528min

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