#397: Carter’s: Engaging the Next Generation of Customers with Creative Campaigns and Conversations

#397: Carter’s: Engaging the Next Generation of Customers with Creative Campaigns and Conversations

Send a text Founded by William Carter, children’s apparel retailer Carter’s is nearly a 165-year-old company that helps parents navigate parenthood. Today, the company operates more than 1,000 stores worldwide. Carter’s family of brands—including Carter’s, OshKosh B’gosh, Little Planet, and Skip Hop—are recognized across the globe and available online and in Carter’s owned stores, while exclusive lines can be found at the brand’s retail partners, such as Walmart, Target, and Amazon. &nb...

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AARP Rewards Grows Membership with Intentional Touchpoints

AARP Rewards Grows Membership with Intentional Touchpoints

Send a text Imani Samuels is the Director of Loyalty Marketing at AARP, an association for people 50-plus that had almost 40 million members. AARP Rewards recently received a Silver award and the Inno...

9 Apr 202123min

Urban Air Adventure Park Grows Customers with Kid-Friendly Activities

Urban Air Adventure Park Grows Customers with Kid-Friendly Activities

Send a text Urban Air is a nationwide adventure park brand with more than 150 locations. Mark Johnson, CEO of Loyalty360, recently spoke with Jessica Correa, Urban Air’s Chief Marketing Officer, about...

8 Apr 202124min

Loyalty Live w Adhish Kulkarni, SVP and GM Digital Engagement and Loyalty Solutions for Evolving

Loyalty Live w Adhish Kulkarni, SVP and GM Digital Engagement and Loyalty Solutions for Evolving

Send a text Loyalty360's Mark Johnson interviews Adhish Kulkarni, SVP and GM Digital Engagement and Loyalty Solutions at Evolving Systems to discuss the growing need for brands to engage their consume...

7 Apr 202120min

Verizon Expands Loyalty Program

Verizon Expands Loyalty Program

Send a text At the recent 2020 Loyalty360 Awards, Verizon Wireless came away as big winners. They took home the Platinum Award in the Program Partnership category, won the Gold in the Loyalty Program ...

5 Apr 202120min

Salling Group’s New Loyalty Platform is ‘Grandma Approved’

Salling Group’s New Loyalty Platform is ‘Grandma Approved’

Send a text Andras Szocs is the Senior Director and Head of Customer Programs and Center of Excellence for Salling Group, the largest retailer in Denmark, which serves over 11 million customers a week...

1 Apr 202123min

‘Avocado Nation’ Helping Grow Avocados From Mexico Sales

‘Avocado Nation’ Helping Grow Avocados From Mexico Sales

Send a text Ivonne Kinser is Head of Digital Marketing and E-Commerce at Avocados From Mexico, the No. 1 selling brand of avocados in the U.S. The company was formed for the purpose of advertising, pr...

29 Mars 202130min

Chipotle Uses Unique Ways, Channels to Build Loyalty program

Chipotle Uses Unique Ways, Channels to Build Loyalty program

Send a text In Summer 2016, Chipotle tested a limited-time promotional program that appealed to its younger demographic. While the test went well, it wasn’t until Jason Scoggins, Chipotle’s Director o...

8 Mars 202127min

Ally Financial’s Marketing Capitalizes on Gamification Efforts

Ally Financial’s Marketing Capitalizes on Gamification Efforts

Send a text Megan Audette, Director of Advertising at Ally Financial, a leading digital financial-services company with $180 billion in assets. They are one of the largest full-service automotive fina...

2 Mars 202114min

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