CEO Cassidy Ventures, Brendon Cassidy: LinkedIn, Echosign + Talkdesk: Building Successful Startup Sales Teams
Grit26 Apr 2021

CEO Cassidy Ventures, Brendon Cassidy: LinkedIn, Echosign + Talkdesk: Building Successful Startup Sales Teams

When it comes to building startups from the ground-up, Brendon Cassidy knows it all: Having held some of the first sales leadership roles at LinkedIn, Echosign, and Talkdesk, Brendon helped position each company for success.


Now, Brendon consults startups on go-to-market operations as founder of his own consulting firm, Cassidy Ventures.


On this episode of Go to Market Grit, Joubin and Brendon talk about what Brendon learned throughout his impressive career working at successful startups, as well as what Brendon looks for in new sales hires when building a team.


In this episode, we cover:

  • How Brendon became one of the first 20 employees at LinkedIn during the company's early days — and how he helped LinkedIn monetize its recruiting services. (3:17)
  • The sales leadership lessons Brendon learned at LinkedIn and his departure from the company in 2008. (10:29)
  • 'I'm betting on me': How Brendon became VP of Sales at Echosign as one of the company's first employees after working at LinkedIn. (15:34)
  • Startup number three: How Brendon helped build Talkdesk's sales operation as the company's first United States employee after working at Echosign. (20:26)
  • Why Brendon looked for drive and commitment in new sales hires when building a team at Talkdesk. (23:58)
  • 'Don’t quit; don’t give up; be solution-oriented': Dealing with failure and hardship in business. (26:31)
  • Hiring a VP of Sales: Brendon's take on stretch VPs and why "a diverse search" is key to the right hire. (38:58)
  • How Brendon defines grit. (49:00)


Links:

Avsnitt(282)

Board Director at Fastly, Kelly Wright: How She Went from Selling Door to Door to Board Director

Board Director at Fastly, Kelly Wright: How She Went from Selling Door to Door to Board Director

Kelly Wright has had a remarkable career in sales, from her early days selling books door to door to joining Tableau as a developing startup and helping them grow into a multi-billion dollar company a...

11 Jan 202149min

CRO Auth0, Dave Wilner: Discussing Growth and Leadership

CRO Auth0, Dave Wilner: Discussing Growth and Leadership

Dave Wilner joined Auth0 in November of 2014, and has played an instrumental role in growing the company to $1 billion in valuation.In this episode of Go to Market, Joubin and Dave discuss Dave’s uniq...

28 Dec 202037min

CRO Atlassian, Cameron Deatsch: Exploring Atlassian’s Unorthodox Strategy

CRO Atlassian, Cameron Deatsch: Exploring Atlassian’s Unorthodox Strategy

Atlassian is one of the most unorthodox technology companies in the world. Almost everything the company does is completely different than what you would expect. And yet, the organization has been mas...

14 Dec 202055min

CRO Twilio, Marc Boroditsky: A Behind the Scenes Look at Twilio’s Go to Market Strategy

CRO Twilio, Marc Boroditsky: A Behind the Scenes Look at Twilio’s Go to Market Strategy

Marc Boroditisky brings a unique perspective to the table as CRO of Twilio, as a founder and builder who has led several companies. In this episode of Go to Market, Joubin and Marc discuss his unique ...

30 Nov 202051min

SVP and Head of Sales at AppsFlyer, Mar Brandt: Leadership Insights

SVP and Head of Sales at AppsFlyer, Mar Brandt: Leadership Insights

Mar Brandt is a sales veteran and ad tech expert who has spent time at leading organizations including Experian, Sitecore, and most recently AppsFlyer. Mar is also a founding member and senior executi...

16 Nov 202045min

COO of LinkedIn, Dan Shapero: Discussing Go to Market Leadership

COO of LinkedIn, Dan Shapero: Discussing Go to Market Leadership

Imagine taking a company like LinkedIn to a billion dollars in sales in just a few years, only to leave at the top of your game to rebuild your career and pursue a different path in product. That’s ex...

2 Nov 202050min

B2B General Manager of Calm, Jim Herbold: Describing ‘Unicorn Meat’

B2B General Manager of Calm, Jim Herbold: Describing ‘Unicorn Meat’

Jim Herbold played an instrumental role in scaling Box, growing the company from $600k to $200m over the course of seven years — only to pivot and leave the company a year before their IPO.In this epi...

19 Okt 20201h 9min

VP and GM at Shopify, Loren Padelford: Breaking the Rules in Sales

VP and GM at Shopify, Loren Padelford: Breaking the Rules in Sales

Sales is full of doctrines, or commonly shared beliefs, that are repeated over and over again, often without question — from hiring to business development. And blindly following can inhibit growth an...

5 Okt 202052min

Populärt inom Business & ekonomi

framgangspodden
varvet
badfluence
rss-jossan-nina
rss-borsens-finest
rss-svart-marknad
svd-tech-brief
avanzapodden
uppgang-och-fall
fill-or-kill
rss-inga-dumma-fragor-om-pengar
borsmorgon
rss-dagen-med-di
lastbilspodden
bathina-en-podcast
rss-kort-lang-analyspodden-fran-di
affarsvarlden
market-makers
rss-den-nya-ekonomin
borslunch-2