SPI 666: This Super Bowl Ad Got Me Good

SPI 666: This Super Bowl Ad Got Me Good

#666 One thing is clear—lazy content creation won't get you anywhere online today! So how do you grab attention and get audiences to focus? One way to do it is through pattern interrupts. If you don't know what I'm talking about, maybe you've seen this technique in action during the Super Bowl commercials. In fact, a clever Tubi ad spot had me and thousands of other people scrambling in just fifteen seconds. Listen in on today's episode for my reaction! But you don't have to resort to trickery to create memorable content that stands out. Subtle yet effective ways to leverage pattern interrupts exist and work wonders in video, audio, or any other medium. So much so that they've become essential for modern content creation. Tune in to hear about some of the tactics I use that have delivered great results! Show notes and more at SmartPassiveIncome.com/session666.

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SPI 819: The Future of Our Children—How Teens Win with Jon Acuff

SPI 819: The Future of Our Children—How Teens Win with Jon Acuff

#819 We talk a lot about resisting distractions, and for good reason. Training your focus is vital in entrepreneurship! That said, I know a lot of us have or want kids. Well, one of the best traits to...

11 Sep 202431min

SPI 818: I Tried Shorts (Again) for 30 Days, and It’s Working This Time

SPI 818: I Tried Shorts (Again) for 30 Days, and It’s Working This Time

#818 I did it this time. I finally cracked the code on Shorts and boiled my approach down to a simple formula. A month after starting from scratch, I'm only putting in fifteen minutes of work per day ...

6 Sep 202420min

SPI 817: Is Anyone Getting Your Emails? with MV Braverman

SPI 817: Is Anyone Getting Your Emails? with MV Braverman

#817 The easier you make it for readers to unsubscribe, the more effective your emails will be! Because this is counterintuitive, many of us land in people's spam folders without knowing it. But here'...

4 Sep 202440min

SPI 816: Is Time Going by Faster for You Too?

SPI 816: Is Time Going by Faster for You Too?

#816 There are billionaires who are unhappy and die with regret. There are also people who waste their time and never take advantage of the opportunities in front of them. So, what does it mean to liv...

30 Aug 202415min

SPI 815: The One Story Your Brand Needs with Shane Sams

SPI 815: The One Story Your Brand Needs with Shane Sams

#815 This may shock you, but our most popular episode isn't one of my interviews with famous guests like Tim Ferris or Gary Vanerchuck. It's actually session 122 with Shane and Jocelyn Sams, two teach...

28 Aug 202445min

SPI 814: The Brave Change You Need—Roundtable with Todd Henry, Jason Feifer, and Matt Gartland

SPI 814: The Brave Change You Need—Roundtable with Todd Henry, Jason Feifer, and Matt Gartland

#814 Are you doing brave work and does it make you proud of yourself? Were you to start over, would you do things the same way now? If you're anything like me, asking these questions can lead to some ...

23 Aug 202452min

SPI 813: How Far Should You Niche Down? with Kourt from The Station Bakery

SPI 813: How Far Should You Niche Down? with Kourt from The Station Bakery

#813 You don't have to be an expert to start helping others. In fact, being just one step in front of your target audience is often enough to build a successful business. The key, however, is niching ...

21 Aug 202437min

SPI 812: My Friend Quit the Internet. My Response.

SPI 812: My Friend Quit the Internet. My Response.

#812 A lot of people are sick of how social media platforms are doing everything to get us hooked on their content. Many, like my friend Tommy, are quitting the internet to take back control of their ...

16 Aug 202414min

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