SPI 516: The Numbers Are Vital, but This Is More Important
The Smart Passive Income Online Business and Blogging Podcast15 Okt 2021

SPI 516: The Numbers Are Vital, but This Is More Important

#516 We're going to talk some numbers today—and we're also going to go beyond the numbers. Here's one number: This podcast has gotten 65 million downloads and counting, which is awesome. And it's important to share numbers like that, because they represent social proof that the podcast is worth paying attention to. But there's something much more important than a number like 65 million: the people at the other end of it. On Wednesday, I spoke with Dustin Bakkie about accessibility and universal design. We talked about how creators and entrepreneurs can make our content more accessible to those who may be hearing or sight impaired, or have another disability. Everyone should have an equal ability to access the things we're creating. So, go ahead and listen to episode 515, if you haven't already. It's a great one, on a topic that's so important. That episode also got me thinking about numbers—big numbers like 65 million, and small numbers like ten. And how getting fixated on the numbers can cause us to make bad decisions, like not making our content accessible to everybody just because "enough" people can still access it. Most people who visit our websites and social channels are not going to need additional help to see or hear our content. So, does that mean we should ignore everybody else? No. If that were the case, then you wouldn't see handicap ramps or parking spaces anywhere. That's really what this is all about to me, serving the people in your audience, no matter who they are, no matter where they're from, no matter what challenges they might have. And that's why I still, every single month, love having direct conversations with people in my audience. That's where that number ten comes in, and it's what I want to talk about in today's follow-up Friday episode. Show notes and more at SmartPassiveIncome.com/session516.

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Avsnitt(922)

SPI 50: Brand Loyalty and a 19th Century Strategy You Can Use to Get It

SPI 50: Brand Loyalty and a 19th Century Strategy You Can Use to Get It

#050: In this solo session, I talk specifically about brand loyalty: what that really means, how important it is, and how to get it. Podcast show notes available here: https://www.smartpassiveincome.com/session50 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

14 Nov 201232min

SPI 49: Being Everywhere and Building a Community around a Product Niche with Brendan Hufford

SPI 49: Being Everywhere and Building a Community around a Product Niche with Brendan Hufford

#049: Today I'm joined by Brendan Hufford, a full-time teacher who has built a successful product-based niche site using many of the strategies outlined here on the SPI blog. Podcast show notes available here: https://www.smartpassiveincome.com/session49 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

25 Okt 201252min

SPI 48: How a Part-Time Blogger Landed His Dream Job—An Interview with Leslie Samuel

SPI 48: How a Part-Time Blogger Landed His Dream Job—An Interview with Leslie Samuel

#048: Today's guest is Leslie Samuel, a part-time blogger and full-time teacher with multiple blogging success stories under his belt. Podcast show notes available here: https://www.smartpassiveincome.com/session48 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

5 Okt 201258min

SPI 47: Maintaining a Balanced Life

SPI 47: Maintaining a Balanced Life

#047: In this episode, I talk about what it's like to try and maintain a balanced life, one that involves an expanding family and trying to get things done in my business at the same time. Podcast show notes available here: https://www.smartpassiveincome.com/session47 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

24 Sep 201238min

SPI 46: Building a Lucrative Business with No Ideas, No Expertise, and No Money with Dane Maxwell

SPI 46: Building a Lucrative Business with No Ideas, No Expertise, and No Money with Dane Maxwell

#046: Dane Maxwell chats about his approach to building an online business, one that doesn't include the need to become an expert in any particular niche, any money or start up funds, or even any ideas! Podcast show notes available here: https://www.smartpassiveincome.com/session46 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

28 Aug 20121h 14min

SPI 45: How to Win With Your Email List – Part 2 of 2

SPI 45: How to Win With Your Email List – Part 2 of 2

#045: In this episode, we continue the discussion about email lists and how to win with them. Podcast show notes available here: https://www.smartpassiveincome.com/session45 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

23 Aug 201246min

SPI 44: How to Win With Your Email List – Part 1 of 2

SPI 44: How to Win With Your Email List – Part 1 of 2

#044: I'm sharing my thoughts about email lists: why they're crucial for any online business, how to start building one, and what you can do to maximize your subscribers. Podcast show notes available here: https://www.smartpassiveincome.com/session44 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

20 Aug 201236min

SPI 43: How to Have Laser-Like Focus and Stress-Free Productivity—Summer Marketing Mashup 2012

SPI 43: How to Have Laser-Like Focus and Stress-Free Productivity—Summer Marketing Mashup 2012

#043: Today I'm joined by not one, but five guests for a Summer Marketing Mashup. Podcast show notes available here: https://www.smartpassiveincome.com/session43 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2 Aug 20121h 4min

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