He reviewed 74 marketing science papers so you don’t have to
Nudge2 Okt 2023

He reviewed 74 marketing science papers so you don’t have to

My guest today has read over 1,200 pages of marketing research papers and summarised this knowledge into 3 practical marketing insights every marketer should know. He promises that these insights contain no opinions, no sketchy data, and definitely no fluff. The insights he’ll share are from papers recently published, so it won’t be the same old wisdom you’ve heard before. Plus, he’s fairly certain at least one of them will boost your profits. Join Thomas McKinlay of Ariyh fame and I as we share the 3 marketing insights every marketer should know. Ariyh newsletter: https://ariyh.com/ The ecommerce playbook: https://ariyh.gumroad.com/l/ecommerce Follow Thomas on LinkedIn: https://www.linkedin.com/in/thomasdmckinlay Sign up to my newsletter: https://www.nudgepodcast.com/mailing-list

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Elizabeth Holmes: The psychology of a liar (part one)

Elizabeth Holmes: The psychology of a liar (part one)

Most of us have heard that Elizabeth Holmes is a pathological liar. How she coned investors out of billions. But few of us know why she did it, why her employees endorsed her and why so many of us bel...

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Why card counters can’t bankrupt casinos (with Steven Bridges)

Why card counters can’t bankrupt casinos (with Steven Bridges)

Card counters should bankrupt casinos. They have an edge that means they’ll win more than they lose. But they don’t bankrupt casinos. And the reason why has more to do with behavioural science than ma...

5 Juni 202337min

Tips for living a happier life (according to science)

Tips for living a happier life (according to science)

I asked one of the world's leading experts on happiness to share scientific tips for living a happier life. Link to buy Cassie’s book: https://www.cassiemholmes.com/happierhour Try HubSpot for free: h...

30 Maj 202331min

Why working at a large organisation will kill your creativity

Why working at a large organisation will kill your creativity

In this episode, I discuss Derren Brown, Solomon Asch, the conformity bias, social loafing, my favourite reality TV show … and why most of us feel uncreative and unproductive at large organizations.  ...

22 Maj 202333min

Can too much free time make you unhappy?

Can too much free time make you unhappy?

Too much free time might make you unhappy. Find out why on this episode of Nudge with Professor Cassie Holmes.  Link to Bystander Study on YouTube: https://www.youtube.com/watch?v=z4S1LLrSzVE&ab_chan...

15 Maj 202327min

How black cab drivers memorise every road in London

How black cab drivers memorise every road in London

London black cab drivers memorise (almost) every road in the city. I wanted to know how. Today, I interview one of London’s most well-known black cabbies, Tom the Taxi Driver. He explains how he memor...

8 Maj 202335min

The way to cure your procrastination problem

The way to cure your procrastination problem

Today I interview motivation expert Dr Ayelet Fishbach and ask if she can cure my procrastination problem. The Palau Pledge: https://bit.ly/3DcnfQZ Ayelet’s website: https://www.ayeletfishbach.com/ A...

1 Maj 202340min

The overlooked productivity hack that’s backed by science

The overlooked productivity hack that’s backed by science

Are you interested in a productivity hack, proven by science that will not only make you more productive, but also increase life expectancy, and enhance memory and creativity?  It’ll also make you mor...

24 Apr 202336min

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